Tourism Northern Ireland in Belfast is seeking a strategic leader to drive growth in visitor demand, expenditure and the economic impact of tourism. You will translate corporate growth ambitions into marketing, communications and sales priorities, and work with partners to extend reach across markets.
You will own the destination brand, oversee integrated campaigns, digital experience, AI adoption, and performance measurement.
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Director of Demand, Brand & Digital Growth employer: Tourism Northern Ireland
Tourism NI is an exceptional employer, offering a dynamic work environment that fosters creativity and innovation in promoting Northern Ireland as a premier destination for business events and golf tourism. With a strong emphasis on employee development, team collaboration, and a commitment to excellence, staff are encouraged to grow their skills while contributing to meaningful projects that enhance the region's tourism landscape. Located in a vibrant area, employees benefit from a supportive culture that values work-life balance and community engagement.
