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- Tasks: Lead CRM campaigns to boost member acquisition and enhance onboarding experiences.
- Company: Join a top wellbeing brand with exclusive clubs and hotels across the UK and Europe.
- Benefits: Enjoy a dynamic work environment with opportunities for innovation and collaboration.
- Why this job: Shape the future of CRM strategies while working with a creative and data-driven team.
- Qualifications: 3+ years in CRM, strong analytical skills, and experience with HubSpot required.
- Other info: Ideal for those passionate about data-driven marketing and member engagement.
The predicted salary is between 36000 - 60000 £ per year.
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Our client is a leading wellbeing brand with an exclusive collection of members clubs and hotels across UK and Europe.
The CRM Manager will play a pivotal role in driving new member acquisition, streamlining onboarding experiences, and supporting regional marketing teams in delivering impactful, data-driven communications.
This is a unique opportunity to shape the future of CRM platforms, structures, and strategies within a dynamic and evolving organisation.
The role:
- Develop and execute CRM campaigns to drive lead generation and sales, collaborating with regional teams and optimizing conversion through reporting and A/B testing.
- Oversee CRM systems, partner relationships, and data collection, ensuring strategies align with business goals and comply with data privacy regulations.
- Create CRM calendars, craft compelling communications, and implement re-engagement strategies to reduce churn and enhance member loyalty.
- Work with analytics teams to develop dashboards, track performance, and refine CRM strategies based on data-driven insights.
- Support CRM platform evolution, collaborate with IT on system implementation, and drive innovation in CRM processes.
- Implement test-and-learn methodologies, optimise campaigns, and stay ahead of industry trends to maintain best-in-class CRM operations.
Experience
- Minimum 3 years’ experience in a CRM role within a fast-paced environment.
- Strong analytical skills with the ability to interpret data and drive CRM effectiveness.
- Experience with HubSpot is essential.
- Knowledge of MarTech integrations and onboarding new partners
- Creative mindset with a keen eye for communication design and engagement.
- Strong stakeholder management and cross-functional collaboration experience
- Experience working in global or multi-region organisations is advantageous.
- Proficiency in MS Office, particularly Excel and PowerPoint.
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CRM Manager employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager
✨Tip Number 1
Familiarize yourself with HubSpot and its CRM functionalities. Since experience with HubSpot is essential for this role, consider taking online courses or certifications to deepen your understanding and showcase your skills.
✨Tip Number 2
Stay updated on the latest trends in CRM and MarTech. Follow industry blogs, attend webinars, and participate in relevant forums to demonstrate your passion for innovation and your commitment to staying ahead in the field.
✨Tip Number 3
Network with professionals in the CRM space, especially those who have experience in global or multi-region organizations. Engaging with others can provide insights into best practices and may even lead to referrals.
✨Tip Number 4
Prepare to discuss your analytical skills and how you've used data to drive CRM effectiveness in past roles. Be ready to share specific examples of campaigns you've optimized through A/B testing and reporting.
We think you need these skills to ace CRM Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the CRM Manager position. Understand the key responsibilities and required skills, especially focusing on CRM campaign execution, data analysis, and stakeholder management.
Highlight Relevant Experience: In your CV and cover letter, emphasize your minimum 3 years of experience in a CRM role. Provide specific examples of how you've driven lead generation, optimized campaigns, and collaborated with teams to achieve business goals.
Showcase Analytical Skills: Demonstrate your strong analytical skills by including examples of how you've interpreted data to improve CRM effectiveness. Mention any experience with A/B testing and reporting that aligns with the job requirements.
Tailor Your Application: Customize your application materials to reflect the company's values and the specific requirements of the CRM Manager role. Use keywords from the job description, such as 'data-driven communications' and 'member loyalty', to make your application stand out.
How to prepare for a job interview at TN United Kingdom
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, be prepared to discuss specific examples of how you've interpreted data in previous roles. Highlight any experience you have with A/B testing and how it has driven CRM effectiveness.
✨Familiarize Yourself with HubSpot
As experience with HubSpot is essential, make sure you can speak confidently about your familiarity with the platform. Discuss any campaigns you've executed using HubSpot and how you optimized them for better results.
✨Demonstrate Your Creative Mindset
The job calls for a creative mindset, so come prepared with examples of compelling communications or campaigns you've crafted. Think about how you can showcase your eye for design and engagement in your past work.
✨Highlight Cross-Functional Collaboration
Strong stakeholder management and collaboration are key for this role. Be ready to share experiences where you've worked with different teams or regions, emphasizing how you navigated challenges and achieved successful outcomes.
