At a Glance
- Tasks: Lead brand planning for Tommy Hilfiger and Calvin Klein, driving strategic growth and financial success.
- Company: Join PVH, a global leader in lifestyle brands with a vibrant culture.
- Benefits: Competitive salary, career development, and a dynamic work environment.
- Why this job: Be part of an iconic brand story and influence the future of fashion.
- Qualifications: Experience in merchandising or category management, with strong analytical skills.
- Other info: Collaborative team atmosphere with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Become part of an iconic story. TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, the brand creates the modern uniform of accessible luxury. The brand portfolio includes TOMMY HILFIGER, TOMMY JEANS, and a range of licensed product categories that extend the lifestyle across generations, geographies, activities and occasions. Global campaigns, sponsorships and activations with world‑class athletes, musicians and entertainers bring constant energy and inspiration to the brand.
The Wholesale Team at PVH expands PVH’s reach beyond the Retail Brick & Mortar landscape, building and nurturing strong partnerships with external partners and driving revenue growth. The team focuses on understanding partners’ needs, providing tailored product recommendations, and ensuring seamless order fulfillment. Through strategic sales planning, market analysis and excellent customer service, the team strengthens PVH’s market position and delivers exceptional value.
The Brand Planning Manager for a designated brand, reporting to the Brand & Planning Director, leads the strategic planning of the brand’s wholesale business for the region. The role owns the end‑to‑end planning process—from seasonal strategy to in‑season trading and hindsight—ensuring alignment between brand objectives, financial goals and wholesale partner needs. Acting as a bridge between Sales, Central Planning and Finance, the Manager delivers clear financial direction, product strategy alignment and operational execution to drive profitable growth across all wholesale markets and channels.
Key Responsibilities- Lead the creation and execution of the brand’s wholesale financial strategy, ensuring alignment with global and regional objectives, and partner with Sales to build budgets, forecasts and long‑range planning models.
- Execute the strategic direction of the brand within the Hub, influencing key decisions and driving brand growth through strategic initiatives while aligning with EMEA brand guidelines and regional market requirements.
- Identify and communicate business risks and opportunities, proposing actions to optimise profitability.
- Oversee the hub seasonal planning calendar and ensure cross‑functional alignment across Central Planning and Sales.
- Develop the seasonal product and assortment strategy, reflecting brand direction and capturing regional needs.
- Create assortment frameworks and range plans, balancing financial goals with product strategy and ensuring productivity, price integrity and channel cohesion.
- Lead in‑season forecasting, track wholesale sales performance and operational fulfilment.
- Partner with Sales and Operations to ensure on‑time deliveries and optimised stock flow by account.
- Monitor weekly and monthly trade, analysing key metrics and recommending tactical actions to achieve financial targets.
- Manage replenishment, NOS and seasonal transitions to ensure strong sell‑through and inventory efficiency.
- Act as the primary liaison between Sales, Operations and Finance, and collaborate with central and regional planning teams to maintain consistency in financial targets and product flow.
- Collaborate with Marketing and Commercial teams to integrate promotional plans and new launches into forecasts, ensuring maximum impact.
- Support senior leadership with data‑driven insights and presentations for strategy reviews and market meetings.
- Deliver comprehensive data‑driven business analysis across sales, margin and stock KPIs by region, account and division.
- Lead post‑season hindsight reviews to identify performance trends, bestsellers and improvement opportunities.
- Consolidate market insight reporting, providing product development opportunities to Central Planning on local trends, pricing strategies and consumer behaviour.
- Support ongoing system and process enhancements to improve forecast accuracy and reporting efficiency.
- Drive adoption of best practices in planning methodology, data integrity and business reporting.
- Extensive experience in merchandising, buying or category management—ideally in fashion, lifestyle or consumer goods.
- Experience managing assortments across multiple brands and channels (retail, e‑com, wholesale).
- Ability to interpret sales data, forecast trends and drive data‑informed decisions (excel proficiency essential; PowerBI, Tableau are a plus).
- Deep understanding of local market dynamics, consumer behaviour and competitor landscape.
- Solid grasp of margin, pricing, OTB, inventory management and financial KPIs.
- Ability to maintain and adapt global brand identity while optimising for local relevance.
- Proven track record of working effectively with global teams, marketing, supply chain, retail and planning.
- Comfortable presenting to senior stakeholders and aligning diverse teams around a common plan.
- Skilled at handling multiple seasonal timelines, product calendars and deadlines.
About PVH: We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world while positioning PVH as one of the best‑performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we drive fashion forward for good as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.
EEO Statement: PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job‑related factors such as skill, ability, educational background, work quality, experience and potential.
Brand Planning Manager (Tommy Hilfiger / Calvin Klein) employer: Tommy Hilfiger
Contact Detail:
Tommy Hilfiger Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Planning Manager (Tommy Hilfiger / Calvin Klein)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Tommy Hilfiger or Calvin Klein. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by knowing the brand inside out. Dive into their latest campaigns and understand their market position. This shows you're genuinely interested and ready to contribute.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Brand Planning Manager. Highlight your skills in merchandising and data analysis to stand out.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re keen on being part of the team at PVH.
We think you need these skills to ace Brand Planning Manager (Tommy Hilfiger / Calvin Klein)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Brand Planning Manager role. Highlight your experience in merchandising and how it aligns with the needs of Tommy Hilfiger and Calvin Klein. We want to see how you can bring your unique flair to our iconic brands!
Showcase Your Data Skills: Since this role involves a lot of data analysis, don’t shy away from showcasing your Excel prowess and any experience with tools like PowerBI or Tableau. We love numbers, so let us know how you've used data to drive decisions in your previous roles!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who not only has the skills but also fits into our vibrant culture. Share your passion for fashion and how you connect with our brand values!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. Don’t miss out on this opportunity!
How to prepare for a job interview at Tommy Hilfiger
✨Know Your Brands Inside Out
Before the interview, dive deep into Tommy Hilfiger and Calvin Klein's brand ethos, recent campaigns, and market positioning. Understanding their unique selling points and how they resonate with consumers will help you articulate your vision for the Brand Planning Manager role.
✨Showcase Your Data Skills
Since the role requires interpreting sales data and driving data-informed decisions, be prepared to discuss your experience with tools like Excel, PowerBI, or Tableau. Bring examples of how you've used data to influence product strategy or improve financial outcomes in previous roles.
✨Align with Their Values
PVH is all about building desirable lifestyle brands while driving fashion forward for good. Make sure to express how your personal values align with this mission. Share examples of how you've contributed to sustainability or community initiatives in your past work.
✨Prepare for Cross-Functional Collaboration
The role involves liaising between Sales, Operations, and Finance. Be ready to discuss your experience working with diverse teams and how you've successfully aligned different departments towards a common goal. Highlight any specific projects where collaboration led to significant results.