Growth Marketing Manager - Crypto, null

Career Renew is recruiting for one of its clients a Growth Marketing Manager – Crypto – candidates can be based in UK to Australia timezones.

Role & Responsibilities

• Design and execute innovative campaigns to grow our protocol’s adoption (user base and volume).
• Optimize performance marketing strategies, including social media, content marketing, and partnerships.
• Collaborate with product and engineering teams to refine user onboarding and retention strategies based on data-driven insights.
• Foster an engaged user community in collaboration with community managers.
• Leverage partnerships with protocols, chains, and dApps to drive growth through co-marketing and ecosystem initiatives.
• Analyze user behavior and feedback to continuously improve acquisition and retention efforts.
• Track and report key growth metrics to measure success against goals.
• Develop and distribute content that effectively communicates our value proposition and educates users on Web3.

Requirements

• 3+ years of experience in growth marketing, preferably for B2C crypto or blockchain products.
• Deep understanding of Web3 ecosystems, including DeFi and layer 1/2 chains.
• Hands-on experience managing user acquisition for wallet or DEX products.
• Experience with paid acquisition, KOL partnerships, and content marketing.

We have real scale – our product reaches millions of people in crypto and our users love us. No micromanagement; we trust each other and empower employees to make decisions autonomously. We are a team of builders – we’re always shipping. Good vibes – we are all team players that only want the best for each other and the company. Remote Friendly – Enjoy the flexibility of remote work.

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