At a Glance
- Tasks: Lead product marketing strategies for innovative healthcare SaaS solutions.
- Company: Join RLDatix, a mission-driven company transforming global healthcare delivery.
- Benefits: Enjoy flexible work options, health benefits, and a supportive culture.
- Why this job: Make a real impact in healthcare while collaborating with passionate teams.
- Qualifications: Senior experience in healthcare product marketing and B2B SaaS required.
- Other info: Hybrid/remote work available; must commute to the UK office occasionally.
The predicted salary is between 36000 - 60000 £ per year.
RLDatix is on a mission to transform care delivery worldwide, ensuring every patient receives the safest, highest-quality care. Through our innovative Healthcare Operations Platform, we're connecting data to unlock trusted insights that enable improved decision-making and help deliver safer healthcare for all. At RLDatix we’re making healthcare safer, together. Our shared passion for meaningful work drives us, while a supportive, respectful culture makes it all possible. As a team, we collaborate globally to reach our ultimate goal—helping people.
We’re searching for a UK-based Sr Product Marketing Manager to join our Global Product Marketing team, so that we can strengthen RLDatix’s international presence and drive product adoption across our Governance solutions portfolio. The Sr Product Marketing Manager will work closely with cross-functional teams to launch, promote, and adapt our healthcare SaaS solutions to enhance market penetration and revenue growth in our international regions.
How You’ll Spend Your Time
- Conduct market research and segmentation to identify and target audiences in UK, Europe, and ANZ regions
- Analyze competitor landscape and develop differentiated positioning in order to tailor messaging and gain a competitive edge
- Collaborate with Product Management to align product innovation with customer needs and market trends
- Develop and oversee go-to-market strategies to drive product launches and solution adoption
- Support sales enablement efforts with materials like pitch decks, proposal templates, and customer references to equip the team with effective tools
What Kind of Things We’re Most Interested in You Having
- Senior level experience in product marketing within healthcare technology
- Proven success in launching and positioning B2B healthcare SaaS products
- In-depth knowledge of market segmentation, competitive analysis, and go-to-market strategies
- Ability to commute to the UK office as needed for collaborative sessions
- Sincere interest in understanding customer needs in the healthcare B2B sector
- A knack for working collaboratively across teams within a fast-paced, innovation-driven environment
By enabling flexibility in how we work and prioritising employee wellness, we empower our team to do and be their best. Our benefits package includes health, dental, vision, life, disability insurance, retirement plan, paid time off, and paid holidays. RLDatix is an equal opportunity employer and is committed to ensuring a fair and consistent recruitment process in accordance with UK law, including the Equality Act 2010. We celebrate diversity and are dedicated to creating an inclusive environment for all employees. All offers of employment are subject to the successful completion of background checks. Any personal data provided in your application will be processed in accordance with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR). By submitting your application, you consent to the processing of your personal data for recruitment purposes.
Product Marketing Strategy - Healthcare SaaS employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Strategy - Healthcare SaaS
✨Tip Number 1
Familiarise yourself with the latest trends in healthcare technology and SaaS solutions. Understanding the current landscape will not only help you during interviews but also demonstrate your genuine interest in the field.
✨Tip Number 2
Network with professionals in the healthcare SaaS industry. Attend relevant webinars, conferences, or local meetups to connect with potential colleagues and gain insights into the company culture at RLDatix.
✨Tip Number 3
Prepare to discuss specific examples of successful product launches you've managed in the past. Highlight your role in market research, segmentation, and go-to-market strategies to showcase your expertise.
✨Tip Number 4
Research RLDatix's existing products and their positioning in the market. Being able to articulate how you can enhance their product marketing strategy will set you apart from other candidates.
We think you need these skills to ace Product Marketing Strategy - Healthcare SaaS
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements for the Senior Product Marketing Manager position. Tailor your application to highlight relevant experiences that align with the role.
Highlight Relevant Experience: Emphasise your senior-level experience in product marketing, particularly within healthcare technology. Provide specific examples of successful B2B healthcare SaaS product launches you've been involved in.
Showcase Market Knowledge: Demonstrate your understanding of market segmentation, competitive analysis, and go-to-market strategies. Use data or case studies to illustrate how you have applied this knowledge in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that reflects your sincere interest in the healthcare B2B sector. Discuss how your skills and experiences make you a perfect fit for RLDatix and their mission to improve healthcare delivery.
How to prepare for a job interview at TN United Kingdom
✨Understand the Healthcare Landscape
Familiarise yourself with the current trends and challenges in the healthcare technology sector. Be prepared to discuss how these factors influence product marketing strategies, especially in the context of B2B healthcare SaaS.
✨Showcase Your Market Research Skills
Highlight your experience in conducting market research and segmentation. Be ready to provide examples of how you've identified target audiences and tailored messaging to gain a competitive edge in previous roles.
✨Collaborative Mindset
Emphasise your ability to work collaboratively across teams. Share specific instances where you successfully partnered with product management or sales teams to align product innovation with customer needs.
✨Prepare for Go-to-Market Strategy Discussions
Be ready to discuss your experience in developing and overseeing go-to-market strategies. Prepare to explain how you have driven product launches and solution adoption in past positions, focusing on measurable outcomes.