At a Glance
- Tasks: Lead marketing strategies to boost awareness and engage supporters for a meaningful cause.
- Company: Tom's Trust, a charity dedicated to making a difference in the UK.
- Benefits: Opportunity to make an impact, flexible working hours, and a supportive team environment.
- Other info: Be part of a mission-driven organisation with room for personal growth.
- Why this job: Join a passionate team and help grow a charity that changes lives.
- Qualifications: Experience in marketing and audience development, with a flair for creativity.
The predicted salary is between 40000 - 50000 £ per year.
Tom's Trust in the United Kingdom is seeking an experienced Marketing & Audience Development Manager to enhance awareness and engage supporters. This newly evolved role aims to strengthen the charity's marketing strategy, focusing on audience growth and fundraising.
The successful candidate will be instrumental in delivering integrated campaigns that heighten awareness and participation, ultimately increasing fundraising income for the charity.
Marketing & Audience Growth Lead employer: Tom's Trust
Tom's Trust is an exceptional employer that fosters a collaborative and supportive work culture, dedicated to making a meaningful impact in the lives of children with brain tumours. Located in the heart of the UK, we offer our employees opportunities for professional growth and development, alongside a range of benefits that promote work-life balance and well-being. Join us in our mission to enhance awareness and engage supporters, while being part of a passionate team committed to making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Audience Growth Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tom's Trust and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tom's Trust are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tom's Trust on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tom's Trust. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Audience Growth Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tom's Trust. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tom's Trust:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tom's Trust’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tom's Trust
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tom's Trust will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tom's Trust, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
