At a Glance
- Tasks: Support high-profile fashion clients with integrated communication campaigns and creative PR strategies.
- Company: Join a vibrant agency in London, specialising in luxury fashion.
- Benefits: Gain valuable experience in a fast-paced environment with opportunities for growth.
- Other info: Collaborate with a dynamic team and manage exciting fashion accounts.
- Why this job: Be a brand champion and make a real impact in the fashion industry.
- Qualifications: 3-4 years of experience in PR, creativity, and excellent communication skills are essential.
The predicted salary is between 35000 - 45000 € per year.
Purple is actively seeking a bright and enthusiastic Senior Account Executive to join its Fashion division in the agency's London office, working across our high-profile Fashion clients. The Senior Account Executive will play an essential role in supporting the development and execution of integrated communication campaigns for Luxury Fashion clients, generating maximum brand exposure through implementing communication strategies, including traditional and new media and brand partnerships. The right candidate must have a genuine passion for managing ongoing communications on behalf of high-profile fashion clients, using initiative in order to achieve exceptional results. Impeccable client liaison skills, written communication skills, creativity, organisation skills and an established understanding of PR, branding and marketing are essential.
Key Responsibilities- Day to day client contact and manage client updates.
- Facilitate the smooth running of the day to day function of each account team, providing support as requested and required.
- Support your line managers with PR campaigns for diverse clients from conception to completion.
- Manage and coordinate Fashion samples.
- Complete coverage reports accurately and effectively.
- Brainstorm creative ideas and generate publicity strategies to enhance PR campaigns, going beyond the role of the press office.
- Maintain regular day-to-day contact and close relationships with key press.
- Be a brand champion for your clients and build strong relationships with them.
- Analyse coverage across online, offline and blogs, and leverage added value from all PR activity.
- Conduct research on both brands, products and industry to support the development of client plans and new business proposals.
- Manage the Intern to help provide additional support to the team.
- 3–4 years of relevant proven experience, full time or internship at a mid-sized PR agency within a luxury Fashion environment, ideally with exposure to the UK media landscape.
- Familiarity with the organisation of press reports and press clips.
- Demonstrate solid understanding of and ongoing interest in media relations and strategy.
- Able to identify communication opportunities through a pro-active approach.
- Ability to work in a fast-paced environment, meeting tight deadlines.
- Excellent prioritising and time management.
- Discreet, professional and articulate, with excellent communication skills.
- Extremely well-organised, methodical and efficient, with strong initiative.
- Strong writing skills.
- Computer skills including Outlook, Excel, PowerPoint.
Senior Account Executive – Fashion in London employer: Together Group
Purple is a dynamic and innovative agency that prides itself on fostering a vibrant work culture in the heart of London. As a Senior Account Executive in our Fashion division, you will benefit from a collaborative environment that encourages creativity and professional growth, with opportunities to work alongside high-profile clients and industry leaders. Our commitment to employee development, coupled with a passion for fashion and media, makes Purple an exceptional employer for those seeking a rewarding career in PR.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Executive – Fashion in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to meet with potential employers, bring along a portfolio of your best work or even some innovative ideas for their current campaigns. This will demonstrate your passion and initiative, making you stand out from the crowd.
✨Tip Number 3
Be proactive in your follow-ups! After an interview or networking event, send a quick thank-you email to express your appreciation and reiterate your interest in the role. It’s a simple gesture that can leave a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly shows your enthusiasm for joining our team and makes it easier for us to spot your application.
We think you need these skills to ace Senior Account Executive – Fashion in London
Some tips for your application 🫡
Show Your Passion for Fashion:When writing your application, let your enthusiasm for the fashion industry shine through. Share specific examples of your experience with luxury brands and how you've contributed to successful campaigns in the past. We want to see that you genuinely care about the work you'll be doing!
Tailor Your Application:Make sure to customise your CV and cover letter for this role. Highlight relevant skills and experiences that align with the job description. We love seeing candidates who take the time to connect their background to what we’re looking for at Purple.
Be Creative and Engaging:Your written communication skills are key, so don’t hold back on creativity! Use a friendly tone and engaging language to showcase your personality. Remember, we’re looking for someone who can think outside the box and bring fresh ideas to the table.
Proofread Like a Pro:Before hitting send, double-check your application for any typos or grammatical errors. A polished application reflects your attention to detail and professionalism. We appreciate candidates who take the time to ensure their work is top-notch!
How to prepare for a job interview at Together Group
✨Know Your Fashion Stuff
Make sure you brush up on the latest trends in the fashion industry. Research the brands you'll be working with and understand their unique selling points. This will show your genuine passion for the role and help you connect better with the interviewers.
✨Showcase Your Communication Skills
Since this role requires impeccable client liaison skills, prepare examples of how you've successfully managed client relationships in the past. Be ready to discuss specific campaigns you've worked on and how you communicated effectively with clients and media.
✨Be Creative and Proactive
Think of innovative ideas for PR campaigns that could benefit the agency's fashion clients. Bring a few suggestions to the interview to demonstrate your creativity and proactive approach. This will highlight your ability to go beyond the traditional press office role.
✨Organise Your Thoughts
With the fast-paced nature of the job, it's crucial to show that you're organised and can manage multiple tasks. Prepare a brief outline of how you would prioritise tasks and manage deadlines in a busy environment. This will reassure them that you can handle the demands of the role.
