At a Glance
- Tasks: Manage exciting marketing campaigns for McDonald's Happy Meals and collaborate with top brands.
- Company: Join a dynamic agency that blends technology, marketing, and creativity.
- Benefits: Gain valuable experience, develop skills, and enjoy a fun, inclusive work culture.
- Other info: Opportunities for growth and a chance to leave changed.
- Why this job: Be part of innovative projects that engage kids and families globally.
- Qualifications: Passion for marketing, strong communication skills, and a collaborative spirit.
The predicted salary is between 60000 - 70000 £ per year.
About Ustms unites technology, marketing, and sourcing to drive transformational change for the world’s leading brands. With 1,200+ employees across 26 countries, we offer an impressive range of solutions – from inspiration and innovation to category management and delivery.
TEAM: Family (UK)
CLIENT: McDonald’s
REPORTING TO: Senior Account Manager
Operating as a creative agency, a strategic consultancy, a sourcing business, and a technology provider, we engage with over 110 million customers every single day for our clients, including McDonald’s, T-Mobile, O2, Starbucks, and adidas.
Most importantly, we’re a place where you can achieve great things, and be recognized as the best.
What Matters The Most
Breakthrough, business-driving ideas come from extraordinary people with the freedom to be their most authentic selves at work. Authenticity and diversity are critical elements of our business. They can only be realized when we create access and equity for all. We foster a culture of inclusion and belonging and aspire to be ever-evolving.
tms is a place where brilliant people are better together. If you want your ideas to be heard and to contribute to a culture of inclusion and authenticity, bring us your voice!
At tms we believe that from day one our job is to prepare you, develop you, train you and invest in you so that while with us you will become ready to take on the next challenge better prepared than you thought possible.
So whether you’re here for a meeting, a project, or a career – be prepared to Leave Changed.
Why We Think You Will Love This Role
This Account Manager role will sit within our McDonald’s UK Family client services team. This team do some incredible work with McDonald’s supporting the development, production and launch of happy meal kits across multiple markets globally.
Of course we know that McDonald’s is a global icon. A truly amazing brand recognised the world over. However, with increased competition, tough economic times and competitors copying the winning Happy Meal formula, McDonald’s now has to deliver beyond the traditional toy in a box with more exciting, innovative and inspiring activation. We are constantly looking for new ways to make the Happy Meal fun and engaging experience for kids and their families.
We challenge ourselves to think about which licensors we can partner with such as Universal, Hasbro, Warner Bros etc. to ensure that the promotions we offer can achieve this.
Finally, we guarantee that you will leave changed. Because we help our people achieve their goals. So come here to experience. To experiment. To make mistakes. To challenge your own limits.
What You Will Bring To The Organization
A dedicated and ambitious person you will be looking to develop your knowledge and experience within a buzzing and forward thinking marketing agency. We want you to bring a positive and enthusiastic approach to the role, be prepared to challenge and ask questions, stretch the strengths you already have (we call these superpowers), learn new skills and above all be ready to have fun!
You will be a great people person keen to make an impression on colleagues and clients, with a very high level of attention to detail in order to deliver work accurately and within timelines.
As an Account Manager you will be delivering exemplary integrated marketing campaigns. You will work across numerous McDonald’s UK Happy Meal promotions where you will have the opportunity to:
- Deliver market leading integrated promotions from strategic positioning to concept to design to implementation to evaluation
- Work with some of the biggest names in the Kid’s industry including; Universal, Warner Bros & Mattel.
- Work on the retail experience for each campaign and the general family experience in McDonald’s restaurants
- Oversee all aspects of these projects including development of new creative.
Client Partnerships
Develop strong relationships with McDonald’s Client Partners. Demonstrate a solid understanding of the Informal Eating Out (IEO) Sector (particularly Kids & Family), in order to apply insight and understanding to positively impact the McDonald’s business.
Account Management
Effective development and delivery of numerous campaigns as detailed above, working closely with McDonald’s clients and all licensing partners. Ensure all projects are managed effectively and completed on time, in budget and in line with strategic objectives & proposition.
Strategic Direction
Work with our Strategy and Licensing teams to drive the development of campaigns within and outside of the marketing calendar. Engage in and support the Happy Meal brand planning and calendar planning processes development and implementation to deliver incremental proactive value-adding projects. Ensure all of our campaigns live and breathe the strategic proposition developed with Strategy and McDonald’s – as well as the Global Family strategy.
Internal Communication
Effectively communicate across the team, maintaining a motivating and positive environment and ensuring outstanding teamwork.
The all-important numbers bit
Responsible for managing and reporting day–to-day costs of projects through effective financial planning, forecasting and management.
Campaign Development
Work alongside other departments internally to develop and assess inventive suggestions and solutions for promotions that are in keeping with the client’s objectives. Develop a ‘good eye’ for what works creatively and be able to advise accordingly.
Skills And Experience We Would Like You To Have
Outside of your drive, passion, ambition and fun-loving approach to everything you do, there are some things we would like you to have!
- Proven ability to deliver integrated campaigns and solid experience of working with a creative development and suppliers
- A passion for Kids and Family Marketing and ideally experience with similar brands
- Good business and financial acumen
- An appreciation of great creative work and the ability to judge accordingly with research and data at the heart of it
- Excellent time management, organisation, people and project management skills
- To be an enthusiastic team member
- Excellent communication skills
- A collaborative attitude
- You will have a process driven mind-set – able to work within guidelines and to tight timelines
- Experience working on partner programmes and/or toy development would be beneficial
If you have any questions about the job, we are open to discussing this role further, so please feel free to get in touch.
Account Manager - McDonald's (12 month FTC) employer: tms
As a progressive employer, we prioritise the growth and well-being of our employees, offering a dynamic work culture that fosters collaboration and innovation. Our People Partner role is designed to empower you to make a meaningful impact on employee experience and engagement while benefiting from comprehensive support in your professional development. Located in a vibrant area, we provide unique opportunities for networking and career advancement within a globally distributed team, ensuring that every voice is heard and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Account Manager - McDonald's (12 month FTC)
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Account Manager - McDonald's (12 month FTC)
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at tms from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at tms specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at tms
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at tms, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show tms you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure tms that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for tms, so think on your feet and don't hesitate to showcase your creativity!
