At a Glance
- Tasks: Support the McDonald's Marketing team in creating exciting campaigns across various media channels.
- Company: Join tms, a dynamic company driving change for top brands like McDonald's.
- Benefits: Gain valuable experience in marketing with a competitive salary and growth opportunities.
- Other info: Fast-paced environment with opportunities to learn and grow in your marketing career.
- Why this job: Be part of creative campaigns that make a real impact on a global brand.
- Qualifications: Studied marketing or communications; passion for the industry and strong communication skills.
The predicted salary is between 28800 - 43200 £ per year.
Location: East Finchley, London
About Us: tms unites technology, marketing, and sourcing to drive transformational change for the world’s leading brands. With 1,200+ employees across 26 countries, we offer an impressive range of solutions – from inspiration and innovation to category management and delivery.
Why This Role Excites Us: Working as part of the McDonald’s Marketing team, the role focuses on supporting the team in the creation of key marketing campaigns. Day to day, you will support the Brand Manager on exciting marketing and advertising campaigns, and overall team administrative responsibilities across all media channels. The role involves reviewing scripts, collating feedback on photography, organising team meetings, attending TV shoots and more. It’s busy, varied, broad and a key part of a substantial, large‑scale business.
Responsibilities:
- Production support across all channels for designated campaigns (TV, Outdoor, Radio, Press, Digital, Social Media, In‑Restaurant).
- Reviewing 3PO campaign work (e.g. Uber Eat), coordinating approvals and briefing asset requirements.
- Managing weekly offer cascade and sharing with the cross‑functional team.
- Using creative judgement to assess campaign work and deliver timely, clear feedback to the relevant line manager and partner agencies.
- Leading meetings with key departments (Legal, Comms) to gain feedback and approval on work.
- Organisation and attendance of shoots for TV/Print/Social Media (organising meetings, timing plans, ordering food & equipment, troubleshooting).
- Providing broader team admin support: collating agendas, pre‑reads, diary management.
- Taking minutes for meetings and translating into clear, concise contact reports.
- Grow and develop into leading secondary channel management such as Social Media (future responsibilities).
Key Skills & Experience:
- Studied a relevant course within marketing or communications.
- Solid office environment experience, ideally in marketing or similar industry at a junior level.
- Passion for the McDonald’s brand and marketing industry.
- Enthusiasm for the creative process of campaign development.
- Proactive ownership of tasks and thorough follow‑through.
- Adapt quickly and resourcefully to shifting priorities.
- Works independently and as part of a team.
- Demonstrates excellent attention to detail.
- Clear communicator, both verbally and in writing.
- Keenness to learn to develop business and creative competence.
- Strong relationship management skills to secure collaborator approval.
- Good listening skills and ability to ask clarifying questions.
- Able to distil sophisticated feedback into clear, actionable next steps.
- Works collaboratively to identify barriers and solutions.
- Assumes responsibility for contact between McDonald’s Marketing, other collaborators and partner agencies on all aspects of campaign delivery.
Job Details:
- Seniority Level: Entry level
- Employment Type: Full‑time
- Job Function: Marketing, Public Relations, and Writing/Editing
- Industry: Business Consulting and Services
If you have any questions about the job, we are open to discussing this role further, so please feel free to get in touch.
Campaign Assistant (18 month FTC) employer: tms
At tms, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. As a Campaign Assistant in East Finchley, London, you will have the opportunity to work closely with the McDonald’s Marketing team, gaining invaluable experience in a fast-paced environment while contributing to exciting marketing campaigns. With a strong focus on employee growth, we offer numerous development opportunities and a supportive atmosphere that values your input and passion for the brand.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Assistant (18 month FTC)
✨Tip Number 1
Network like a pro! Reach out to people in the marketing industry, especially those connected to McDonald's or tms. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show your passion for the brand! When you get the chance to chat with potential employers, let your enthusiasm for McDonald's and marketing shine through. Share your ideas on campaigns or what you love about their marketing strategies.
✨Tip Number 3
Prepare for interviews by practising common questions related to campaign management and teamwork. Think of examples from your past experiences that showcase your skills and how you can contribute to the team at tms.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and ready to dive into the exciting world of marketing campaigns.
We think you need these skills to ace Campaign Assistant (18 month FTC)
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the McDonald’s brand shine through. We want to see that you’re genuinely excited about marketing and the creative process behind campaigns.
Tailor Your CV:Make sure your CV highlights relevant experience in marketing or communications. We love seeing how your background aligns with the role, so don’t be shy about showcasing your skills and any projects you've worked on.
Be Clear and Concise:In your cover letter, keep it straightforward. We appreciate clear communication, so make sure to express your thoughts in a way that’s easy to understand. Avoid jargon and get straight to the point!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive!
How to prepare for a job interview at tms
✨Know Your Campaigns
Before the interview, dive deep into McDonald's recent marketing campaigns. Familiarise yourself with their messaging, target audience, and any unique elements. This will not only show your passion for the brand but also help you discuss how you can contribute to future campaigns.
✨Showcase Your Organisational Skills
Since the role involves a lot of coordination and administration, be ready to share examples of how you've successfully managed multiple tasks or projects in the past. Highlight your attention to detail and ability to keep things running smoothly, especially under pressure.
✨Communicate Clearly
As a Campaign Assistant, you'll need to convey feedback and ideas effectively. Practice articulating your thoughts clearly and concisely. You might even want to prepare a few questions to ask during the interview that demonstrate your understanding of the role and your eagerness to learn.
✨Be Proactive and Enthusiastic
Demonstrate your proactive nature by discussing times when you've taken initiative in previous roles or projects. Show your enthusiasm for the creative process and your willingness to learn and adapt. This attitude will resonate well with the team at tms.
