At a Glance
- Tasks: Drive digital performance by optimising online product presentation and enhancing customer experience.
- Company: Join Toolstation, a leader in digital transformation within the retail sector.
- Benefits: Enjoy 22 days holiday, bonuses, discounts, and extensive training opportunities.
- Other info: Collaborative environment with opportunities for career growth and personal development.
- Why this job: Be part of an exciting journey to shape the future of digital shopping.
- Qualifications: 3+ years in digital merchandising with strong analytical and organisational skills.
The predicted salary is between 35000 - 45000 £ per year.
Remote working (with bi‑weekly travel to Bridgwater, Somerset). Toolstation is on an exciting digital transformation journey, creating a truly compelling and convenient proposition for our omni‑channel business. Our goal is to empower customers to shop how they want and when they want, delivering an exceptional online experience. Join us and be a pivotal part of this exciting growth!
As a Digital Merchandiser, you will be instrumental in driving digital performance by optimising our online product presentation, navigation, and search functionality. Using data insights, you will improve product discoverability and the overall customer experience. You will work closely with the Digital Merchandising Manager and collaborate across digital teams to implement strategic changes, contributing to improved customer journeys, conversion, and the delivery of category sales targets.
Day to day:
- Support the execution of the digital merchandising strategy to contribute to sales growth and enhanced customer experience.
- Optimise product presentation, navigation, on‑site search, and product hierarchy to boost discoverability and conversion.
- Analyse website data, customer behaviour, and category sales performance to identify opportunities and implement improvements.
- Continuously improve product listing quality, ensuring content, imagery, and categorisation meet agreed standards and drive conversion.
- Take responsibility for category site performance, analysing trading conditions, and taking actions to optimise conversion and support key financial metrics.
- Manage two junior merchandisers, providing guidance, coaching and development opportunities.
- Collaborate with cross‑functional teams, including UX/UI, data analytics, campaigns, and commercial teams, to deliver site improvements.
- Proactively identify and resolve live‑site issues, prioritising fixes based on customer impact and trading performance.
- Support the execution and on‑site implementation of A/B tests, using outcomes to inform improvements across mobile and web.
- Deputise for the Digital Merchandising Manager when required, supporting daily priorities and projects.
What you’ll bring:
- Minimum 3+ years’ experience in digital merchandising or e‑commerce trading, ideally within a fast‑paced retail environment.
- Proven experience in on‑site merchandising, including product placement, category management, and the optimisation of navigation and search.
- Strong commercial awareness, with the ability to interpret trading performance and take data‑led actions to improve conversion.
- Experience using merchandising and analytics tools for optimisation and reporting.
- Strong organisational skills and attention to detail, capable of managing multiple workstreams efficiently.
- A collaborative mindset, with experience working cross‑functionally with wider digital teams.
- Experience in people management is preferred, but not essential.
- Analytical: ability to interpret data and make timely, considered recommendations.
- Customer‑centric: passionate about the Toolstation customer experience and committed to delivering a high quality of service.
- Detail‑orientated: thorough and accurate in all areas of work, making few if any errors.
- Drive and motivation: focuses on desired outcomes, takes ownership, and gets the job done.
What you’ll get:
This is a brilliant opportunity to push to the next level in your career with Toolstation and help shape the future of our digital customer experience. You’ll find every opportunity to be yourself and to bring your personality and potential to work. Wherever you join us, you’ll be able to take your career wherever you want – up the ladder, across the business or into another role in the Travis Perkins Group. And because we want to do our best for you, you’ll be supported all the way with training and development, including apprenticeships, licence to operate and management development programmes. Plus, you'll receive some fantastic benefits. As well as 22 days’ holidays and bank holidays, company pension scheme and life assurance, we offer a bonus scheme, cycle‑to‑work scheme, save and buy as you earn, 20% discounts across all Travis Perkins companies, financial education and support, family‑friendly policies, recognition awards and discounts at over 1,000 other retailers.
Our policy is to employ the best qualified people and provide equal opportunity for the advancement of employees including promotion and training and not to discriminate against any person because of gender, race, ethnicity, age, sexual orientation, religion, belief or disability.
Digital Merchandiser in Bridgwater employer: Toolstation Limited
Toolstation is an exceptional employer, offering a dynamic work environment that fosters personal and professional growth. With a strong commitment to employee development, including training programmes and career progression opportunities within the Travis Perkins Group, you will thrive in a culture that values collaboration and innovation. Enjoy a range of benefits such as generous holiday allowances, a company pension scheme, and discounts across multiple retailers, all while being part of an exciting digital transformation journey in Bridgwater, Somerset.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Merchandiser in Bridgwater
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital merchandising projects and successes. This is a great way to demonstrate your expertise and make a lasting impression on hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its digital strategy. Be ready to discuss how your experience aligns with their goals and how you can contribute to enhancing the customer experience at Toolstation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Toolstation team.
We think you need these skills to ace Digital Merchandiser in Bridgwater
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Merchandiser role. Highlight your experience in digital merchandising and e-commerce, focusing on relevant achievements that align with what we’re looking for.
Showcase Your Data Skills:Since data insights are key to this role, don’t forget to showcase your analytical skills. Mention specific tools you’ve used and how you’ve leveraged data to improve product discoverability and conversion rates.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for enhancing customer experiences and how your background makes you a perfect fit for our team at Toolstation.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you one step closer to joining our exciting journey!
How to prepare for a job interview at Toolstation Limited
✨Know Your Digital Merchandising Stuff
Make sure you brush up on your digital merchandising knowledge. Understand the key concepts like product placement, category management, and how to optimise navigation and search. Being able to discuss these topics confidently will show that you're ready to hit the ground running.
✨Data is Your Best Friend
Since this role involves a lot of data analysis, come prepared with examples of how you've used data insights in previous roles. Be ready to talk about specific tools you've used for optimisation and reporting, and how your actions led to improved conversion rates.
✨Show Off Your Collaborative Spirit
This position requires working closely with various teams, so highlight your experience in cross-functional collaboration. Share examples of how you've successfully worked with UX/UI, data analytics, or commercial teams to implement changes that enhanced customer experience.
✨Be Ready to Discuss Leadership
If you have experience managing people, be prepared to discuss your approach to coaching and developing junior team members. Even if you haven't managed a team before, think about how you can demonstrate your leadership potential and willingness to take on responsibility.
