Associate Director - Planning & Performance

Join to apply for the ABM Associate Planning Director role at TMW 2 days ago Be among the first 25 applicants Join to apply for the ABM Associate Planning Director role at TMW We are looking for an experienced ABM Associate Planning Director who is passionate about B2B communications and who is comfortable working within a growing and fast moving account. They will be required to work alongside the planning director, to take the strategic lead on all ABM jobs and push our remit, working alongside the client team. They won\’t just be solving briefs, they will grow to have strategic oversight of multiple briefs and business units. The planning team is the catalyst for inspiring effective and award-winning creative work at TMW. The team works closely with data, social and influencer departments whilst operating across the full range of comms disciplines. A senior planner should be able to own the planning process, from start to finish. Please note this is a hybrid role which for us means a mix of working from home and our office in Soho, London. Craft insight-led creative briefs Develop briefs to inspire exciting and culturally relevant content Improve the work throughout the creative process, backed by insight Develop testing plans and measurement frameworks Effectiveness analysis and data-Informed recommendations Strong core skills – research and insight analysis, journey planning, targeting and segmentation, messaging platforms, proposition development Finger on the pulse of social and digital channel developments and technology innovations – and an ability to see how these could be used to meet brand objectives Good judge of creative work, knowing how to help creative get to the very best work Interpersonal skills to build relationships with clients, CS and creative leaders Can react quickly to, and overcome, challenges during the planning/creative process Experience of content development We combine deep digital and advertising expertise, a strong heritage in CRM and award-winning creativity to make it all happen. Through our Human Understanding Lab, we uncover behaviour-led insights that power performance and create a genuine business advantage for our clients. 25 days’ holiday + Bank Holidays ~ Volunteer day and Birthday Day off ~ Contributory Pension Scheme ~ Life Assurance ~ Healthcare Cash Back Scheme ~ Interest free travel season ticket loan, Cycle scheme We have a calendar of social and charity events throughout the year, there’s always something going on. As an equal opportunities workplace, we have a commitment to ensuring equal employment opportunity regardless of race, colour, ancestry, religion, socio-economic status, sex, national origin, sexual orientation, age, citizenship, marital status, neuro divergence, disability, gender, gender identity or expression. Whether you’re just getting your foot in the door, or you are an experienced employee whose life circumstances are shifting, we are committed to creating a workplace that reflects the world we want to live in and are therefore flexible to accommodate each individual\’s needs as best as we can. Employment type Full-time Job function Business Development and Sales Get notified about new Associate Planning Director jobs in London, England, United Kingdom . Associate Director, Global Supply Planning Associate Director/Director – Transport Planning Associate Director, Town Planner (Infrastructure Planning) Implementational Planning Director – 6-9 Month FTC Associate Director – Supply Chain Management (Media Access Management) Associate Director/Director – Transport Planner Performance Planing & Optimisation Associate Director Associate Director – Integration & Separation (Advisory / Consulting) Business Director, Connections Planning – 6 month FTC We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #