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- Tasks: Manage digital marketing budgets and optimise mobile user acquisition campaigns.
- Company: Join a leading trading platform with global expansion and award-winning technology.
- Benefits: Enjoy competitive salary, 25 days leave, private medical insurance, and more perks.
- Why this job: Be part of a dynamic team driving innovation in the digital assets space.
- Qualifications: 2+ years in mobile user acquisition and expertise in Google Ads required.
- Other info: Work in a fast-growing company that values creativity and initiative.
The predicted salary is between 28800 - 43200 £ per year.
We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of the best people to join our ever-growing talent team. With double digit year-on-year growth and offices across the UK, Europe and Australia, we are one of Europe’s fastest-growing trading platforms. We focus on putting clients first, empowering them to make better trading decisions with intuitive technology, in-depth education and dedicated support.
We are seeking a highly skilled, experienced and motivated person to join our Growth team. As a User Acquisition Specialist, you will cooperate closely with such departments as Marketing Analytics, Creative, Content and Product.
Responsibilities:- Manage significant digital marketing budgets across Google UAC campaigns for Android and iOS.
- Help define strategy within the specified channel and areas of responsibility.
- Onboard and test new acquisition channels across mobile.
- Provide clear, concise, and actionable reporting on performance marketing activities to senior management and other stakeholders.
- Contribute to the optimization of the conversion funnel to drive better ROI.
- Work closely with creative teams with a test and learn approach to help drive creative excellence.
- Manage relationships with partners.
- At least 2 years of experience in mobile user acquisition.
- High level of expertise and proficiency in Google Ads (UAC).
- Be highly data-driven and able to work autonomously to high-level goals.
- In-depth knowledge of attribution models across mobile and web.
- Strong analytical and reporting skills.
- Excellent communication and collaboration skills.
In return, you will get:
- Competitive Salary.
- 25 days annual leave.
- Private Medical Insurance for you and your family after probation.
- Death In Service benefits.
- EAP.
- Season Ticket Loan after probation.
- Cycle to Work scheme after probation.
- Global exposure.
Be a key player at the forefront of the digital assets movement, propelling your career to new heights! Join a dynamic and rapidly expanding company that values and rewards talent, initiative, and creativity. Work alongside one of the most brilliant teams in the industry.
User Acquisition Specialist - Mobile App Campaigns (Google) employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Acquisition Specialist - Mobile App Campaigns (Google)
✨Tip Number 1
Familiarise yourself with the latest trends in mobile user acquisition, especially within Google Ads. Understanding the nuances of UAC campaigns will give you an edge when discussing strategies during interviews.
✨Tip Number 2
Network with professionals in the digital marketing and user acquisition space. Attend industry events or webinars to connect with potential colleagues or mentors who can provide insights into the company culture and expectations.
✨Tip Number 3
Prepare to discuss specific case studies or examples from your previous experience that demonstrate your ability to manage budgets and optimise campaigns. This will showcase your hands-on expertise and analytical skills.
✨Tip Number 4
Research the company thoroughly, including their products and recent achievements. Being able to articulate how your skills align with their goals will show your genuine interest and commitment to contributing to their growth.
We think you need these skills to ace User Acquisition Specialist - Mobile App Campaigns (Google)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in mobile user acquisition and proficiency in Google Ads. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the trading platform industry. Mention how your skills align with the responsibilities outlined in the job description.
Showcase Analytical Skills: In your application, emphasise your analytical abilities by providing examples of how you've used data to drive marketing decisions. This is crucial for a role that requires a data-driven approach.
Highlight Collaboration Experience: Since the role involves working closely with various teams, include examples of successful collaborations in your application. This will demonstrate your ability to work effectively in a team-oriented environment.
How to prepare for a job interview at TN United Kingdom
✨Know Your Numbers
As a User Acquisition Specialist, you'll need to demonstrate your understanding of key performance metrics. Be prepared to discuss your experience with Google Ads and how you've optimised campaigns based on data analysis.
✨Showcase Your Creativity
Since the role involves working closely with creative teams, come prepared with examples of successful campaigns you've contributed to. Highlight your test-and-learn approach and how it led to improved results.
✨Understand Attribution Models
Make sure you can explain different attribution models and their importance in mobile user acquisition. This will show your depth of knowledge and ability to drive better ROI through informed decision-making.
✨Prepare for Collaboration Questions
Expect questions about how you work with cross-functional teams. Be ready to share specific examples of how you've collaborated with marketing analytics, content, or product teams to achieve common goals.
