Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead creative strategies for McDonald's Happy Meal campaigns across multiple channels.
- Company: Join a global team at McDonald's, shaping iconic brand experiences.
- Benefits: Flexible working hours, competitive salary, and opportunities for professional growth.
- Other info: Collaborate globally and thrive in a dynamic, fast-paced environment.
- Why this job: Make a cultural impact with your creativity while working on a beloved brand.
- Qualifications: Proven experience in multichannel campaigns and strong leadership skills.
The predicted salary is between 80000 - 100000 ÂŁ per year.
The Creative Strategy Director will sit within our Global Consumer Strategy team.
What You Will Bring To The Organization
- You will be a natural strategic and creative leader, at a Senior level looking for the next step up, seeking greater responsibility for shaping powerful, flexible campaign platforms and ensuring they translate seamlessly across channels.
You Will
- Develop big, culturally resonant ideas that can flex across markets and formats.
- Translate strategy into tangible, executable outputs — from visual identity to product and digital experiences.
- Work across cross‑functional teams (creative, design, digital, retail, partnerships) to bring ideas to life.
- Guide and inspire teams, ensuring a consistent and compelling vision across all touchpoints.
- Navigate complex stakeholder environments with confidence and adaptability.
- Embrace an “always in beta” mindset, evolving ideas based on feedback, data, and new inputs.
Skills and Experience We Would Like You to Have
- Proven experience developing multichannel campaign concepts from strategy through to execution.
- Strong understanding of how ideas translate into campaign visual identity, product / merchandise, digital and gaming experiences, and retail environments.
- Experience leading or shaping cross‑functional, integrated teams.
- A track record working on culturally‑led brands or campaigns, with a strong grasp of culture strategy.
- Ability to operate in the space between strategy and creative—whether as a strategist deeply embedded with creatives, or as a strategically‑minded creative / hybrid profile.
- Background in a top‑tier creative or integrated agency environment.
- Comfortable working with multiple stakeholders, adapting thinking without losing the core idea.
- Great storyteller and stage setter for the work we create and the ability to persuade and influence internal and senior external stakeholders.
- Culture and trends obsessed, cascading that understanding in a compelling way to drive great ideas.
Additional Considerations
- This is a global role, requiring flexibility to collaborate across time zones (including US-based teams).
- Minimum 2 days per week in our London office.
Creative Strategy Director - McDonalds Happy Meal employer: tms
Contact Detail:
tms Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategy Director - McDonalds Happy Meal
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at McDonald's or similar brands. A friendly chat can open doors and give you insights that might just set you apart from the crowd.
✨Tip Number 2
Show off your creative flair! When you get the chance to present your ideas, make sure they’re visually engaging and reflect your unique style. Remember, you’re not just selling a strategy; you’re showcasing your vision!
✨Tip Number 3
Be adaptable and ready to pivot. In interviews, share examples of how you've evolved ideas based on feedback. This shows you’re not just a one-trick pony but someone who thrives in dynamic environments.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and ready to take that next step in your career.
We think you need these skills to ace Creative Strategy Director - McDonalds Happy Meal
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and examples that showcase your ability to develop culturally resonant ideas. Remember, we want to see how you can translate strategy into compelling outputs.
Tailor Your Experience: Make sure to highlight your experience with multichannel campaigns and cross-functional teams. We’re looking for someone who can navigate complex environments, so share specific examples of how you've done this in the past!
Be a Storyteller: Your application should tell a story about your journey and achievements. We love great storytellers, so weave in your experiences in a way that captivates us and demonstrates your ability to persuade and influence stakeholders.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at tms
✨Know Your Audience
Before the interview, do your homework on McDonald's and their Happy Meal campaigns. Understand their brand values and recent initiatives. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Creative Process
Be prepared to discuss your approach to developing multichannel campaign concepts. Share specific examples of how you've translated strategy into tangible outputs, and highlight your experience with cross-functional teams to bring ideas to life.
✨Emphasise Cultural Relevance
Since this role focuses on culturally resonant ideas, come armed with insights about current trends and how they can influence marketing strategies. Discuss how you've successfully integrated cultural understanding into past campaigns.
✨Master the Art of Storytelling
As a Creative Strategy Director, storytelling is key. Practice articulating your ideas clearly and compellingly. Use anecdotes from your previous work to illustrate your points and demonstrate your ability to persuade and influence stakeholders.