Social Media Associate

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Social Media Lead – Nectar and Sainsbury’s

In a nutshell

This role will support the C4 Sainsbury’s Social Media Lead to manage our Nectar and Sainsbury’s organic social media channels and our influencer programme.

What you need to do

• Publish organic, campaign, always on and reactive communications across both Nectar and Sainsbury’s social channels, in line with the brand strategy and customer plan.
• Own the Nectar social media calendar and write engaging captions for Instagram, TikTok and Meta using Nectar or Sainsbury’s tone of voice.
• Working with the Social Media Lead to create the Nectar organic social media strategy.
• Work with our in-house agency Zest to facilitate creating organic social content.
• Maintain the brand’s social presence across platforms, ensuring profile pages, header images, pinned posts etc are up to date.
• Ensure the brand acts in line with our social media governance guidelines, maintaining password security and access to accounts.
• Provide community management on all platforms, as well as for UGC, influencer content and outreach to trending content
• Experience using social media reporting and social listening platforms, like Sprout Social, is a plus.
• Support on aspects of our influencer programme, working with our influencer agency and signing off influencers with support from the campaign team.
• Attend Nectar and Sainsbury’s campaign and colleague content social media shoots.
• Tracking, measurement, competitor activity and reporting of social and influencer activity on a weekly and monthly basis.

What you need to know and show

• Know A deep understanding of social and have experience in creating successful content across both Instagram, Meta and Tik Tok. Excellent project and cross-functional stakeholder management skills, ideally proven across brands/functions. Experience of working with digital media, creative or influencer agencies. Knowledge of social media tools and platforms (. Sprout). Knowledge of paid-social (desirable) Knowledge of Sainsbury’s and Nectar business (desirable)
• Show Your love for social! You’re on top of all the latest trends and love thinking about ideas for content. Experience in using editing software . Photoshop/Canva/Capcut to produce and edit content. Self-motivated problem solver who can operate in a fast-paced environment being comfortable under pressure. Strong organisational skills, and the ability to manage multiple priorities and projects.

What decisions I can make including budget

• How content is planned and delivered across social channels.
• How KPIs, metrics and social listening should be responded to.

Support we will provide

• Support from multiple agencies, range of social media management platforms.
• Support from wider Digital Marketing team.

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