At a Glance
- Tasks: Lead client marketing programmes and manage stakeholder relationships in a dynamic B2B environment.
- Company: Join TMW Business, an award-winning B2B marketing agency that values creativity and innovation.
- Benefits: Enjoy 25 days holiday, a contributory pension scheme, and a vibrant team culture with social events.
- Why this job: Be part of a purpose-driven team that values curiosity, bravery, and making a real impact.
- Qualifications: Experience in B2B marketing and a passion for digital strategies are essential.
- Other info: This hybrid role requires weekly office attendance in London.
The predicted salary is between 42000 - 84000 £ per year.
We are TMW Business, and we are looking for a confident and organised Senior Account Manager with a passion for B2B tech and strong knowledge of content production to join our busy team. The role of the Senior Account Manager is key in delivering integrated marketing programmes for our clients. You will lead client engagement with key stakeholders, develop the commercial relationships and ensure project teams are briefed and resourced to deliver timely, effective and profitable marketing programmes. Your clients will see you as an integral part of their team while effectively managing TMWB resources to provide exceptional creative solutions that not only excite and delight but are commercially astute.
Please note this is a hybrid role with attendance to our London office required once a week.
Specifically You Will:
- Take responsibility for all aspects of assigned client marketing programmes on a day-to-day basis and become the focal point of client contact as judged by the client.
- Take, understand and establish the requirements of a brief, and then to effectively co-ordinate/delegate specific tasks in the execution of the marketing programme.
- Show ability to produce work to a consistently high standard, technically accurate and in accordance with given specifications.
- Demonstrate an understanding of the marketing/budgeting/timing implications of a brief.
- Demonstrate a thorough understanding of all relevant production/technical implications of specific marketing programmes at all stages of the process.
- Keep abreast of current creative/digital/marketing thinking, absorb and consider relevance of new ideas and techniques, and feed this back to all staff as appropriate.
- Stakeholder management - establishing and maintaining a clear role for the Company, ensuring that partner agencies and suppliers are clearly briefed and maintain communications for the project duration.
- Opportunity spotting - ability to identify new business opportunities and exploit them to maximum effect.
- Keep senior members of the team informed of details likely to affect the client relationship.
- Lead by example and show an understanding of the importance of producing and filing of all necessary paperwork relating to projects.
Requirements:
- Experience in marketing, preferably in an integrated B2B agency.
- Have a clear understanding of the dynamics of modern marketing techniques - digital/integrated marketing, Account Based Marketing, content, digital technologies, media and buyer behaviours.
- Your natural demeanour will be an outgoing personality – junior members of the team will look to you for direction.
- You will be leading stakeholders and confident in questioning briefs to ensure we are fully equipped to deliver smart solutions.
- You will be passionate about constantly developing your knowledge and understanding of your clients’ business, their brands, corporate image, market position, and their competition, enabling you to add value to marketing programmes when solving clients’ problems.
- Be always curious, use initiative and most of all, be a problem solver.
- Show ability to understand the brief, scope the marketing programme and lead the co-ordination/delivery of the creative response.
- Show ability to plan time effectively, in conjunction with the team to meet complex integrated programme deadlines.
- Be comfortable with presenting concepts and obtaining feedback from the client.
- Produce work that is grammatically accurate and free from errors and ensure all appropriate internal and external approvals are obtained at each stage of project, especially relating to proof-reading.
- Presentation skills - ability to conceive, prepare, author and deliver key presentations to clients.
- Inspire creativity & innovation to deliver high quality responses to brief.
- Project management - estimates work required, negotiates required resource and creates project schedule and manage the scope of the project.
Benefits:
About TMW Business: We’re an award-winning, full-service B2B marketing agency. We create ideas that combine emotion and motivation, to drive action. We’re the B2B specialists of integrated creative agency TMW Unlimited and proudly part of UNLIMITED, a leading agency group. We hold a common belief in the power of ideas that move people. We believe that B2B is all about people. Real people. We’re using data and insight to understand people and create ideas that move them. There’s an eclectic collection of clients to work with, from smaller AI start-ups to huge tech giants; we also work with clients who make genuine differences to peoples’ lives. You’ll get variety and, more importantly, opportunities to work with brands who have genuine purpose.
