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For Companies At a Glance
- Tasks: Lead strategic planning and develop impactful B2B campaigns for top clients.
- Company: Join TMW, a dynamic agency known for innovative marketing solutions.
- Benefits: Enjoy flexible working options and a vibrant company culture.
- Why this job: Be part of a creative team driving brand success and making a real impact.
- Qualifications: Experience in B2B strategy and a passion for innovative marketing required.
- Other info: Opportunity to work with senior clients and shape industry-leading strategies.
The predicted salary is between 43200 - 72000 £ per year.
TMW are looking for a Planning Director who will be able to partner with our most senior clients to create powerfully effective B2B work. The role will involve driving big ideas that shape and build brands, as well as delivering mid and bottom funnel strategies and programmes including ABM and lead gen campaigns that drive engagement and ultimately behaviour change.
Contact Detail:
TMW Unlimited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Director B2B
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing and strategy. Understanding current industry challenges and innovations will help you engage in meaningful conversations during interviews and demonstrate your expertise.
✨Tip Number 2
Network with professionals in the B2B space, especially those who have experience in strategy roles. Attend industry events or webinars to connect with potential colleagues and gain insights that could set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific case studies where you've successfully driven engagement or behaviour change through strategic initiatives. Having concrete examples ready will showcase your ability to deliver results in a similar role.
✨Tip Number 4
Research TMW's recent projects and clients to understand their approach and values. Tailoring your conversation to reflect how your vision aligns with theirs can make a strong impression during the interview process.
We think you need these skills to ace Strategy Director B2B
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Strategy Director B2B position. Understand the key responsibilities and required skills, especially focusing on B2B strategies, ABM, and lead generation.
Tailor Your CV: Customise your CV to highlight relevant experience in B2B marketing, strategic planning, and campaign management. Use specific examples that demonstrate your ability to drive engagement and behaviour change.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for strategy and your understanding of the B2B landscape. Mention how your previous experiences align with the goals of TMW and how you can contribute to their success.
Showcase Your Big Ideas: In your application, include examples of big ideas you've implemented in past roles. Highlight how these ideas shaped brands and drove results, particularly in mid and bottom funnel strategies.
How to prepare for a job interview at TMW Unlimited
✨Understand the B2B Landscape
Familiarise yourself with the current trends and challenges in the B2B sector. Be prepared to discuss how these factors influence strategy and how you can leverage them to create effective campaigns.
✨Showcase Your Strategic Thinking
Prepare examples of past projects where you've successfully driven big ideas and strategies. Highlight your ability to think critically and creatively about brand building and engagement.
✨Demonstrate Your Client Partnership Skills
Since the role involves partnering with senior clients, be ready to discuss your experience in building strong client relationships. Share specific instances where your collaboration led to successful outcomes.
✨Prepare for Behaviour Change Discussions
As behaviour change is a key focus, think about how you've influenced customer behaviour in previous roles. Be ready to explain your approach to mid and bottom funnel strategies, including ABM and lead generation.
