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- Tasks: Lead innovative marketing campaigns for luxury brands and mentor a dynamic team.
- Company: Join WPP, a global leader in marketing and creative solutions.
- Benefits: Competitive salary, potential for contract extension, and a vibrant work culture.
- Other info: Opportunity to grow in a fast-paced, collaborative environment.
- Why this job: Make an impact in the luxury market while leveraging cutting-edge AI technology.
- Qualifications: Experience in managing senior client relationships and integrated marketing strategies.
The predicted salary is between 60000 - 80000 ÂŁ per year.
About WPP – WPP is the trusted growth partner for the world’s leading brands. We unite cutting‑edge media intelligence and data solutions, world‑class creativity, next‑generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
The Role: As the Account Director, you are a key strategic lead for the brand’s marketing initiatives for an integrated client with social‑first thinking. You will be a primary senior client contact, responsible for driving the brand’s cultural relevance and orchestrating the delivery of innovative creative campaigns. This role requires a sophisticated understanding of the luxury landscape and modern marketing dynamics. You will lead your team to execute flawlessly while championing the use of our AI‑powered platform, WPP Open, to deliver intelligent, data‑driven insights and content at scale.
Duration: 6‑month Fixed Term Contract with possibility to extend.
Responsibilities:
- Serve as the senior day‑to‑day lead and trusted advisor for clients on all marketing strategies and activities.
- Lead the end‑to‑end management of integrated campaigns with social‑first and influencer thinking, ensuring they are delivered on time, on budget, and are strategically aligned with the brand’s objectives.
- Manage, mentor, and develop a team of Client Service professionals, fostering a culture of excellence and innovation.
- Oversee the financial health of the account, including accurate scoping, budget management, and forecasting to ensure profitability.
- Collaborate with Strategy and Creative leads to develop inspiring creative briefs that lead to best‑in‑class, idea‑led work.
- Ensure the seamless integration of all campaign activities within the broader marketing mix, working closely with brand, media, and PR teams.
- Drive the strategic use of our intelligent operating system, WPP Open, for trend analysis, insight generation, and performance measurement to optimise campaigns in real‑time.
Key Skills:
- Senior Client Leadership – Proven experience managing senior client relationships, ideally for a major luxury or automotive brand, with extensive integrated marketing experience.
- Strategic & Commercial Acumen – Demonstrable expertise in developing and executing comprehensive brand strategies that build brand equity and drive business results.
- Team Leadership & Development – A skilled and motivational manager with a track record of leading high‑performing teams and nurturing talent.
- Financial & Operational Management – Strong financial and commercial skills, with experience managing significant marketing budgets and ensuring account profitability.
- Modern Marketing & Digital Fluency – A deep, native understanding of the modern marketing landscape, digital culture, and consumer journey, with an intuitive sense of what will resonate with a luxury audience.
- Integrated Campaign Management – Expertise in orchestrating complex, integrated campaigns and ensuring their effective integration with paid, owned, and earned media channels.
- Innovation & AI Fluency – Strong analytical skills with proficiency in using analytics, listening tools, and AI‑powered platforms to generate insights, measure ROI, and inform strategic decisions.
Account Director (6m FTC) employer: T&P Turkey
Contact Detail:
T&P Turkey Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director (6m FTC)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and tailoring your answers to highlight your experience with integrated campaigns and luxury brands. Show them you’re the perfect fit!
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. We suggest mentioning something specific from your conversation to show your genuine interest in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Account Director role!
We think you need these skills to ace Account Director (6m FTC)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Account Director role. Highlight your experience in managing senior client relationships and integrated marketing campaigns, especially in the luxury sector. We want to see how your skills align with our needs!
Showcase Your Leadership Skills: As a key player in this role, it's crucial to demonstrate your team leadership abilities. Share examples of how you've mentored and developed teams in the past. We love seeing candidates who can inspire and drive their teams to success!
Highlight Your Strategic Thinking: We’re looking for someone with strong strategic and commercial acumen. Use your application to showcase your experience in developing comprehensive brand strategies that have driven results. Don’t forget to mention any innovative campaigns you’ve led!
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people. We can’t wait to hear from you!
How to prepare for a job interview at T&P Turkey
✨Know Your Luxury Landscape
Before the interview, dive deep into the luxury market trends and key players. Understand how modern marketing dynamics play a role in this space. This knowledge will help you demonstrate your expertise and show that you're not just familiar with the industry but are genuinely passionate about it.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of integrated campaigns you've managed. Highlight your strategic approach and how you ensured alignment with brand objectives. Use metrics to back up your success stories, as this will illustrate your commercial acumen and ability to drive results.
✨Demonstrate Team Leadership Skills
Be ready to talk about your experience in managing and mentoring teams. Share anecdotes that showcase your leadership style and how you've fostered a culture of excellence and innovation. This will resonate well, especially since the role requires strong team management skills.
✨Familiarise Yourself with WPP Open
Since the role involves using WPP's AI-powered platform, make sure you understand its functionalities and how it can be leveraged for campaign optimisation. Discuss any similar tools you've used in the past and how they helped you generate insights and measure performance.