What We Value…
- Give a Damn: We care about each other, our clients and our work. And this shines through everything we do.
- Be Brave: We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better.
- Stay Curious: We actively seek out the new and the unusual, finding inspiration everywhere in the world around us.
- Take Pride: We are open, accepting and inclusive, and we support each other on our journey to reach our true potential. We are actively working to ensure that we as an agency more fully reflect the society around us.
What We Give…
A thriving career with the chance to learn from passionate, talented colleagues and mentors. Exciting and varied client work with as much opportunity as you can handle. And a hugely sociable team to get to know.
Here’s a snapshot of just some of the benefits you can enjoy as part of the team:
- 25 days’ holiday + Bank Holidays
- Christmas closure
- Volunteer day and Birthday Day off
- Contributory Pension Scheme
- Life Assurance
- Healthcare Cash Back Scheme
- Interest free travel season ticket loan
- Cycle scheme
We have a calendar of social and charity events throughout the year, there’s always something going on. Join us and join in. We make noise. We laugh. We share. We welcome new ideas and new people – including you.
Sound good? If you think you tick all the boxes, please send your CV and tell us why you should join the team.
As an equal opportunities workplace, we have a commitment to ensuring equal employment opportunity regardless of race, colour, ancestry, religion, socio-economic status, sex, national origin, sexual orientation, age, citizenship, marital status, neuro divergence, disability, gender, gender identity or expression. Whether you’re just getting your foot in the door, or you are an experienced employee whose life circumstances are shifting, we are committed to creating a workplace that reflects the world we want to live in and are therefore flexible to accommodate each individual's needs as best as we can.
By submitting your CV, you consent to our Candidate Privacy Policy which can be seen in full at Candidate Privacy Policy. If you would prefer us not to store your details or contact you please let us know.
Senior Account Manager B2B employer: TMW Tomorrow
Contact Detail:
TMW Tomorrow Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Manager B2B
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing and content production. Being able to discuss current strategies and technologies during your interview will show that you're not only knowledgeable but also passionate about the industry.
✨Tip Number 2
Prepare examples of how you've successfully managed client relationships in the past. Highlight specific instances where you identified new business opportunities or improved project outcomes, as this aligns perfectly with the role's requirements.
✨Tip Number 3
Practice your presentation skills. Since the role involves presenting concepts to clients, being able to convey your ideas clearly and confidently will set you apart from other candidates.
✨Tip Number 4
Show your enthusiasm for teamwork and collaboration. The job requires leading and coordinating with various stakeholders, so demonstrating your ability to work well with others will be crucial in making a positive impression.
We think you need these skills to ace Senior Account Manager B2B
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and account management. Use specific examples that demonstrate your ability to lead client engagements and manage marketing programmes effectively.
Craft a Compelling Cover Letter: In your cover letter, express your passion for B2B tech and content production. Mention how your skills align with the requirements of the Senior Account Manager role and provide examples of past successes in similar positions.
Showcase Your Project Management Skills: Emphasise your project management abilities in your application. Detail your experience in coordinating marketing programmes, managing budgets, and meeting deadlines, as these are crucial for the role.
Highlight Stakeholder Management Experience: Demonstrate your experience in stakeholder management by providing examples of how you've successfully maintained client relationships and collaborated with teams to deliver effective marketing solutions.
How to prepare for a job interview at TMW Tomorrow
✨Show Your B2B Passion
Make sure to express your enthusiasm for B2B tech during the interview. Share specific examples of how you've engaged with B2B marketing strategies in the past, and demonstrate your understanding of the unique challenges and opportunities in this sector.
✨Demonstrate Stakeholder Management Skills
Prepare to discuss your experience in managing client relationships and stakeholder communications. Highlight instances where you successfully navigated complex projects and maintained clear communication with all parties involved.
✨Be Ready to Discuss Creative Solutions
TMW Tomorrow values creativity, so come prepared with examples of innovative marketing solutions you've developed. Be ready to explain your thought process and how these solutions benefited your clients.
✨Understand the Importance of Presentation Skills
Since the role involves presenting concepts to clients, practice articulating your ideas clearly and confidently. Consider preparing a mock presentation on a relevant topic to showcase your ability to engage and inspire an audience.