Senior Account Manager B2B
Senior Account Manager B2B

Senior Account Manager B2B

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead B2B marketing programmes and manage client relationships with creativity and precision.
  • Company: Join TMW Business, an award-winning B2B marketing agency that values people and innovative ideas.
  • Benefits: Enjoy hybrid work, a contributory pension scheme, volunteer days, and a vibrant social calendar.
  • Why this job: Be part of a dynamic team that values creativity, curiosity, and making a real impact.
  • Qualifications: Experience in B2B marketing and a passion for digital strategies are essential.
  • Other info: Work with diverse clients, from AI start-ups to major tech brands, and make a difference.

The predicted salary is between 36000 - 60000 £ per year.

We are TMW Business, and we are looking for a confident and organised Senior Account Manager with a passion for B2B tech and strong knowledge of content production to join our busy team. The role of the Senior Account Manager is key in delivering integrated marketing programmes for our clients. You will lead client engagement with key stakeholders, develop the commercial relationships and ensure project teams are briefed and resourced to deliver timely, effective and profitable marketing programmes. Your clients will see you as an integral part of their team while effectively managing TMWB resources to provide exceptional creative solutions that are not only exciting and delightful but are commercially astute. Please note this is a hybrid role with attendance to our London office required once a week.

Specifically you will:

  • Take responsibility for all aspects of assigned client marketing programmes on a day-to-day basis and become the focal point of client contact as judged by the client.
  • Take, understand and establish the requirements of a brief, and then to effectively co-ordinate/delegate specific tasks in the execution of the marketing programme.
  • Show ability to produce work to a consistently high standard, technically accurate and in accordance with given specifications.
  • Demonstrate an understanding of the marketing/budgeting/timing implications of a brief.
  • Demonstrate a thorough understanding of all relevant production/technical implications of specific marketing programmes at all stages of the process.
  • Keep abreast of current creative/digital/marketing thinking, absorb and consider relevance of new ideas and techniques, and feed this back to all staff as appropriate.
  • Stakeholder management - establishing and maintaining a clear role for the Company, ensuring that partner agencies and suppliers are clearly briefed and maintain communications for the project duration.
  • Opportunity spotting - ability to identify new business opportunities and exploit them to maximum effect.
  • Keep senior members of the team informed of details likely to affect the client relationship.
  • Lead by example and show an understanding of the importance of producing and filing of all necessary paperwork relating to projects.

Requirements:

  • Experience in marketing, preferably in an integrated B2B agency.
  • Have a clear understanding of the dynamics of modern marketing techniques - digital/integrated marketing, Account Based Marketing, content, digital technologies, media and buyer behaviours.
  • Your natural demeanour will be an outgoing personality – junior members of the team will look to you for direction.
  • You will be leading stakeholders and confident in questioning briefs to ensure we are fully equipped to deliver smart solutions.
  • You will be passionate about constantly developing your knowledge and understanding of your clients’ business, their brands, corporate image, market position, and their competition, enabling you to add value to marketing programmes when solving clients’ problems.
  • Be always curious, use initiative and most of all, be a problem solver.
  • Show ability to understand the brief, scope the marketing programme and lead the co-ordination/delivery of the creative response.
  • Show ability to plan time effectively, in conjunction with the team to meet complex integrated programme deadlines.
  • Be comfortable with presenting concepts and obtaining feedback from the client.
  • Produce work that is grammatically accurate and free from errors and ensure all appropriate internal and external approvals are obtained at each stage of project, especially relating to proof-reading.
  • Presentation skills - ability to conceive, prepare, author and deliver key presentations to clients.
  • Inspire creativity & innovation to deliver high quality responses to brief.
  • Project management - estimates work required, negotiates required resource and creates project schedule and manage the scope of the project.

About TMW Business:

We’re an award-winning, full-service B2B marketing agency. We create ideas that combine emotion and motivation, to drive action. We’re the B2B specialists of integrated creative agency TMW Unlimited and proudly part of UNLIMITED, a leading agency group. We hold a common belief in the power of ideas that move people. We believe that B2B is all about people. Real people. We’re using data and insight to understand people and create ideas that move them. There’s an eclectic collection of clients to work with, from smaller AI start-ups to huge tech giants; we also work with clients who make genuine differences to peoples’ lives. You’ll get variety and, more importantly, opportunities to work with brands who have genuine purpose.

