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- Lead development of NPD projects across different product categories, throughout the whole innovation process.
- Craft new product concepts addressing real consumer needs, market opportunities and industry trends.
- Work with R&D, Project Management, Design, Finance, Legal and other cross functional teams across different elements of the product proposition: including claims, packaging, copy, financials.
- Work within the gate process to ensure deliverables are provided on time to ensure the smooth running of the projects, in line with deadlines.
- Create and deliver key presentations to the management team and markets, to channel inputs and decisions from stakeholders.
Consumer Insights:
- Work in partnership with the Marketing Insight Team to understand consumer needs and identify market opportunities.
- Turn consumer data into actionable insight to shape strategic recommendations and drive business decisions.
- With Marketing Insight, organize consumer testing to answer consumer questions, and support claims development.
- Oversee strategic plan for different product categories, executing wider innovation roadmap.
- Understand, map, and analyse competitor portfolio and launches.
- Monitor and understand the different markets, technologies, and beauty-tech trends.
Budgeting & Financials:
- Own the marketing budget for NPD projects under your remit.
- Own key project inputs:Calculate size of prizeBuild volume assumptions and inputs.Together with finance business partners, own project P&LBuild suggested pricing and rationale.
- Analyse product category financials and P&L.
KEY SKILLS & ATTRIBUTES
- Passionate about the ghd brand, with genuine interest in hair styling and technology.
- Strategic thinker.
- Passion for the consumer.
- Leadership โ with ability to drive decisions and manage cross functional teams.
- Strong organisational skills, to manage priorities and numerous projects at once.
- High level of rigor and attention to detail.
- Able to work in a fast-paced environment with tight deadlines.
- Resourceful, creative, and flexible.
- Proactive with a positive attitude and flexible approach to working.
- Strong communication, networking, and interpersonal skills.
- Positive mindset and a can-do attitude.
- Great team worker.
- Appetite for ghd values and women empowerment dimension.
QUALIFICATIONS
- At least 6 yearsโ experience in a Marketing innovation/NPD role, including in an FMCG or tech company, ideally in beauty or fashion.
- Proficient Microsoft Excel, Word, PowerPoint, and web based/ social media applications.
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Contact Detail:
TN United Kingdom Recruiting Team