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- Tasks: Create engaging copy for blogs, social media, and marketing campaigns in the crypto space.
- Company: Join Tothemoon, a leading cryptocurrency exchange focused on user-friendly trading.
- Benefits: Enjoy competitive salary, flexible remote work, and paid holidays.
- Why this job: Shape the future of finance while working with innovative digital assets.
- Qualifications: Proven copywriting experience in digital campaigns, ideally in crypto or fintech.
- Other info: Be part of an inclusive culture that values diversity and equal opportunity.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Tothemoon is a cryptocurrency exchange designed to make trading crypto safe, simple, and accessible for everyone. Our platform allows both beginners and experienced traders to buy, sell, and trade digital assets securely and intuitively. We focus on providing a reliable, user-friendly trading experience with tools that help users manage their crypto confidently.
We are seeking an experienced and talented Copywriter to contribute to content creation across a variety of channels, including digital, print, video, email, PR, social media, and paid media campaigns. The Copywriter role sits within the Marketing team, supporting the entire organization with their communication, content, and marketing needs.
What Youâll Do
- Produce a range of copy for marketing campaigns including but not limited to blogs, landing pages, and long form articles, social media posts, email newsletters, paid media ads, press releases, onsite copy and in-app copy.
- Write news articles, guides, and educational content for the website to explain products, features, and crypto topics to users.
- Produce short- and long-form video scripts for YouTube, Instagram, TikTok, and the website to support product launches, campaigns, and PR initiatives.
- Develop and evolve Tothemoonâs brand voice across paid, organic, and owned platforms, leveraging your deep knowledge of the crypto space and tone.
- Support in the delivery of a detailed plan and roadmap for producing engaging, motivational and effective crypto content that resonates with target audiences and converts.
- Conduct keyword research and optimize content for search engines and user experience, including landing pages, emails, and ads.
- Reviewing copy and content performance, reporting your learnings to key stakeholders.
What Weâre Looking For
- Proven experience in copywriting for digital campaigns, PR, newsletters, banners, and educational content, ideally in crypto or fintech.
- Strong portfolio including news articles, guides, blog posts, press releases, social media content, and performance-driven marketing copy.
- Ability to simplify complex crypto and trading concepts into clear, compelling, and conversion-oriented messaging.
- Experience developing or maintaining a consistent brand voice across paid, organic, and owned channels.
- Excellent written and verbal communication and collaboration skills.
- Be a native English speaker, or have communication and copywriting skills at the level of a native English speaker.
- Strong understanding of cryptocurrency, digital assets, and trading concepts.
- Familiarity with SEO, keyword research, and content optimization for both search engines and user experience.
- Understanding of the marketing funnel, customer lifecycle, and performance metrics.
- Proficiency with tools such as Google Analytics, SEMrush, Ahrefs, Google Ads, Framer, WordPress, or other CMS and analytics platforms.
Why Join Us?
- đ¸Compensation: Competitive base salary
- đ§âď¸Work-Life Balance: Paid holiday & flexible schedule, remote work
- đInclusive Culture: We value diversity and support equal opportunity at every level
At Tothemoon, you wonât just be selling a product â youâll help shape how businesses interact with crypto. If youâre hungry for deals, excited by innovation, and ready to help companies unlock the power of digital assets âwe want to hear from you. đ Apply now and letâs build the future of finance together.
Crypto Copywriter (Digital, PR & Content) employer: Tothemoon
Contact Detail:
Tothemoon Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Crypto Copywriter (Digital, PR & Content)
â¨Tip Number 1
Network like a pro! Reach out to people in the crypto space on LinkedIn or Twitter. Join relevant groups and engage in conversations. You never know who might have a lead on your dream job!
â¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work, especially anything related to crypto. Share it on your social media and make sure itâs easy for potential employers to find.
â¨Tip Number 3
Prepare for interviews by brushing up on your knowledge of cryptocurrency and trading concepts. Be ready to discuss how you can simplify complex ideas into engaging content that resonates with users.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team at Tothemoon.
We think you need these skills to ace Crypto Copywriter (Digital, PR & Content)
Some tips for your application đŤĄ
Show Off Your Copywriting Skills: Make sure your application showcases your best copywriting work. Include a portfolio that highlights your experience with digital campaigns, PR, and educational content, especially in the crypto or fintech space. We want to see how you can simplify complex concepts into engaging and clear messaging!
Tailor Your Application: Donât just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in our job description. Show us how your background aligns with what weâre looking for, particularly your understanding of cryptocurrency and digital assets.
Be Creative and Authentic: Let your personality shine through in your writing. Weâre looking for someone who can develop and evolve Tothemoonâs brand voice, so donât be afraid to show us your unique style. Whether itâs in your cover letter or your writing samples, authenticity goes a long way!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way to ensure your application gets into the right hands. Plus, it shows us youâre genuinely interested in joining our team at Tothemoon. Letâs build the future of finance together!
How to prepare for a job interview at Tothemoon
â¨Know Your Crypto Stuff
Make sure you brush up on your cryptocurrency knowledge before the interview. Tothemoon is looking for someone who can simplify complex concepts, so be prepared to discuss recent trends or news in the crypto space. This will show that you're not just a copywriter but also a passionate advocate for the industry.
â¨Showcase Your Portfolio
Bring along a strong portfolio that highlights your best work in copywriting, especially in digital campaigns and educational content. Make sure it includes examples relevant to crypto or fintech. This will give the interviewers a clear idea of your writing style and how you can contribute to their marketing efforts.
â¨Demonstrate Brand Voice Understanding
Tothemoon values a consistent brand voice across all channels. Be ready to discuss how you've developed or maintained a brand voice in your previous roles. You might even want to prepare a short piece of copy that reflects what you think Tothemoonâs voice should be, based on their mission and values.
â¨SEO Savvy is Key
Since the role involves optimising content for search engines, make sure youâre familiar with SEO principles. Be prepared to talk about your experience with keyword research and how youâve used tools like Google Analytics or SEMrush to improve content performance. This will demonstrate your ability to create content that not only engages but also converts.
