At a Glance
- Tasks: Drive digital marketing strategies and optimise online presence for brand growth.
- Company: Join Toyota Material Handling, a leader in materials handling equipment.
- Benefits: Competitive salary, attractive pension, free eye tests, and 24/7 support.
- Other info: Enjoy a culture of continuous improvement and personal development.
- Why this job: Make an impact in a dynamic environment with opportunities for career progression.
- Qualifications: 5+ years in digital marketing and 3+ years in people management required.
The predicted salary is between 40000 - 50000 € per year.
We are looking for a Digital and Operations Lead to work within our Marketing Department at our business centre in Castleford.
About the Role
The role will involve optimising brand awareness and trial, the online UX and customer targeting to deliver lead gen and Ecommerce sales targets. On a day-to-day basis this is what you would be doing:
- Identify new and creative growth strategies through digital marketing.
- Work in tandem with the marketing comms team and wider marketing team.
- Manage and develop our website.
- Optimise the potential from our social media presence, including defining correct channels.
We are looking for somebody with 5 years+ digital marketing experience and at least 3 years of people management experience. Here are the other skills we are looking for:
- Experience of marketing automation and CRM and lead nurture (Hubspot experience an advantage).
- Strong CMS experience and previous management of company websites.
- Demonstrable experience leading and managing SEO/SEM and/or display advertising campaigns.
- A social media native used to managing and developing corporate platforms.
- Experience in optimising landing pages and user funnels.
- Experience of managing and leading agency partners.
- IT skills (Microsoft Office Applications – Word, Excel, PowerPoint).
- Excellent verbal and written communication skills with the ability to build relationships at all levels.
- Strong analytical skills and data-driven thinking.
- An independent operator, able to use initiative, predict and solve problems.
- Organised with a high level of attention to detail and excellent project management skills.
- Full UK Driving Licence.
What We Offer
- Competitive salary
- Attractive company pension
- Company sick pay
- Voluntary critical illness cover
- Free eye tests
- Free flu jabs
- 24/7 Employee Assistance Programme
- Benefits platform with instant discounts and offers
We will provide you with industry leading technical training to ensure you have the knowledge and all the tools to do your job. Plus, there are plenty of opportunities to progress your career and develop your skills within Toyota.
Toyota Material Handling is the world’s number one manufacturer of materials handling equipment providing quality sales and service support across the UK. We foster a culture where our team members are encouraged to continually improve their processes and strive to provide the highest quality in service for our customers. We aim to create a safe environment where our team members feel valued, fulfilled, engaged and happy. We want to attract the best talent and develop our team so that they achieve their full potential.
If you are applying, however, due to the high volume of applications we receive regrettably only those selected for an interview will be contacted. Toyota Material Handling UK is an equal opportunities employer.
Digital and Operations Marketing Lead employer: Toyota Material Handling Logistics Solutions AB
At Toyota Material Handling, we pride ourselves on being an exceptional employer, offering a vibrant work culture in Castleford that prioritises employee growth and well-being. With competitive salaries, comprehensive benefits, and industry-leading training, we empower our team members to excel in their roles while fostering a supportive environment where innovation and collaboration thrive. Join us to be part of a leading global brand that values your contributions and helps you reach your full potential.
Contact Detail:
Toyota Material Handling Logistics Solutions AB Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital and Operations Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who work in digital and operations. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your experience with SEO, social media, and website management.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Bring fresh ideas to the table that align with their goals, especially around brand awareness and lead generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Digital and Operations Marketing Lead
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital and Operations Marketing Lead role. Highlight your relevant experience in digital marketing, people management, and any specific tools like Hubspot that you’ve used. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital marketing and how you can contribute to our team. Be sure to mention any creative growth strategies you've implemented in the past – we love innovative thinkers!
Showcase Your Achievements:When detailing your experience, focus on your achievements rather than just responsibilities. Use metrics where possible to demonstrate your impact, like increases in lead generation or improvements in website performance. Numbers speak volumes!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Toyota Material Handling Logistics Solutions AB
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around SEO/SEM and social media strategies. Be ready to discuss specific campaigns you've led and how they contributed to brand awareness and lead generation.
✨Showcase Your People Management Skills
Since the role requires people management experience, prepare examples of how you've successfully led teams. Think about challenges you've faced and how you motivated your team to achieve their goals.
✨Demonstrate Your Analytical Mindset
Be prepared to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've optimised user funnels or landing pages based on analytics, and be ready to discuss the tools you used.
✨Familiarise Yourself with Their Brand
Research Toyota Material Handling and understand their brand values and market position. This will help you tailor your responses and show that you're genuinely interested in contributing to their success.
