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For Companies At a Glance
- Tasks: Manage digital media campaigns for luxury brands, from planning to implementation.
- Company: Join Puig, a global leader in beauty and fragrance with a creative culture.
- Benefits: Enjoy competitive pay, remote work options, and extensive learning opportunities.
- Why this job: Influence exciting campaigns and work in a dynamic, international environment.
- Qualifications: Solid experience in media roles, especially in Beauty or Luxury sectors.
- Other info: Opportunity to collaborate with top platforms like Meta and TikTok.
The predicted salary is between 36000 - 60000 £ per year.
The Opportunity
We have an opportunity for a Performance Marketing Assistant Manager to join us to sit within our Global Digital & Consumer Marketing team for our L'Artisan Parfumeur & Kama Ayurveda brands based in London. You will manage the digital media campaigns, overseeing Paid Social, Paid Search, Affiliates, and VOD/Display media for the L’Artisan Parfumeur and KAMA Ayurveda brands from planning to implementation across our global markets. You will manage all media to meet revenue targets and be accountable for the CA&R targets associated. You will own the media activations for both brands at an exciting time for the brand where you can influence campaigns from planning, content and implementation.
What you'll get to do:
- Develop and execute a comprehensive paid media strategy, including PPC, display advertising, and social media advertising, to maximize brand exposure and drive sales.
- Briefing requirements into brand team and then final campaigns into agency.
- Manage and grow the affiliate marketing program, fostering relationships with partners, and optimizing commission structures to increase affiliate performance and elevate where possible as a luxury brand.
- Collaborate with the Brand, ECommerce and Marketing teams to execute cross-channel campaigns.
- Own the reporting of the performance of marketing campaigns to senior management and stakeholders, ensuring transparency and alignment with business objectives.
- Provide recommendations and challenge agency across key areas.
- Work with the platform partners (Meta, TikTok etc.) and Brand teams to create best-in-class, digital-first creative assets that are optimized for channel, placements and targeting.
- Support international expansion of brand .coms – understand market and audiences to adapt marketing strategies accordingly.
- Keep a keen eye on industry trends, competitors, and market shifts, ensuring the brand maintains a competitive edge and is at the forefront of the fragrance industry.
We'd love to meet you if you have:
- Solid experience working in a similar Media role – managing performance channels ideally within Beauty, Fashion or Luxury or any DTC innovation-led business.
- Good Excel knowledge and experience working with Business Intelligence Platforms such as Looker.
- Partnering experience with media agencies and various different teams.
- Exceptionally strong interpersonal skills to build and manage relationships across multiple teams in the UK and other International markets.
A few things you'll love about us:
- An entrepreneurial, creative and welcoming work culture.
- A range of learning and development opportunities.
- An international company with plenty of opportunities to grow.
- A competitive compensation & benefits package.
Performance Marketing Assistant Manager employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Assistant Manager
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially within the beauty and luxury sectors. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the performance marketing field, particularly those who have experience with brands like L'Artisan Parfumeur or Kama Ayurveda. Attend industry events or join relevant online communities to make valuable connections.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your role in strategy development and execution. Highlight any measurable results you've achieved to showcase your impact.
✨Tip Number 4
Research Puig as a company and their brand values. Understanding their mission and how they position their products can give you an edge in interviews, allowing you to align your answers with their goals.
We think you need these skills to ace Performance Marketing Assistant Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, particularly in the beauty, fashion, or luxury sectors. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the brands involved. Mention specific campaigns or strategies you have successfully implemented in the past.
Showcase Analytical Skills: Emphasise your proficiency with tools like Excel and Business Intelligence Platforms. Provide examples of how you've used data to drive marketing decisions and improve campaign performance.
Highlight Interpersonal Skills: Since the role requires collaboration across various teams, illustrate your strong interpersonal skills. Share experiences where you've successfully built relationships with stakeholders or managed cross-functional projects.
How to prepare for a job interview at TN United Kingdom
✨Know Your Digital Marketing Fundamentals
Make sure you have a solid understanding of digital marketing concepts, especially in PPC, display advertising, and social media. Be prepared to discuss how you've successfully executed campaigns in the past and the strategies you used to maximise brand exposure.
✨Showcase Your Analytical Skills
Since the role involves reporting on campaign performance, be ready to demonstrate your proficiency with Excel and any Business Intelligence Platforms like Looker. Bring examples of how you've used data to inform decisions and optimise campaigns.
✨Highlight Your Collaborative Experience
This position requires working closely with various teams, so share specific instances where you've successfully collaborated with others. Discuss how you’ve managed relationships with media agencies and internal stakeholders to achieve common goals.
✨Stay Updated on Industry Trends
Familiarise yourself with current trends in the beauty and luxury markets. Be prepared to discuss how these trends could impact the brands you'll be working with and suggest innovative ideas for future campaigns.
