At a Glance
- Tasks: Manage strategic relationships with major agencies and drive TikTok's advertising solutions.
- Company: Join TikTok, the leading platform for short-form mobile video, inspiring creativity worldwide.
- Benefits: Enjoy a dynamic work environment, opportunities for growth, and a chance to make an impact.
- Why this job: Be part of a creative team that values innovation and collaboration while driving agency success.
- Qualifications: Experience in advertising or media, strong commercial acumen, and excellent communication skills required.
- Other info: This is a 12-month fixed-term contract based in London.
The predicted salary is between 36000 - 60000 £ per year.
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.
The Agency Partnerships Manager is a pivotal role responsible for cultivating and strengthening strategic relationships with major agency holding companies (Big 6). In this position, you will act as a trusted business advisor, guiding agencies to maximize TikTok’s advertising solutions, driving client success, and contributing to revenue growth. By aligning agency needs with TikTok’s capabilities, you will deliver impactful results and establish TikTok as a leading partner for branding, performance, and commercial opportunities.
Key Responsibilities:
- Strategic Partnership Development: Build and sustain long-term, strategic relationships with agency stakeholders, ensuring alignment with TikTok’s business objectives. Develop and execute partnership strategies tailored to agency needs, driving mutual growth and success. Collaborate cross-functionally to deliver strategies that support trading deals and foster impactful outcomes.
- Revenue Growth and Business Development: Drive scalable acquisition of new businesses by increasing brand adoption and diversifying product use. Retain and expand revenue streams by identifying upsell and cross-sell opportunities within the agency portfolio. Provide expert consultation to agencies on campaign planning, performance optimization, and investment strategies.
- Education and Advocacy: Position TikTok as a thought leader by delivering tailored learning sessions, insights, and training to agencies. Craft and present compelling, data-driven proposals and business cases to agency partners in response to briefs and as proactive outreach. Implement scalable education and support models to enhance agency collaboration and engagement.
- Campaign Leadership and Insights: Guide media strategy, planning, and campaign implementation to deliver measurable results aligned with key performance indicators. Conduct regular business reviews, providing actionable recommendations to enhance campaign performance and agency satisfaction. Deliver marketplace insights and feedback to refine TikTok’s advertising strategies and offerings.
- Cross-functional Collaboration: Partner with internal teams across product, marketing, legal, engineering, and sales to ensure seamless execution of strategies and campaigns. Leverage local, regional, and global resources to maximize the value provided to agency partners.
Minimum qualifications:
- Experience in advertising, media, or related industries, with a proven track record in managing agency relationships.
- Strong commercial acumen with a results-driven mindset and exceptional attention to detail.
- In-depth understanding of digital media platforms and advertising solutions.
Preferred qualifications:
- Exceptional communication and presentation skills, both verbal and written.
- Proven ability to influence and engage senior-level stakeholders.
- Self-motivated with a growth-oriented mindset and entrepreneurial spirit.
Agency Partnerships Manager (12 months fixed-term contract) employer: TN United Kingdom
Contact Detail:
TN United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Agency Partnerships Manager (12 months fixed-term contract)
✨Tip Number 1
Familiarise yourself with TikTok's advertising solutions and how they differ from other platforms. Understanding the unique features and benefits of TikTok will help you articulate value to potential agency partners.
✨Tip Number 2
Network with professionals in the advertising and media industry, especially those who have experience working with agencies. Attend relevant events or webinars to build connections that could lead to referrals or insights about the role.
✨Tip Number 3
Prepare to discuss case studies or examples of successful agency partnerships you've been involved in. Highlight your ability to drive revenue growth and client success through strategic collaboration.
✨Tip Number 4
Stay updated on the latest trends in digital media and advertising. Being knowledgeable about current market dynamics will position you as a thought leader and demonstrate your commitment to the role.
We think you need these skills to ace Agency Partnerships Manager (12 months fixed-term contract)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Agency Partnerships Manager. Familiarise yourself with TikTok's advertising solutions and how they align with agency needs.
Tailor Your CV: Highlight your experience in advertising and media, particularly any roles where you've managed agency relationships. Use specific examples that demonstrate your commercial acumen and results-driven mindset.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of TikTok's mission and how your skills can contribute to their goals. Be sure to mention your exceptional communication skills and ability to engage senior stakeholders.
Showcase Relevant Achievements: In your application, include quantifiable achievements from previous roles that demonstrate your ability to drive revenue growth and develop strategic partnerships. This will help you stand out as a strong candidate.
How to prepare for a job interview at TN United Kingdom
✨Understand TikTok's Mission
Before the interview, make sure you grasp TikTok's mission to inspire creativity and bring joy. Be prepared to discuss how your experience aligns with this mission and how you can contribute to their goals as an Agency Partnerships Manager.
✨Showcase Your Agency Experience
Highlight your previous experience in managing agency relationships. Be ready to provide specific examples of how you've successfully cultivated partnerships and driven revenue growth in past roles.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and ability to drive results. Think about challenges you've faced in previous roles and how you overcame them, particularly in relation to campaign planning and performance optimisation.
✨Demonstrate Cross-Functional Collaboration
Since the role requires collaboration with various internal teams, be prepared to discuss how you've worked cross-functionally in the past. Share examples of how you’ve partnered with different departments to achieve common goals and enhance client satisfaction.