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- Tasks: Drive inbound tourism and community partnerships to boost revenue at TOCA Social venues.
- Company: TOCA Social, the first dining and entertainment experience with a football twist.
- Benefits: Competitive salary, holiday allowance, free meals, and discounts on games and local businesses.
- Why this job: Join a fun, energetic team and help shape an exciting new entertainment concept.
- Qualifications: Experience in tourism, sales, and strong relationship-building skills required.
- Other info: Opportunities for growth as we expand into new locations globally.
The predicted salary is between 50000 - 65000 £ per year.
TOCA Social is the world's first dining and entertainment experience with a football twist, and it’s set to change the game! Our first venue opened in 2021 in The O2, London and we now have 3 operating UK venues. We are set to open in Dallas, Paris, Guatemala and Mexico in 2026! At TOCA Social, Everybody Plays! Football knowledge is not required, so if you thrive being in an energetic and fun environment you’ll quickly fall in love with our concept!
Job Highlights:
- Location: London venue based, with occasional travel to Birmingham
- Reports to: Head of Commercial Partnerships
We are looking for an Inbound and Trade Sales Manager to join our Sales team. This role offers the opportunity to scale TOCA Social’s inbound tourism, travel trade, and local community revenue channels across our UK venues. You will own the strategy, partnerships, and commercial performance of the inbound and community sales function, positioning TOCA Social as a must-visit experiential destination within both the international travel trade ecosystem and local venue communities.
Role Scope & Responsibilities:
- Develop and execute the inbound tourism, travel trade, and community partnership strategy aligned with company growth objectives
- Own inbound, trade, and community revenue performance across UK venues, including forecasting and KPI tracking
- Build and manage partnerships with tour operators, DMCs, group organisers, ticketing intermediaries, hotels, and tourism stakeholders
- Drive structured school trip programmes, youth and grassroots football partnerships, and recurring local group bookings
- Create revenue-generating programmed events including tournaments, club nights, holiday camps, and themed community activations
- Establish clear pricing frameworks, contracting standards, and account management processes
- Partner closely with Venue General Managers to align outreach with venue targets and peak trading periods
- Support Corporate Sales by converting community and local business relationships into corporate bookings and private hire
- Represent TOCA Social at trade shows, tourism expos, networking events, and community forums
- Develop scalable systems, CRM processes, and reporting tools to support continued growth
- Support new venue openings with pre-launch inbound and community engagement strategies
What we are looking for:
- Proven experience in inbound tourism, travel trade sales, attractions, hospitality, experiential leisure, or community partnership roles
- Strong commercial acumen with a track record of delivering measurable revenue growth
- Established network within UK and international travel trade markets preferred
- Demonstrated ability to convert partnerships into recurring revenue streams
- Experience building relationships with schools, grassroots football clubs, local businesses, hotels and tourism partners
- Confident external brand ambassador with excellent negotiation and stakeholder management skills
- Highly organised, data-driven, and comfortable operating in a fast-scaling environment
- Willingness to travel domestically and internationally as required
Why work with us at TOCA Social? You’ll have full access to our TOCA Treats, which includes (but is not limited to!):
- Competitive salary
- Competitive holiday allowance
- Complimentary TOCA games!
- Huge discounts on our F&B
- Free meal whilst on shift
- Local retail & hospitality discounts!
- Teammate Assistance Programme with access to free counselling sessions
- Cycle 2 Work Scheme
- Potential for future opportunities within our growing brand!
If you think you have what it takes, apply now!
Head of Trade and Distribution employer: TOCA Social
Contact Detail:
TOCA Social Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Trade and Distribution
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend trade shows, community events, and networking meet-ups. The more faces you know, the better your chances of landing that dream role at TOCA Social!
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers or partners, let your enthusiasm for the role shine through. Remember, TOCA Social is all about fun and energy, so be yourself and make a lasting impression!
✨Tip Number 3
Follow up after meetings or events! A quick email thanking someone for their time can go a long way. It keeps you on their radar and shows you're genuinely interested in building those connections within the travel trade and community.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on joining the TOCA Social family and ready to contribute to our exciting journey!
We think you need these skills to ace Head of Trade and Distribution
Some tips for your application 🫡
Show Your Passion: Let your enthusiasm for the role shine through in your application. We want to see how excited you are about joining TOCA Social and contributing to our unique dining and entertainment experience!
Tailor Your CV: Make sure your CV highlights relevant experience in inbound tourism, travel trade, or community partnerships. We love seeing how your background aligns with our goals, so don’t hold back on showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for the Head of Trade and Distribution role. Be sure to connect your skills and experiences directly to the responsibilities outlined in the job description.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at TOCA Social!
How to prepare for a job interview at TOCA Social
✨Know the Company Inside Out
Before your interview, dive deep into TOCA Social's concept and values. Understand their unique dining and entertainment experience with a football twist. This will not only show your enthusiasm but also help you align your answers with their mission.
✨Showcase Your Network
Since the role involves building partnerships, be ready to discuss your established network within the travel trade and tourism sectors. Bring examples of how you've successfully leveraged these connections in the past to drive revenue growth.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to handle real-life situations. Think about past experiences where you developed strategies or overcame challenges in inbound tourism or community partnerships, and be ready to share those stories.
✨Demonstrate Your Organisational Skills
As this role requires a high level of organisation and data-driven decision-making, prepare to discuss how you manage multiple projects and track KPIs. Highlight any tools or systems you've used to keep everything on track, especially in fast-paced environments.