Senior Marketing Executive in Reading

Senior Marketing Executive in Reading

Reading Full-Time 36000 - 44000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead creative marketing initiatives and drive engaging content strategies.
  • Company: Dynamic startup in Reading with a vibrant, collaborative culture.
  • Benefits: Flexible working hours, health cover, and a relaxed office atmosphere.
  • Other info: Join a fast-paced environment with plenty of growth opportunities and team socials.
  • Why this job: Make a real impact by crafting compelling campaigns and elevating our brand presence.
  • Qualifications: Proven experience in content marketing and exceptional writing skills.

The predicted salary is between 36000 - 44000 £ per year.

Location: Reading, UK (Minimum 3 days/week hybrid; initial 3-month onboarding fully in-office)

Employment Type: Full-Time (Flexible hours considered / Open to returning professionals)

We are seeking a creative, proactive, and commercially minded Senior Marketing Executive to lead our marketing initiatives, drive content strategy, and elevate our brand presence.

In this role, you will be the driving force behind our campaigns: crafting compelling articles, developing case studies, white papers, managing our website, and collaborating with external media companies and internal partners.

If you thrive on taking ownership, building engaging campaigns, and bringing fresh, creative ideas to life, we want to hear from you.

Key Responsibilities

  • Develop and execute a comprehensive content marketing strategy that aligns with our brand and overall business goals.
  • Identify key industry topics, trends, and themes that resonate with our target audience.
  • Lead marketing campaigns from concept to execution, keeping the internal team informed through regular marketing catch-ups.
  • Linked

In: Craft high-quality weekly posts, articles, and updates that build brand authority and drive engagement.

  • Collateral: Partner with clients, media companies, and internal subject matter experts to produce impactful case studies, whitepapers, graphics and video content.
  • Quality Control: Rigorously edit and proofread all written material to ensure flawless tone, accuracy, and clarity.
  • Monitor and analyse content performance metrics to refine strategy and drive continuous improvement.
  • Website Management: Maintain and update the company website to ensure content is current, accurate, SEO-optimised, and visually aligned with active campaigns.
  • Partner Marketing & Event Presence
  • Collaborate with external partners to build and execute high-impact joint marketing campaigns.
  • Manage partner communications, ensuring marketing assets are delivered seamlessly and on schedule.
  • Where needed, confidently represent the company at industry conferences and events, engaging directly with prospective and existing customers whilst creating engaging, real-time event content.

Experience & Qualifications

  • Proven Experience: A track record in content or digital marketing, with a portfolio of successful campaigns that drove clear, measurable results.
  • Social & Email Expertise: Deep understanding of Linked In strategy alongside experience designing and compiling email marketing campaigns.
  • Copywriting: Exceptional writing, editing, and storytelling skills.
  • Technical Aptitude: Experience with Content Management Systems (CMS) and a basic understanding of SEO best practices.
  • Project Management: Strong organisational skills with a proven ability to manage projects independently from start to finish.
  • The Ideal Candidate

We are seeking a driven and self-motivated professional who isn't afraid to take ownership, keep projects moving, and lead regular team updates.

An articulate communicator who enjoys presenting to colleagues and engaging directly with prospective clients at events.

Highly detail-oriented across all written and visual media, you carry a curious nature that drives you to continuously learn and master complex subject matter.

Above all, you possess the perfect blend of autonomous drive and collaborative spirit, making you an asset both individually and within a wider team environment.

  • Office & Hybrid

Setup: Our office is within The Blade, a five minute walk from Reading station.

The role starts with 3 months fully in-office, transitioning to a flexible hybrid model (minimum 3 days/week in the office).

  • Flexible

Working: We prioritise finding the right person for our team.

We are happy to discuss flexible hours or adjusted schedules across a 3- or 5-day week (ideal for parents returning to the workforce).

  • Culture & Perks: Prime town-centre office facilities at The Blade with flexible work spaces, relaxed atmosphere with a casual dress code.

Employee Health cover or an optional cash alternative.

Vibrant, collaborative team culture with regular team socials.

As a high growth startup, we offer a fast-paced and supportive environment with lots of challenges and opportunities.

We are committed to our core values and are looking for people who exhibit these traits, which are Ownership, Positivity, Service and Agility.

It is important to us that everyone at Toca feels part of the team, enjoys what they do and has fun doing it!

We ensure that everyone has a voice and a clear path to success.

Our culture is critical to us!

We are an equal opportunity employer and truly value diversity.

It is that diversity that helps us create awesome products, culture and a great place to work.

We do not discriminate against any person, employee or applicant because of race, creed, colour, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, marital status, pregnancy or related condition, or any other basis protected by law.

*Applicants must have the right to work and reside in the UK, with the ability to easily commute to our Reading office for our minimum 3 days per week hybrid setup.

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Senior Marketing Executive in Reading employer: Toca.io

At Toca, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions diversity and innovation. As a Junior Solutions Consultant in our Reading office, you'll enjoy a hybrid work schedule that promotes work-life balance while engaging in meaningful projects that leverage cutting-edge technology. With a strong focus on employee growth, we provide ample opportunities for professional development and collaboration within a supportive team environment, making it an ideal place to kickstart your tech career.

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Contact Details:

Toca.io Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Marketing Executive in Reading

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Toca.io and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Toca.io are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Toca.io on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Toca.io. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Marketing Executive in Reading

Content Marketing Strategy
Campaign Management
Copywriting
Editing and Proofreading
SEO Best Practices
Content Management Systems (CMS)
Data Analysis

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Toca.io. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Toca.io:Show us that you’ve done your homework! In your application, briefly mention what you admire about Toca.io’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Toca.io

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Toca.io will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Toca.io, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.