At a Glance
- Tasks: Join our dynamic Australian team to drive marketing campaigns and grow our member base.
- Company: TopCashback is a leading cashback site helping millions save money while shopping online.
- Benefits: Enjoy 31 days holiday, private medical cover, flexible working hours, and a vibrant office environment.
- Why this job: Be part of a fast-paced start-up culture where your ideas can make a real impact.
- Qualifications: Knowledge of the Australian e-commerce market and experience in digital performance marketing preferred.
- Other info: Flexibility around working hours is required during peak shopping periods.
The predicted salary is between 30000 - 42000 £ per year.
Department: Marketing/Operations
Reporting To: Senior Manager, International Growth
Salary: up to £38,000
Location: Hybrid - Central London office and up to 2 days remote working per week
About us: TopCashback is one of the largest cashback sites in the world, dedicated to helping our members save money when they shop. The service simplifies the process of earning cash back on online purchases, supporting over 20 million people worldwide to reduce their shopping expenses and enhance their spending power. With collaborations with more than 6,000 brands, we operate in the UK, US, China, Germany, France, Italy, Spain, and Australia. Our passion for saving money drives every decision we make, focusing wholly on the needs of our members, to whom we provide an award-winning service. Proudly, we are the recipients of the 'Cashback Site of the Year' award at the Moneyfacts Consumer Award nine times and hold a 4.5 rating on TrustPilot. At TopCashback, since we began, we have been committed to building a fair, diverse and inclusive company. We believe that diversity and nurturing a culture where we can all be our true selves at work makes us stronger as a business. We celebrate differences and foster a fair and equal environment for us all to flourish in. After all, we spend most of our time together. With fairness at heart, we‘re committed to being an equal-opportunity employer regardless of race, ethnicity, gender, sexuality, religion, disability, nationality, age or similar. Whoever you are, whatever walk of life you are from, we'll welcome you to our TopCashback family.
The role: This is a truly exciting opportunity to join one of the fastest-growing money-saving websites. We’re seeking an enthusiastic person to join our Australian team as we aim to grow our Australia operation/website. Although we already have successful affiliate marketing companies in the UK and a number of other countries, the Australian team is effectively run as a small start-up. This means that, although the primary focus is on Marketing the website and increasing our member base, the role is varied depending on what is needed each day. Whether that is customer service, partnerships, or marketing your focus will be on doing what is needed to grow the website and think like it is your own business. So if you have a roll-up-your-sleeves attitude and love to work in a fast-paced environment with multiple projects on the go....Read on! Due to the time difference to Australia, the candidate will sometimes be expected to be flexible around working hours when the role requires, for example, big shopping periods like Black Friday.
Person Specification: We are looking for someone with good knowledge of the Australian e-commerce market, who will enthuse about building top-notch marketing campaigns. Experience working with different performance marketing channels such as PPC (Google Ads) and an understanding of Affiliate Marketing would be preferable. The ideal candidate will have lived in Australia for a significant amount of time with first-hand experience of shopping online in Australia. They will have a good understanding of how and where Australian customers research, shop, and save online.
Key Responsibilities:
- Planning, creating, and managing of digital marketing campaigns tailored to the Australian market
- Drive membership growth through engagement, email campaigns, referrals, and strategic partnerships
- Research, test, and optimize online media opportunities, including social, influencer, and mobile campaigns
- Analyze campaign performance and look for improvements, and negotiate exclusive brand offers
- Line manage the customer service admin team member, escalating broader issues to Senior Management.
Requirements:
- Good knowledge of online shopping and money-saving initiatives, particularly in the Australian market
- Some experience in digital performance marketing. Areas of experience should include some of: PPC (Google Ads), Social media campaigns (Instagram / Facebook / Twitter), App Marketing, Influencer marketing, Affiliate marketing, Partner marketing campaigns, Email
- Analytical and reporting skills - results and fact-driven, with a naturally inquisitive nature and a keen eye for detail
- Creative nature with the ability to copywrite and produce promotional marketing material
- A self-starter with the ability to motivate yourself and use your own initiative
- The ability to multi-task, prioritise a workload and work to deadlines
- A real team player
- Line management responsibility for one customer service team member.
Benefits:
- 31 days holiday including flexible Bank holidays. Plus loyalty holiday after 1 & 2 years' service.
- Ability to buy and sell holidays
- Private medical cover (Vitality) with access to online GP service, free coffees, cinema tickets, discounted gym membership
- Medicash health cash plan, Income protection & life assurance
- Enhanced family related leave
- WeWork office with barista made coffee and drinks from the bar included
- Flexible working hours, with the ability to start between 8-10 to best suit you
- Companywide pay review each year
- Extensive training menu and e-learning library available to all employees
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: IT Services and IT Consulting
Senior Marketing Executive - Australia team (UK based) employer: TopCashback UK
Contact Detail:
TopCashback UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Australia team (UK based)
✨Tip Number 1
Familiarise yourself with the Australian e-commerce landscape. Research popular online shopping platforms and trends specific to Australia, as this knowledge will help you stand out during discussions about marketing strategies.
✨Tip Number 2
Network with professionals in the Australian marketing sector. Attend webinars or local events related to digital marketing and affiliate marketing to build connections that could provide insights or referrals for your application.
✨Tip Number 3
Showcase your adaptability and willingness to work flexible hours. Highlight any previous experience where you successfully managed projects across different time zones, especially if it involved working with Australian clients or markets.
✨Tip Number 4
Prepare to discuss specific marketing campaigns you've executed in the past. Be ready to analyse their performance and share what you learned, as this demonstrates your analytical skills and results-driven mindset, which are crucial for this role.
We think you need these skills to ace Senior Marketing Executive - Australia team (UK based)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in the Australian e-commerce market. Emphasise any specific campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention your understanding of the Australian market and how your skills align with the responsibilities outlined in the job description.
Showcase Relevant Skills: In your application, clearly outline your experience with performance marketing channels such as PPC and social media campaigns. Provide examples of how you've successfully driven membership growth or engagement in previous roles.
Highlight Flexibility and Initiative: Given the need for flexibility around working hours, mention any previous experiences where you adapted to changing demands or took the initiative to solve problems. This will demonstrate your suitability for the fast-paced environment.
How to prepare for a job interview at TopCashback UK
✨Know Your Market
Make sure you have a solid understanding of the Australian e-commerce landscape. Be prepared to discuss trends, popular brands, and consumer behaviour in Australia. This will show your enthusiasm and readiness to contribute to the team.
✨Showcase Your Marketing Skills
Highlight your experience with various performance marketing channels, especially PPC and affiliate marketing. Prepare examples of successful campaigns you've managed, focusing on how they drove engagement and growth.
✨Demonstrate Flexibility
Since the role requires flexibility around working hours, especially during peak shopping periods, be ready to discuss your availability and willingness to adapt your schedule. This shows that you're committed to the team's success.
✨Emphasise Teamwork and Leadership
As you'll be line managing a customer service team member, share your experiences in leadership and teamwork. Discuss how you motivate others and handle challenges within a team setting, which is crucial for this role.