At a Glance
- Tasks: Drive digital marketing strategies and optimise online presence for brand growth.
- Company: Join Toyota Material Handling UK, a leader in innovation and teamwork.
- Benefits: Enjoy a competitive pension, health perks, and discounts on various services.
- Other info: Receive industry-leading training and support in a collaborative environment.
- Why this job: Make a real impact in a dynamic role with opportunities for career progression.
- Qualifications: 5+ years in digital marketing and 3+ years in people management required.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a Digital and Operations Lead to work within our Marketing Department at our business centre in Castleford.
About the role
The role will involve optimising brand awareness & trial, the online UX and customer targeting to deliver lead gen & Ecommerce sales targets. On a day-to-day basis this is what you would be doing:
- Identify new and creative growth strategies through digital marketing.
- Work in tandem with the marketing comm’s team and wider marketing team.
- Manage and develop our website.
- Optimise the potential from our social media presence, including defining correct channels.
Your Profile
We are looking for somebody with 5 years + digital marketing experience and at least 3 years of people management experience. Here are the other skills we are looking for:
- Experience of marketing automation & CRM and lead nurture (Hubspot experience an advantage).
- Strong CMS experience and previous management of company website/s.
- Demonstrable experience leading and managing SEO/SEM and/or display advertising campaigns.
- A social media native used to managing and developing corporate platforms.
- Experience in optimising landing pages and user funnels.
- Experience of managing and leading agency partners.
- IT skills (Microsoft Office Applications – Word, Excel, PowerPoint).
- Excellent verbal and written communication skills with the ability to build relationships at all levels.
- Strong analytical skills and data-driven thinking.
- An independent operator, able to use initiative, predict & solve problems.
- Organised with a high level of attention to detail and excellent project management skills.
- Full UK Driving Licence.
Our Offer
What we offer:
- Attractive company pension
- Company sick pay
- Voluntary critical illness cover
- Free eye tests
- Free flu jabs
- 24/7 Employee Assistance Programme
- Benefits platform with instant discounts and offers
We will provide you with industry leading technical training to ensure you have the knowledge and all the tools to do your job. Plus, there are plenty of opportunities to progress your career and develop your skills within Toyota.
Toyota Material Handling UK is an equal opportunities employer.
Digital and Operations Marketing Lead in Castleford employer: Toyota Material Handling Deutschland GmbH
At Toyota Material Handling UK, we pride ourselves on being an exceptional employer, offering a vibrant work culture in Castleford that fosters creativity and collaboration. With a strong focus on employee growth, we provide industry-leading training and numerous opportunities for career advancement, alongside a comprehensive benefits package that includes an attractive pension scheme and wellness initiatives. Join us to be part of a forward-thinking team where your contributions are valued and your professional development is supported.
Contact Details:
Toyota Material Handling Deutschland GmbH Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital and Operations Marketing Lead in Castleford
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who might know someone at Toyota. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your experience with SEO, SEM, and social media management. This will not only demonstrate your expertise but also give you something tangible to discuss during interviews.
✨Tip Number 3
Prepare for the interview by researching Toyota’s current digital marketing strategies. Bring ideas to the table on how you could optimise their online presence and drive lead generation. This shows initiative and that you’re genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on being part of our team at StudySmarter!
We think you need these skills to ace Digital and Operations Marketing Lead in Castleford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital and Operations Marketing Lead role. Highlight your relevant experience in digital marketing, people management, and any specific tools like Hubspot that you’ve used. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital marketing and how you can contribute to our team. Be sure to mention any creative growth strategies you've implemented in the past.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics where possible to demonstrate how you’ve optimised brand awareness or improved lead generation in previous roles. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Toyota Material Handling Deutschland GmbH
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around SEO/SEM and social media strategies. Be ready to discuss specific campaigns you've led and how they contributed to brand awareness or sales targets.
✨Showcase Your People Management Skills
Since the role requires people management experience, prepare examples of how you've successfully led teams. Think about challenges you've faced and how you motivated your team to achieve their goals.
✨Demonstrate Your Analytical Mindset
Be prepared to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've optimised user funnels or landing pages based on analytics, and be ready to discuss the results.
✨Familiarise Yourself with Their Tools
If you have experience with Hubspot or any other CRM tools, make sure to highlight that. Also, if you’ve managed websites using CMS platforms, be ready to discuss your approach to improving user experience and engagement.
