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- Tasks: Lead partner marketing initiatives and create impactful campaigns for BlackBerry QNX.
- Company: Join a global leader in embedded software, trusted across high-performance industries.
- Benefits: Enjoy remote work flexibility, competitive compensation, and a fantastic benefits package.
- Why this job: Be part of a dynamic team shaping the future of technology in critical industries.
- Qualifications: Experience in B2B marketing, particularly in embedded software or related fields is essential.
- Other info: This role offers a unique opportunity to influence global marketing strategies.
The predicted salary is between 36000 - 60000 £ per year.
Are you the person we are looking for? BlackBerry QNX is a global leader in the embedded software industry. We are a well-respected and established software provider, trusted across multiple high-performance industries. With increasing demand for complex embedded software systems, BlackBerry QNX is well positioned for continued growth.
We are looking for a Senior Partner Marketing Manager, in a newly created role, to build and execute partner marketing programs with regional reseller and global strategic partners. This role requires experience working in a similar Business-to-Business environment and the ability to frame technical products in a compelling way for our partners and their target customers. Working closely with other marketing functions and regional sales teams, you will drive brand awareness, develop joint partner activities, and establish partner enablement platforms. You will build working relationships with our partners’ lead generation teams.
Key activities include:
- Developing relevant materials to support partner enablement
- Managing a self-serve partner portal
- Working with key partners to build joint go-to-market plans
This position will focus on positioning the BlackBerry QNX portfolio in critical industries such as Industrial Automation, Medical, Robotics, and Automotive. You will also act as the voice of our partners to the broader marketing team, helping shape global campaigns to support business objectives. The right candidate understands the end-to-end customer journey in embedded software enterprise sales and is comfortable tracking activities based on data and managing reporting within Salesforce.
We offer an attractive compensation & fantastic benefits package.
In this role you will:
- Develop and execute joint partner marketing plans that support brand and sales objectives
- Plan, execute, track, and report on joint marketing activities, including virtual and in-person events, lead generation, digital programs, and joint partner activities
- Optimize marketing performance of partner-focused initiatives
- Define business metrics, measurement, and testing plans for channels and campaigns
- Build good working relationships with regional sales teams and ensure regular communication of marketing activities
- Collaborate internally with QNX Product Management, Engineering, Alliances, the wider Marketing team, Sales, and Analyst Relations
- Compile competitive intelligence relevant to our partner ecosystem using detailed market and audience analysis
You will have experience in:
- Embedded software or in at least one of our focus industries: medical, automotive, robotics, industrial automation: know how software decision-makers in these industries select software platforms
- Developing marketing strategies in a B2B, technological industry
- Excellent written and verbal communication skills at all levels
- Understanding the customer life-cycle and how to serve relevant messaging for each stage
- Deep understanding of the entire marketing mix
- Excellent writing and editing skills, with attention to detail
- Working with a team to communicate and collaborate cross-functionally
- Comfortable communication to customers and executive leadership team
- Strong time and project management skills, handling multiple priorities with ease
- Technical background is an asset
Scheduled Weekly Hours: 40
BlackBerry QNX Senior Partner Marketing Manager - Remote employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land BlackBerry QNX Senior Partner Marketing Manager - Remote
✨Tip Number 1
Familiarise yourself with BlackBerry QNX's products and their applications in industries like automotive and medical. Understanding the technical aspects will help you articulate how you can effectively market these solutions to partners.
✨Tip Number 2
Network with professionals in the embedded software industry, especially those who have experience in B2B marketing. Attend relevant webinars or industry events to build connections that could provide insights into the role and company culture.
✨Tip Number 3
Prepare to discuss your experience with Salesforce and how you've used data to track marketing performance. Being able to demonstrate your analytical skills will show that you're capable of managing reporting and optimising marketing initiatives.
✨Tip Number 4
Research current trends in partner marketing within the tech industry. Being knowledgeable about recent developments will allow you to propose innovative ideas during interviews, showcasing your proactive approach and strategic thinking.
We think you need these skills to ace BlackBerry QNX Senior Partner Marketing Manager - Remote
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partner marketing and embedded software. Use keywords from the job description to demonstrate that you meet the specific requirements of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the B2B environment and your ability to frame technical products compellingly. Mention specific examples of past successes in similar roles.
Highlight Relevant Skills: Emphasise your skills in project management, communication, and collaboration. Provide examples of how you've successfully managed multiple priorities and worked cross-functionally in previous positions.
Showcase Industry Knowledge: Demonstrate your knowledge of the industries BlackBerry QNX focuses on, such as automotive and medical. Discuss any relevant experience or insights you have that would benefit the role.
How to prepare for a job interview at TN United Kingdom
✨Understand the Company and Its Products
Before your interview, make sure to research BlackBerry QNX thoroughly. Familiarise yourself with their embedded software solutions and how they cater to industries like automotive and medical. This knowledge will help you frame your answers in a way that aligns with their business objectives.
✨Prepare for B2B Marketing Questions
Given the role's focus on partner marketing, be ready to discuss your experience in B2B environments. Prepare examples of successful marketing strategies you've implemented, particularly those that involved collaboration with partners or resellers.
✨Showcase Your Communication Skills
As the role requires excellent written and verbal communication skills, be prepared to demonstrate these during the interview. You might be asked to explain complex technical concepts simply, so practice articulating your thoughts clearly and concisely.
✨Highlight Your Project Management Experience
The position involves managing multiple priorities and projects simultaneously. Be ready to share specific examples of how you've successfully managed projects in the past, including any tools or methodologies you used to keep everything on track.
