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- Tasks: Drive impactful digital marketing campaigns for top charities using email and paid media.
- Company: Join Torchbox, a leading digital marketing agency for nonprofits worldwide.
- Benefits: Be part of a 100% employee-owned company with a progressive culture and great perks.
- Why this job: Make a difference while honing your skills in a purpose-driven environment.
- Qualifications: Experience in digital marketing, especially with email and paid media campaigns.
- Other info: Dynamic team atmosphere with opportunities for growth and learning.
The predicted salary is between 36000 - 60000 £ per year.
A bit about Torchbox: We’re the leading digital marketing agency for UK and international nonprofits. We’re proud to provide digital marketing services to the NHS, Breast Cancer Now, MSI Reproductive Choices, Disasters Emergency Committee, MND Association, Mind, Diabetes UK, MS Society, Oxfam GB and many more charities and organisations around the world. This is a great time to join Torchbox. Our diverse team of over 120 people is mostly UK-based but with a significant presence in Manila as well as a network of people around the world.
We are on a mission to set a new standard for a purpose-led business. Torchbox is 100% employee-owned - everyone is a co‑owner from day one and we are building an amazing, progressive ownership and learning culture. If you are excited about this mission, it’s a great time to join.
We are looking for a Performance Marketing Specialist to join our award-winning team! This is a hands‑on role with a strong focus on email marketing alongside paid media (PPC and paid social), as part of integrated, multi‑channel campaigns. Many of our client projects combine paid acquisition with email journeys and supporter communications, so we’re looking for someone who understands how these channels work together to drive meaningful results.
You’ll be responsible for planning, delivering and optimising performance campaigns for some of the UK’s largest charities and international NGOs. You’ll be confident running paid media campaigns independently, while also comfortable building and analysing email activity that supports wider campaign objectives.
This role would suit someone who enjoys working across channels, thrives on data and testing, and wants to deepen their experience in performance‑led digital marketing within a purpose‑driven environment.
Your responsibilities will include:
- Supporting integrated digital campaigns that include email marketing as part of acquisition, conversion or retention strategies.
- Building, testing and sending email campaigns using platforms such as Dotdigital, Salesforce Marketing Cloud, Engaging Networks, Mailchimp, Campaign Monitor or similar.
- Auditing email activity and providing recommendations for segmentation and automated journeys.
- Planning, setting up and optimising PPC and paid social campaigns across platforms such as Google Ads and Meta.
- Developing and implementing testing plans across paid and email channels to improve performance.
- Auditing accounts across paid channels and email marketing, developing strategy recommendations for clients.
- Monitoring performance daily and making data‑led optimisation decisions.
- Producing clear, insight‑led reports using Google Analytics and platform data.
- Managing multiple client accounts and delivering work accurately and on time.
Digital Marketing Specialist in West Bromwich employer: Torchbox
Contact Detail:
Torchbox Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in West Bromwich
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in digital marketing. Whether it's email campaigns or PPC ads, having tangible examples can really set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their mission and how your role as a Performance Marketing Specialist can contribute to their goals. This will help you stand out as a candidate who truly cares.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our purpose-driven team.
We think you need these skills to ace Digital Marketing Specialist in West Bromwich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Specialist. Highlight your experience with email marketing and paid media, and don’t forget to mention any relevant tools you’ve used like Google Ads or Mailchimp.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for purpose-driven work and how your skills can help us at Torchbox. Be genuine and let your personality come through – we want to see the real you!
Showcase Your Data Skills: Since this role thrives on data and testing, make sure to include examples of how you've used data to drive decisions in past campaigns. We love numbers, so don’t be shy about sharing your successes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Torchbox
✨Know Your Channels
Make sure you understand how email marketing and paid media work together. Brush up on the latest trends in PPC and social media advertising, as well as email campaign strategies. Being able to discuss how these channels can be integrated will show your potential employer that you're ready to hit the ground running.
✨Showcase Your Data Skills
Since this role is all about performance, be prepared to talk about your experience with data analysis. Bring examples of how you've used data to optimise campaigns in the past. If you can demonstrate your ability to make data-led decisions, you'll definitely stand out.
✨Prepare Insightful Questions
Think of some thoughtful questions to ask during the interview. This could be about their current campaigns, the tools they use, or how they measure success. It shows that you're genuinely interested in the role and the company, and it gives you a chance to assess if it's the right fit for you.
✨Emphasise Your Team Spirit
Torchbox values collaboration, so be ready to share examples of how you've worked effectively in teams. Highlight any experiences where you've contributed to a group project or helped colleagues achieve their goals. This will demonstrate that you’re not just a lone wolf but someone who thrives in a team environment.