At a Glance
- Tasks: Lead impactful marketing campaigns across political and public sector brands.
- Company: Total Politics, a top media group in the political sector.
- Benefits: 25 days annual leave, competitive salary, and professional growth opportunities.
- Other info: Collaborative culture with opportunities to work on diverse projects.
- Why this job: Make a real impact in a dynamic environment while shaping marketing strategies.
- Qualifications: 7+ years in marketing with strong digital and content skills.
The predicted salary is between 50000 - 60000 £ per year.
Total Politics, the leading political and public sector media group, is seeking a proactive and experienced Marketing Manager to work directly with the Chief Marketing Officer to deliver impactful campaigns across our Political and Public Sector Engagement brands as well as for the Group as a whole. This role plays a key part in shaping and implementing marketing strategies for our diverse brand portfolio.
As Marketing Manager, you will craft and execute multi-channel campaigns that drive engagement, generate leads, support our events and grow our brand presence across political and public sector audiences. Collaborating with teams across Design, Media, Events and Sales, you'll ensure seamless delivery of impactful strategies in a fast-paced, results-oriented environment.
Key Responsibilities- Work directly with the Chief Marketing Officer to develop and deliver integrated marketing strategies across Total Politics Group brands.
- Create comprehensive digital marketing strategies to drive inbound leads, grow audiences and boost brand awareness.
- Develop marketing campaigns for our Political and Public Sector Engagement brands, products and services, ensuring messaging resonates with decision-makers and drives engagement.
- Manage website development and content including Total Politics and Total Events sites.
- Event marketing support for both Sales and Events teams delivering inbound leads and delegate acquisition.
- Support at our leading Party Conference fringe events.
- Work alongside our Marketing Automation and Data managers to deliver data insights from our 360 SCV project.
- Partner with the Design team to produce compelling marketing assets across print and digital channels.
- Oversee campaign objectives, revenue targets, and KPIs across multiple brands, ensuring timely delivery and measurable results.
- Manage multiple projects simultaneously while maintaining strong stakeholder relationships across teams.
- Lead initiatives to streamline marketing processes and maximise efficiency in campaign execution.
- Support Group-wide marketing initiatives and cross-brand promotional opportunities.
- Develop and execute content marketing strategies that position our brands as thought leaders.
- 7+ years of marketing experience, with proven track record in digital and content marketing.
- Strong understanding of political and public sector markets.
- Experience marketing to senior decision-makers.
- Exceptional copywriting and communication skills with ability to adapt messaging for different audiences.
- Experience with database management, CRM systems, and email marketing platforms.
- Proven track record in planning and delivering successful multi-channel marketing campaigns.
- Website management, SEO knowledge, and performance reporting expertise.
- Ability to run targeted, segmented campaigns with demonstrable ROI results.
- Experience in collateral design brief development and production management.
- Proficiency in Microsoft Office, marketing automation tools, and analytics platforms.
- Strong organisational and multitasking abilities with experience managing competing priorities.
- Education to degree level (desirable).
A confident marketing professional who thrives in the dynamic media and political landscape, with proven ability to manage diverse projects spanning media, content, and events across multiple brands. You'll be a strategic thinker with a passion for delivering results, a talent for collaboration, and understanding of how to engage private, political and public sector audiences effectively. If you're ready to make an impact across our growing portfolio of influential brands, we'd love to hear from you.
25 days annual leave plus
Marketing Manager in London employer: Total Politics
Total Politics is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and strategic thinking are highly valued. With a focus on employee growth, we offer ample opportunities for professional development and the chance to work on impactful campaigns that shape the political and public sector landscape. Located in a vibrant area, our team enjoys a supportive environment with 25 days of annual leave, ensuring a healthy work-life balance while making a meaningful contribution to our diverse brand portfolio.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your past successes. Share specific examples of campaigns you've run or projects you've managed that had a real impact. We want to see how you can bring that magic to our team!
✨Be Ready for the Interview
Prepare for interviews by researching the company and its brands. Think about how your experience aligns with their goals and be ready to discuss how you can contribute. We love candidates who come in with ideas and enthusiasm!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who are eager to make a difference in the political and public sector landscape.
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in digital marketing and any campaigns you've successfully executed, especially those targeting political and public sector audiences.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of how you've driven engagement and generated leads in previous positions, and don’t forget to show your passion for the political landscape!
Showcase Your Skills:We want to see your exceptional copywriting and communication skills shine through. Use clear, concise language and adapt your messaging to reflect the diverse audiences you’ve worked with in the past.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team at Total Politics.
How to prepare for a job interview at Total Politics
✨Know Your Audience
Before the interview, research Total Politics and their target audiences. Understand the political and public sector landscape they operate in. This will help you tailor your responses and demonstrate your knowledge of the industry.
✨Showcase Your Campaign Successes
Prepare specific examples of successful marketing campaigns you've managed. Highlight your role, the strategies you implemented, and the measurable results achieved. This will show your potential employer that you can deliver impactful campaigns.
✨Be Ready to Collaborate
Since the role involves working with various teams, be prepared to discuss how you've successfully collaborated in the past. Share examples of how you’ve worked with design, media, or sales teams to achieve common goals.
✨Ask Insightful Questions
At the end of the interview, ask questions that show your interest in the company’s future. Inquire about upcoming campaigns or how they measure success across their brands. This demonstrates your enthusiasm and strategic thinking.
