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- Tasks: Lead the development of innovative insights solutions and integrate AI for brand equity tracking.
- Company: Toluna, a global leader in research and insights with a diverse and inclusive culture.
- Benefits: Competitive pay, great benefits, and opportunities for growth in a welcoming environment.
- Why this job: Shape the future of insights and make a real impact in a dynamic industry.
- Qualifications: 10+ years in brand health studies, expertise in AI/ML concepts, and strong client communication skills.
- Other info: Join a global team that values ownership, curiosity, and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
About us: Toluna is the global research and insights leader that enables businesses to make smarter, data-driven decisions – faster. For 25 years, we have partnered with the world’s leading brands, delivering transformative impact through our advanced technology platform, comprehensive solution portfolio, expansive global first-party panel, and world-class team of leading research experts. Since 2019, we’ve made significant investments in artificial intelligence to enhance automation, accelerate insight delivery, and unlock deeper understanding at scale. With 40+ offices worldwide, Toluna operates in 70+ countries, redefining the future of insights.
Introduction: We’re looking for a forward-thinking insights solution portfolio manager to join Toluna at a pivotal moment in the industry. In this role, you will shape next generation insights solutions, help clients embrace them with confidence, and ensure our entire tracking offer, including our flagship TEMPO brand equity tracking suite, drives commercial success. You will act as a domain authority on brand equity tracking, ensuring methodological excellence while evolving measurement through AI-driven innovation.
Responsibilities
- AI-Driven Transformation: Define and execute a vision for Toluna tracking solutions to integrate AI into new forms of measurement and prediction. Partner with key stakeholders (e.g., Product Value, Engineering, Marketing) to design and scale solutions/features that uncover hidden drivers of consumer behavior. Ensure AI outputs used for client decision-making are explainable, trustworthy and methodologically robust.
- Solution Portfolio and Business Growth: Monitor client use and market trends for solutions in the tracking suite to decide where to enhance, maintain, or sunset. Ensure all solutions/features deliver strong client value, scale and market differentiation. Drive balanced growth across the tracking suite to ensure the portfolio delivers sustained commercial success. Collaborate with data science and advanced analytics teams to identify efficiencies and advancements in modelling techniques used within equity solutions.
- Client Adoption & Commercial Go-To-Market: Act as a trusted partner to clients and commercial teams gathering feedback to guide roadmap decisions. Build sales narratives and training materials that make solutions/features (including if AI-based) accessible and compelling. Support client conversations as a solution evangelist for Toluna’s Brand equity tracking offer & selectively consult on the biggest pitches. Develop solution adoption playbooks and enablement materials that help clients confidently use our solutions -- especially new AI-driven measures/predictions. Collaborate with sales and marketing to position AI-driven measurement and prediction as a competitive differentiator.
- Advocacy & Driving Influence: Contribute to Toluna’s thought leadership on brand health and tracking through white papers, webinars and industry conferences. Stay ahead of AI trends and competitive moves to ensure Toluna leads the industry’s transformation. Reinforce and embed Toluna’s brand equity frameworks and philosophy across solution suites, thought leadership, and marketing content.
Your Profile:
- 10+ years of experience designing, analyzing, and advising on brand health and tracking studies, with deep expertise in equity frameworks, KPIs, and time series analysis.
- Recognized internal or external credibility as a subject-matter expert in brand equity and tracking measurement.
- Solid understanding of AI/ML concepts (NLP, genAI, predictive models) and how they apply to consumer insights.
- Ability to translate AI outputs into clear insights and recommendations.
- Strong client-facing communication skills with proven experience supporting sales, adoption or customer success.
- Strong collaborator who works well in/with cross-functional teams (e.g., engineering, research, ops, innovation, platform, sales, product, etc.).
- Ability to identify high-value client needs and/or hesitancies, segment clients & align solutions/features to different needs and adoption profiles.
- Ability to design and coordinate the execution of experiments to test and validate new solutions and features.
Our Values:
- A cting with Ownership - Demonstrating individual accountability.
- B ringing a forward mindset - Being action-oriented, bold and entrepreneurial.
- C ollaborating with Curiosity - Exhibiting teamwork through togetherness.
- D iscussing openly, committing jointly - Sharing your views openly.
- E mbracing empathy - Being egoless & caring.
What we Offer:
At Toluna, we’re all about creating a welcoming, diverse workplace where everyone can thrive. We offer competitive pay, great benefits, and plenty of opportunities to grow within our global team. Inclusion and respect are at the heart of what we do. Our community connects over 72 million people across 70 countries. If you’re passionate about making an impact, we’d love to have you on board. Join our global team. We welcome big thinking and reward great work.
Solution Portfolio Lead in Warrington employer: Toluna
Contact Detail:
Toluna Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Solution Portfolio Lead in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Toluna. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by understanding Toluna's values and how they align with your experience. Show us how you embody ownership, curiosity, and collaboration!
✨Tip Number 3
Be ready to discuss AI-driven insights and how they can transform brand equity tracking. We want to see your passion for innovation and how you can contribute to our vision.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining our team at Toluna.
We think you need these skills to ace Solution Portfolio Lead in Warrington
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for insights and AI shine through! We want to see how your experience aligns with our mission at Toluna and how you can contribute to shaping the future of insights.
Tailor Your CV: Make sure to customise your CV to highlight relevant experience in brand equity tracking and AI-driven solutions. We love seeing how your unique skills can fit into our team, so don’t hold back on showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for the Solution Portfolio Lead role. Share specific examples of your past successes and how they relate to the responsibilities outlined in the job description.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team at Toluna!
How to prepare for a job interview at Toluna
✨Know Your Stuff
Make sure you brush up on brand equity tracking and AI concepts. Toluna is looking for someone who can speak confidently about these topics, so be prepared to discuss your experience and how it relates to their needs.
✨Showcase Your Collaboration Skills
Since this role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Be ready to share how you’ve partnered with different departments to drive solutions and achieve goals.
✨Prepare Client-Facing Scenarios
Think about times when you've supported sales or client success. Prepare to discuss how you’ve built relationships and helped clients understand complex insights, especially in relation to AI-driven solutions.
✨Stay Ahead of Trends
Toluna values thought leadership, so be sure to research current trends in AI and consumer insights. Bring some fresh ideas to the table during your interview to show that you're not just keeping up, but leading the way.
