At a Glance
- Tasks: Drive Italian membership growth and manage digital marketing campaigns.
- Company: Join TopCashback, a leading cashback site with a vibrant culture.
- Benefits: 31 days holiday, private medical cover, and flexible working options.
- Other info: Dynamic start-up environment with opportunities for personal and professional growth.
- Why this job: Be part of a fast-growing team and make a real impact in the Italian market.
- Qualifications: Knowledge of Italian e-commerce and experience in digital marketing preferred.
The predicted salary is between 30000 - 40000 £ per year.
About us
TopCashback is one of the largest cashback sites in the world, dedicated to helping our members save money when they shop. The service simplifies the process of earning cash back on online purchases, supporting over 20 million people worldwide to reduce their shopping expenses and enhance their spending power. With collaborations with more than 6,000 brands, we operate in the UK, US, China, Germany, France, Italy, Spain, and Australia. Our passion for saving money drives every decision we make, focusing wholly on the needs of our members, to whom we provide an award-winning service.
The role
This is a truly exciting opportunity to join one of the fastest-growing money-saving websites. We're seeking an enthusiastic person to join our Italy team as we aim to grow our Italian operation/website. Although we already have successful affiliate marketing companies in the UK and a number of other countries, the Italian team is effectively run as a small start-up. This means that, although the primary focus is on Marketing the website and increasing our member base, the role is varied depending on what is needed each day. Whether that is customer service, partnerships, or marketing your focus will be on doing what is needed to grow the website and think like it is your own business. So if you have a roll-up-your-sleeves attitude and love to work in a fast-paced environment with multiple projects on the go… Read on!
Person Specification
We are looking for someone with good knowledge of the Italian e-commerce market, who will be enthusiastic about building top-notch marketing campaigns. Experience working with different performance marketing channels such as Influencer Marketing, PPC (Google Ads) and an understanding of Affiliate Marketing would be preferable. The ideal candidate will have lived in Italy for a significant amount of time with first-hand experience of shopping online in Italy. They will have a good understanding of how and where Italian customers research, shop, and save online.
Key Responsibilities
- Member growth & engagement – Drive Italian membership growth through community engagement, referral marketing initiatives and market-specific activation.
- Campaign planning & optimisation - Plan, launch and manage digital marketing campaigns across channels including referrals, paid activity (influencer, ppc, social media etc) and email, optimising performance where required.
- Localised content & site management – Create, update and manage on-site content, ensuring the tone of voice resonates with the Italian market.
- Customer service & retention - Deliver good-quality customer service to new members to support engagement and long-term growth.
- Commercial development - Negotiate exclusive brand offers to help secure better cashback rates for members.
- Team collaboration & support - Support wider team objectives and collaborate cross-functionally to deliver shared goals.
Requirements
- Good knowledge of online shopping and money-saving initiatives, particularly in the Italian market.
- Some experience in digital performance marketing. Areas of experience should include:
- PPC (Google Ads)
- Social media campaigns (Instagram / Facebook / Twitter)
- Influencer marketing
- Affiliate marketing
- Partner marketing campaigns
- Analytical and reporting skills – results and fact-driven, with a naturally inquisitive nature and a keen eye for detail.
- Creative nature with the ability to copywrite and produce promotional marketing material tailored to the Italian market.
- A self-starter with the ability to motivate yourself and use your own initiative.
- The ability to multi-task, prioritise a workload and work to deadlines.
- A real team player.
Benefits
- 31 days holiday including flexible Bank holidays. Plus loyalty holiday after 1 & 2 years’ service.
- Ability to buy and sell holidays.
- Private medical cover (Vitality) with access to online GP service, free coffees, cinema tickets, discounted gym membership.
- WeWork office with barista made coffee and drinks from the bar included.
- Enhanced family related leave.
- Companywide pay review each year.
- Extensive training menu and e-learning library available to all employees.
Digital Marketing Executive - Italian Speaking employer: Topcashback Inc
TopCashback is an exceptional employer, offering a dynamic work environment where innovation and creativity thrive. With a strong focus on employee growth, we provide extensive training opportunities and a supportive culture that encourages collaboration and personal development. Our London office, equipped with modern amenities and a vibrant atmosphere, fosters a sense of community while allowing for flexibility through hybrid working arrangements, making it an ideal place for passionate individuals to contribute to our mission of helping members save money.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive - Italian Speaking
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at TopCashback or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing campaigns, especially those tailored for the Italian market. This will help us see your creativity and expertise in action.
✨Tip Number 3
Prepare for the interview by researching our company culture and values. We love passionate individuals who align with our mission of helping members save money, so be ready to share how you can contribute to that!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at TopCashback.
We think you need these skills to ace Digital Marketing Executive - Italian Speaking
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Digital Marketing Executive. Highlight your experience in the Italian e-commerce market and any relevant marketing campaigns you've worked on. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and your understanding of the Italian market. Tell us why you're excited about joining our Italy team and how you can contribute to our growth.
Showcase Your Creativity:Since this role involves creating localised content, don’t hesitate to include examples of your previous work. Whether it's a campaign you’ve run or content you’ve created, we love seeing your creative flair and how it resonates with the target audience.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Topcashback Inc
✨Know Your Market
Make sure you brush up on your knowledge of the Italian e-commerce landscape. Understand how Italian customers shop online and what money-saving initiatives resonate with them. This will show your potential employer that you're not just interested in the role, but that you genuinely understand the market.
✨Showcase Your Skills
Prepare to discuss your experience with various digital marketing channels like PPC, social media, and influencer marketing. Have specific examples ready that demonstrate your success in these areas, especially any campaigns you've managed that had a positive impact on growth or engagement.
✨Be Ready to Adapt
Since this role involves a variety of tasks, be prepared to talk about how you handle multiple projects and adapt to changing priorities. Share examples of times when you've successfully juggled different responsibilities and how you approached those challenges.
✨Engage with Enthusiasm
This position is all about driving member growth and engagement, so let your passion shine through during the interview. Discuss your ideas for community engagement and referral marketing initiatives, and show that you're excited about the opportunity to contribute to the team’s success.
