At a Glance
- Tasks: Update website content and manage email marketing for TOAST's digital presence.
- Company: Join TOAST, a unique lifestyle brand known for its thoughtful design and craftsmanship.
- Benefits: Enjoy flexible working hours, generous staff discounts, and a supportive environment.
- Other info: Opportunity for career growth in a dynamic and creative workplace.
- Why this job: Be a key player in enhancing customer journeys and driving digital marketing success.
- Qualifications: Experience in digital roles, email marketing, and web analytics is essential.
The predicted salary is between 30000 - 40000 € per year.
Born in a Welsh barn in 1997, TOAST has grown from loungewear and nightwear to become a unique lifestyle brand, creating and curating simple, functional, beautiful clothing, home ware and editorial. TOAST is renowned for its thoughtful, contemporary design and commitment to traditional textiles and craftsmanship. TOAST has studios in both London and Swansea and is one of the very few UK clothing brands with its own full pattern room. TOAST has shops throughout the UK and an online shop.
The emphasis within the TOAST workplace is: Simplicity - Our creative approach is purposefully simple without sacrificing on functionality. Our community trusts us to do the right thing. As part of the TOAST team, you are a catalyst for the brand’s successes. In return for your dedication, TOAST will offer a supportive and friendly working environment with flexible working hours and generous staff discounts. You will receive a comprehensive induction, including product and brand training, that helps to plant a deep understanding of TOAST that can be carried confidently through your work and into the outside world.
REPORTS TO: Email & Web Content Manager
FULL TIME
You will be responsible for updating content on the TOAST website and will work with the Email Marketing & Content Manager to manage the email schedule. Assisting the Senior E-Commerce Manager, you will help to execute Digital Marketing activity, primarily across Social and Search (including Meta, TikTok and Google).
Across all areas, you will help provide a compelling and seamless customer journey for both existing and new customers, remaining true to the TOAST brand and its values:
- Work with the Email Marketing & Content Manager to manage the email schedule and coordinate any text and imagery required for emails.
- Work with the Senior E-Commerce Manager to build Digital Marketing adverts and maximise all global opportunities with our retained agencies, partners & platforms.
- Ensure that relevant content is shown to each international audience whilst delivering maximum return on investment.
- Hold day to day responsibility for content on the international versions of the TOAST website, managing any country-specific content.
- Manage the testing and scheduling of emails alongside website content updates, liaising with the relevant internal teams and senior management as required.
- Ensure all digital communications link effectively into the relevant content on the website and that all performance is tracked.
- Analyse performance and monitor KPIs, tracking all results daily, weekly and monthly and report your findings and recommendations to the business.
- Support the Senior E-Commerce Manager on wider digital marketing activities as required.
Experience in a digital role, with some international understanding.
Experience in using email marketing software.
Understanding of web analytics.
A strong appreciation of the TOAST brand, its values and tone of voice.
Cycle to Work scheme.
Generous staff discount.
Flexible working.
Access to Employee Assistance Programme.
Ecommerce and Digital Executive in London employer: TOAST
TOAST is an exceptional employer that fosters a supportive and friendly work environment, offering flexible working hours and generous staff discounts. With a commitment to employee growth through comprehensive training and a focus on simplicity and functionality, TOAST empowers its team members to thrive while contributing to a brand renowned for its thoughtful design and craftsmanship. Located in both London and Swansea, employees enjoy the unique advantage of being part of a creative community that values traditional textiles and innovative digital marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce and Digital Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your work, especially if you're into digital marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching TOAST and its values. Be ready to discuss how your experience aligns with their mission and how you can contribute to their success in e-commerce.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the TOAST team.
We think you need these skills to ace Ecommerce and Digital Executive in London
Some tips for your application 🫡
Show Your Passion for TOAST:When you're writing your application, let your love for the TOAST brand shine through! Share what you appreciate about our commitment to craftsmanship and contemporary design. We want to see how you connect with our values.
Tailor Your Experience:Make sure to highlight any relevant experience in e-commerce or digital marketing. We’re looking for someone who can help us create a seamless customer journey, so share specific examples of how you've done this in the past!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate simplicity, just like our approach to design. Use clear language and avoid jargon to make it easy for us to see why you’d be a great fit.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re already engaged with our online presence!
How to prepare for a job interview at TOAST
✨Know the Brand Inside Out
Before your interview, dive deep into TOAST's history, values, and product range. Familiarise yourself with their commitment to traditional textiles and craftsmanship. This will not only show your genuine interest but also help you align your answers with their brand ethos.
✨Showcase Your Digital Savvy
Be prepared to discuss your experience with digital marketing, especially in e-commerce. Highlight any specific tools or software you've used, particularly in email marketing and web analytics. Bring examples of campaigns you've worked on that demonstrate your ability to drive results.
✨Prepare for Scenario Questions
Expect questions that ask how you'd handle specific situations, like managing content updates or analysing performance metrics. Think of examples from your past roles where you successfully navigated similar challenges, and be ready to explain your thought process.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about TOAST's future digital strategies or how they measure success in their e-commerce initiatives. This shows you're not just interested in the role, but also in contributing to the company's growth.