What we value… Together, we put people first and believe our values make us who we are.

  • Give a Damn: We care about each other, our clients and our work. And this shines through everything we do.
  • Be Brave: We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better.
  • Stay Curious: We actively seek out the new and the unusual, finding inspiration everywhere in the world around us.
  • Take Pride: We are open, accepting and inclusive, and we support each other on our journey to reach our true potential. We are actively working to ensure that we as an agency more fully reflect the society around us.

What we give… A thriving career with the chance to learn from passionate, talented colleagues and mentors. Exciting and varied client work with as much opportunity as you can handle. And a hugely sociable team to get to know. Here’s a snapshot of just some of the benefits you can enjoy as part of the team:

  • Christmas closure
  • Volunteer day and Birthday Day off
  • Contributory Pension Scheme
  • Life Assurance
  • Interest free travel season ticket loan
  • Cycle scheme

We have a calendar of social and charity events throughout the year, there’s always something going on. Join us and join in. We make noise. We laugh. We share. We welcome new ideas and new people – including you.

Senior Account Manager B2B employer: TMW Unlimited

At TMW Business, we pride ourselves on being an exceptional employer that values creativity, collaboration, and personal growth. Our vibrant London office fosters a supportive work culture where you can thrive alongside passionate colleagues while working with a diverse range of clients who are making a real impact. With benefits like a contributory pension scheme, volunteer days, and a calendar full of social events, we ensure that our team enjoys a fulfilling and rewarding career in the dynamic world of B2B marketing.
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Contact Detail:

TMW Unlimited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Account Manager B2B

✨Tip Number 1

Familiarise yourself with the latest trends in B2B marketing and content production. Being well-versed in current digital marketing techniques will not only help you during interviews but also demonstrate your passion for the industry.

✨Tip Number 2

Network with professionals in the B2B marketing space, especially those who work at TMW Business or similar agencies. Engaging with them on platforms like LinkedIn can provide insights into the company culture and expectations.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully managed client relationships and delivered integrated marketing programmes. Highlighting your problem-solving skills and ability to lead teams will set you apart.

✨Tip Number 4

Showcase your presentation skills by practising how to effectively communicate your ideas. Being able to present concepts clearly and confidently will be crucial in this role, so consider rehearsing with friends or colleagues.

We think you need these skills to ace Senior Account Manager B2B

Client Relationship Management
Integrated Marketing Knowledge
B2B Marketing Expertise
Content Production Skills
Project Management
Stakeholder Engagement
Opportunity Identification
Creative Problem Solving
Presentation Skills
Time Management
Attention to Detail
Communication Skills
Budgeting and Financial Acumen
Digital Marketing Techniques
Team Leadership

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and account management. Use specific examples that demonstrate your ability to lead client engagements and manage projects effectively.

Craft a Compelling Cover Letter: In your cover letter, express your passion for B2B tech and content production. Mention how your skills align with the requirements of the Senior Account Manager role and provide examples of past successes in similar positions.

Showcase Your Understanding of the Industry: Demonstrate your knowledge of modern marketing techniques and trends in your application. Reference specific strategies or tools you have used in previous roles that would be beneficial for TMW Business.

Proofread Your Application: Ensure that your application is free from grammatical errors and typos. A polished application reflects your attention to detail, which is crucial for the role of Senior Account Manager.

How to prepare for a job interview at TMW Unlimited

✨Show Your Passion for B2B Tech

Make sure to express your enthusiasm for B2B technology during the interview. Share examples of how you've engaged with this sector in the past, and discuss any relevant projects or experiences that highlight your passion.

✨Demonstrate Stakeholder Management Skills

Prepare to discuss your experience in managing client relationships and stakeholder communications. Be ready to provide specific examples of how you've successfully navigated complex client interactions and maintained strong partnerships.

✨Highlight Your Project Management Experience

Since the role involves overseeing marketing programmes, be prepared to talk about your project management skills. Discuss how you plan, execute, and deliver projects on time and within budget, and share any tools or methodologies you use.

✨Be Ready to Discuss Creative Solutions

Think of instances where you've developed innovative solutions for clients. Be prepared to explain your thought process and how you approach problem-solving, as this will demonstrate your ability to add value to their marketing programmes.

Senior Account Manager B2B
TMW Unlimited
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