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- Tasks: Lead strategies to boost member engagement and retention for our innovative SaaS platform.
- Company: Join Mindvalley, a top ed-tech company transforming personal growth education worldwide.
- Benefits: Enjoy a collaborative culture, remote work options, and opportunities for professional growth.
- Why this job: Be part of a mission-driven team making a positive impact on humanity's future.
- Qualifications: 10+ years in SaaS or membership management; strong leadership and strategic thinking skills required.
- Other info: Mindvalley values diversity and inclusivity, welcoming applicants from all backgrounds.
The predicted salary is between 48000 - 84000 £ per year.
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Mindvalley is one of the leading and most promising ed-tech companies on the planet. We have dominated the US market for Personal Growth Education and created a brand that is now powering athletes in every major US sports team and learning in major companies.
We make people better humans in every aspect of life and we are seeking the best engineers on the planet to come together to build the most advanced education platform our species has seen. If we achieve our goal we will be powering 100 countries, every company in the Fortune 500, and moving humanity towards a better future for the human race.
About the Role
We are seeking a Director of Membership to join our team. This role is essential for enhancing member engagement, retention, and growth of our SaaS core business. The ideal candidate will be adept at working within a matrix business model, collaborating with various departments to optimize member experiences and drive exceptional growth.
Responsibilities
- Develop and implement strategies to increase member acquisition, retention, and engagement for our SaaS business.
- Collaborate with the CEO, COO and the rest of the executive team to set targets and KPIs and lead the delivery of the member value proposition.
- Driven execution of Membership strategies with assistance of assigned Project Managers and key support teams.
- Develop and implement retention strategies to enhance member satisfaction and loyalty.
- Oversee and manage vendor budgets and costs related to the Membership platform.
- Analyze membership performance data and trends to identify opportunities for growth, with particular focus on market penetration strategies, customer segmentation, pricing strategies and geographical expansion.
- Work closely with marketing, product development, customer service, and other departments to ensure a cohesive approach to membership management.
- Identify and develop new membership benefits and services to add value for members.
- Plan and host, webinars, and other engagement activities.
Technical Skills:
- Membership Management Software: Proficiency with CRM and membership management platforms (e.g., Salesforce, AuthO, HubSpot, MemberClicks).
- Data Analysis and Reporting: Experience in developing and interpreting performance metrics and KPIs.
- Digital Marketing: Understanding of digital marketing strategies including SEO, SEM, social media, and content marketing.
- Financial Acumen: Understanding of budgeting and financial planning related to membership programs.
Soft Skills
- Strategic Thinking: Ability to develop and implement long-term strategies that align with company goals.
- Innovation: An innovative mindset to develop new ideas and approaches to enhance the membership experience.
- Leadership: Strong leadership skills with the ability to inspire individuals
- Collaboration: Strong interpersonal skills to work effectively within a matrix organization and foster cross-departmental collaboration.
- Customer Focus: Deep understanding and empathy for member needs and a commitment to providing exceptional service.
Experience:
- Bachelor’s degree in Business, Marketing, or a related field; MBA or advanced degree preferred.
- 10+ years of experience in SaaS business development, membership management, customer retention, or related roles.
- Proven track record of developing and executing successful membership strategies.
- Ability to work effectively in a matrix organization and manage cross-functional projects.
- Experience in the education or certification industry is a plus.
Mindvalley is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, gender identity or expression, national origin, age, disability, marital status, sexual orientation, or any other legally protected status. We are committed to creating a diverse and inclusive workplace and encourage applications from all qualified individuals.
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Director of Membership employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Membership
✨Tip Number 1
Familiarize yourself with the latest trends in membership management and SaaS business development. Understanding the current landscape will help you speak confidently about strategies that can enhance member engagement and retention during your interview.
✨Tip Number 2
Network with professionals in the ed-tech and SaaS industries. Attend relevant webinars or conferences to connect with others who share your interests and may provide insights or referrals that could help you land the role.
✨Tip Number 3
Prepare to discuss specific examples of successful membership strategies you've implemented in the past. Highlight your experience with data analysis and how it led to actionable insights that drove growth and member satisfaction.
✨Tip Number 4
Showcase your leadership and collaboration skills by preparing stories that demonstrate how you've effectively worked within a matrix organization. Emphasize your ability to inspire teams and foster cross-departmental collaboration to achieve common goals.
We think you need these skills to ace Director of Membership
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Director of Membership position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your Resume: Customize your resume to highlight relevant experience in SaaS business development, membership management, and customer retention. Use specific metrics and examples to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for personal growth education and your innovative ideas for enhancing member engagement. Make sure to address how you can contribute to Mindvalley's mission and goals.
Showcase Your Technical Skills: In your application, emphasize your proficiency with membership management software and data analysis tools. Provide examples of how you've used these skills to drive member acquisition and retention in past roles.
How to prepare for a job interview at TN United Kingdom
✨Showcase Your Strategic Thinking
As a Director of Membership, you'll need to demonstrate your ability to develop long-term strategies. Prepare examples of past experiences where you've successfully implemented strategies that align with company goals.
✨Highlight Your Leadership Skills
Strong leadership is crucial for this role. Be ready to discuss how you've inspired teams in the past and fostered collaboration across departments to achieve common objectives.
✨Demonstrate Your Data Analysis Skills
Since analyzing membership performance data is key, come prepared with insights from your previous roles. Discuss how you've used data to identify growth opportunities and improve member engagement.
✨Understand the Ed-Tech Landscape
Familiarize yourself with the current trends in the ed-tech industry. Being knowledgeable about how Mindvalley fits into this landscape will show your genuine interest and help you connect with the interviewers.
