At a Glance
- Tasks: Drive digital marketing strategies and optimise online presence for brand growth.
- Company: Join Toyota Material Handling UK, a leader in innovation and equal opportunities.
- Benefits: Competitive salary, attractive pension, free eye tests, and 24/7 support.
- Other info: Receive industry-leading training and develop your skills in a supportive environment.
- Why this job: Make an impact in a dynamic role with opportunities for career progression.
- Qualifications: 5+ years in digital marketing and strong leadership skills required.
The predicted salary is between 40000 - 50000 € per year.
We are looking for a Digital and Operations Lead to work within our Marketing Department at our business centre in Castleford.
About The Role
The role will involve optimising brand awareness & trial, the online UX and customer targeting to deliver lead gen & Ecommerce sales targets.
Day‑to‑Day Responsibilities
- Identify new and creative growth strategies through digital marketing.
- Work in tandem with the marketing communications team and wider marketing team.
- Manage and develop our website.
- Optimise the potential from our social media presence, including defining correct channels.
Qualifications
- 5 years+ digital marketing experience and at least 3 years of people management experience.
- Experience of marketing automation & CRM and lead nurture (Hubspot experience an advantage).
- Strong CMS experience and previous management of company website/s.
- Demonstrable experience leading and managing SEO/SEM and/or display advertising campaigns.
- A social media native used to managing and developing corporate platforms.
- Experience in optimising landing pages and user funnels.
- Experience of managing and leading agency partners.
- IT skills (Microsoft Office Applications – Word, Excel, PowerPoint).
- Excellent verbal and written communication skills with the ability to build relationships at all levels.
- Strong analytical skills and data‑driven thinking.
- An independent operator, able to use initiative, predict & solve problems.
- Organised with a high level of attention to detail and excellent project management skills.
- Full UK Driving Licence.
Benefits
- Competitive salary
- Attractive company pension
- Company sick pay
- Voluntary critical illness cover
- Free eye tests
- Free flu jabs
- 24/7 Employee Assistance Programme
- Benefits platform with instant discounts and offers
We will provide you with industry leading technical training to ensure you have the knowledge and all the tools to do your job. Plus, there are plenty of opportunities to progress your career and develop your skills within Toyota. Toyota Material Handling UK is an equal opportunities employer.
Digital and Operations Marketing Lead in Castleford employer: TOYOTA MATERIAL HANDLING UK
At Toyota Material Handling UK, we pride ourselves on being an exceptional employer, offering a dynamic work environment in Castleford that fosters creativity and innovation. Our commitment to employee growth is evident through industry-leading training programmes and numerous opportunities for career advancement, all while enjoying a competitive salary and comprehensive benefits package. Join us to be part of a collaborative culture that values your contributions and supports your professional journey.
Contact Detail:
TOYOTA MATERIAL HANDLING UK Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital and Operations Marketing Lead in Castleford
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can optimise their brand awareness and lead generation efforts based on your experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital and Operations Marketing Lead in Castleford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital and Operations Marketing Lead role. Highlight your relevant experience in digital marketing, people management, and any specific tools like Hubspot that you’ve used. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital marketing and how you can contribute to our team. Be sure to mention any creative growth strategies you've implemented in the past.
Showcase Your Achievements:When detailing your experience, focus on your achievements rather than just responsibilities. Use numbers and data to demonstrate how you’ve optimised campaigns or improved user experience. We love seeing results!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at TOYOTA MATERIAL HANDLING UK
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around SEO/SEM and social media strategies. Be ready to discuss specific campaigns you've led and how they contributed to brand awareness and lead generation.
✨Showcase Your People Management Skills
Since this role requires people management experience, prepare examples of how you've successfully led teams. Think about challenges you've faced and how you motivated your team to achieve their goals.
✨Demonstrate Your Analytical Mindset
Be prepared to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've optimised user funnels or landing pages based on analytics, and be ready to discuss the results.
✨Familiarise Yourself with HubSpot and CMS Tools
If you have experience with HubSpot or other CRM tools, make sure to highlight that. If not, do a bit of research on how these platforms work and be ready to discuss how you would use them to enhance customer targeting and lead nurturing.