At a Glance
- Tasks: Drive strategic growth initiatives in government and healthcare markets.
- Company: Join Totara, a global leader in learning and performance platforms.
- Benefits: Enjoy enhanced parental leave, life insurance, and professional development opportunities.
- Other info: Hybrid role with a supportive, diverse, and inclusive workplace culture.
- Why this job: Make a real impact by acquiring new business and expanding market presence.
- Qualifications: Experience in business development or enterprise sales, preferably in B2B SaaS.
The predicted salary is between 50000 - 65000 € per year.
Totara is a global learning, engagement and performance platform serving enterprise, government, and public sector organisations. Backed by a committed private equity investor, Totara is in an exciting phase of fast-paced growth, fuelled by both organic expansion and strategic mergers & acquisitions. We are building a world-class, scalable commercial organisation to accelerate growth, expand our direct UK market presence, and increase enterprise value over the coming years.
As a Business Development Manager at Totara, you will play a pivotal role in driving the company's strategic growth initiatives across UK target verticals including Government and Healthcare markets. You'll work to identify, develop and close new business opportunities with new customers. This will be a combination of reactive tender driven response activity and opportunities we are proactively working on that have been generated by SDR and marketing demand generation activities. Your efforts will help extend Totara's footprint in enterprise learning, talent, and performance management. This role will report into our Head of Sales.
Responsibilities- New Business Acquisition
- Identify and qualify high-potential prospects in target markets and sectors (government and healthcare).
- Manage the full sales lifecycle—from prospecting (supported by SDR and marketing teams), and proposal development to contract negotiation and deal closure.
- Respond to appropriately qualified tenders in a timely and high-quality manner.
- Deliver compelling product presentations (supported by pre-sales teams) and tailored solution pitches to senior stakeholders.
- Accurate and realistic forecasting of deals and sales data for Totara stakeholders in line with Revenue Operations standard operating procedures and playbooks.
- Strategic Market Expansion
- Analyse market trends, customer needs, and competitive positioning to inform regional growth strategies.
- Identify potential verticals, geographic markets, or segments for expansion.
- Collaborate with marketing and product teams to align campaigns and messaging with market opportunities.
- Cross-Functional Collaboration
- Work with the marketing and SDR teams to generate leads and execute targeted campaigns.
- Collaborate with the product team to relay customer feedback and inform roadmap priorities.
- Partner with the implementation and customer success teams to ensure smooth handovers and long-term client satisfaction.
- Business development or enterprise sales experience, preferably in B2B SaaS, edtech, HRtech, or learning systems.
- Experience managing long term prospect relationships across commercial or public sector customers.
- Demonstrated success in closing complex deals with enterprise-level organisations.
- Exceptional communication, negotiation, and interpersonal skills.
- Ability to work independently in a remote-friendly, global team environment.
- Familiarity with LMS, LXP, or HRIS solutions is a strong advantage.
- Hybrid role, primarily home based but with a central London office available and with a willingness to travel as required for client meetings, sales conferences, and internal team events.
- Develop and maintain functional and industry expertise.
- Background in learning and development, HR solutions, or talent management.
- Proficiency with CRM systems (e.g., HubSpot ideally) and sales enablement tools.
- Strong understanding of solution selling and consultative sales methodologies.
- Enhanced Parental Leave
- Life Insurance 4x Salary
- Professional Development Opportunities
- New Joiner home working set-up allowance
- Additional Paid Leave: Birthday off, Working days between Christmas and New Years Eve
We’re committed to building a diverse, equitable and inclusive workplace where everyone feels they belong. We welcome applications from people of all backgrounds, identities and experiences, and we’re happy to make adjustments to support you through the recruitment process - please just let us know.
Business Development Manager in London employer: Totara
At Totara, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As a Business Development Manager, you'll benefit from enhanced parental leave, professional development opportunities, and a supportive environment that values diversity and inclusion. With a hybrid working model and a central London office, you will have the flexibility to thrive while contributing to our exciting growth in the government and healthcare sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Business Development Manager role at Totara.
✨Tip Number 2
Showcase your skills! Prepare a killer pitch that highlights your experience in B2B SaaS and your knack for closing deals. When you get the chance to present, make it memorable and tailored to what Totara needs.
✨Tip Number 3
Follow up! After interviews or networking events, drop a quick thank-you note. It shows your enthusiasm and keeps you on their radar. Plus, it’s a great way to reiterate your interest in the role.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are genuinely interested in Totara. It gives us a better sense of your commitment and enthusiasm for the role.
We think you need these skills to ace Business Development Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Manager. Highlight your experience in B2B SaaS, especially in sectors like government and healthcare, and showcase any relevant achievements that align with our growth initiatives.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about driving strategic growth and how your skills can help Totara expand its footprint. Be specific about your past successes in closing complex deals.
Showcase Your Communication Skills:As a Business Development Manager, communication is key. In your application, demonstrate your exceptional communication and negotiation skills. You might want to include examples of how you've successfully pitched to senior stakeholders in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Totara
✨Know Your Market
Before the interview, dive deep into the government and healthcare sectors. Understand the current trends, challenges, and opportunities within these markets. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can drive growth for Totara.
✨Showcase Your Sales Skills
Prepare to discuss specific examples of how you've successfully managed the full sales lifecycle in previous roles. Highlight your experience with complex deals and how you’ve navigated negotiations. Be ready to explain your approach to building long-term relationships with clients, especially in B2B SaaS or similar environments.
✨Engage with the Team
Since this role involves cross-functional collaboration, be prepared to talk about how you’ve worked with marketing, product, and customer success teams in the past. Share examples of how you’ve contributed to lead generation campaigns or provided valuable feedback that influenced product development.
✨Practice Your Presentation Skills
As a Business Development Manager, delivering compelling presentations is key. Practice presenting your ideas clearly and confidently. You might even want to prepare a mock presentation on a relevant topic to demonstrate your ability to engage senior stakeholders effectively during the interview.
