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- Tasks: Lead the UK sales process and build relationships with farmers.
- Company: Join a pioneering AgTech company transforming livestock farming in Europe.
- Benefits: Enjoy a competitive salary, remote work, and travel opportunities.
- Why this job: Make a real impact on agriculture while working in a supportive culture.
- Qualifications: Sales experience and empathy for rural life are essential; driving licence required.
- Other info: Also hiring for a Farmer Success Manager role.
The predicted salary is between 36000 - 60000 £ per year.
Remote role | Regular UK travel | Full-time
Ready to bring a breakthrough farming technology to the UK market? We’re supporting one of Europe’s most exciting AgTech innovators; a company reinventing how livestock farmers manage their land, animals, and daily operations. With strong traction across Scandinavia and an expanding footprint in the UK, they’re now hiring their first full-time UK Sales Manager to accelerate growth and adoption.
This isn’t traditional agri-sales. It’s about introducing farmers to a smarter, leaner, tech-powered way of working and earning their trust through a mix of outreach, follow-up, field visits, and deep relationship-building.
What You’ll Do
- Take ownership of the UK sales process, from first contact to close
- Visit farms, attend industry fairs, and guide farmers through the decision process
- Act as a trusted advisor, not a hard seller, this is about relationships
- Collaborate with a tight-knit international commercial team
- Keep track of leads and insights using modern tools like HubSpot & Shopify
- Travel regularly across the UK (and occasionally to Norway/Europe)
What We’re Looking For
- Experience in sales, customer success, or relationship-based roles (AgTech, SaaS, or farming sector a bonus)
- Empathy and understanding of rural life, ideally with some exposure to livestock
- A self-starter who thrives in a scale-up culture and remote setting
- Someone who listens more than they pitch, and follows up reliably
- Full UK driving licence required
Also hiring: Farmer Success Manager (Customer Support & Onboarding)
If you’re more driven by support, onboarding, and making customers thrive post-sale, we’re also looking for a Farmer Success hire to join the UK team.
Why Join?
- Competitive salary and benefits
- Be a key part of a product that's already reshaping European agriculture
- Learn fast, move fast, and help shape the UK strategy
- Supportive, low-ego culture where initiative is valued
- Real impact, this isn’t just selling, it’s changing how people farm
Apply now to play a key role in the future of UK farming.
UK Sales Manager - Help Lead a New Era of Smarter Farming - Agriculture Technology employer: TMS Technology
Contact Detail:
TMS Technology Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Sales Manager - Help Lead a New Era of Smarter Farming - Agriculture Technology
✨Tip Number 1
Familiarise yourself with the latest trends in AgTech and smarter farming solutions. Understanding the technology and its benefits will help you engage farmers more effectively and position yourself as a trusted advisor.
✨Tip Number 2
Network within the agricultural community by attending industry fairs and local farming events. Building relationships with farmers and other stakeholders will not only enhance your credibility but also provide valuable insights into their needs and challenges.
✨Tip Number 3
Demonstrate your empathy and understanding of rural life during conversations. Share personal experiences or stories that resonate with farmers, showing that you genuinely care about their operations and challenges.
✨Tip Number 4
Be proactive in following up with leads and maintaining communication. Use modern tools like HubSpot to track interactions and insights, ensuring you stay organised and responsive to potential clients' needs.
We think you need these skills to ace UK Sales Manager - Help Lead a New Era of Smarter Farming - Agriculture Technology
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp what the UK Sales Manager position entails. Focus on the skills and experiences required, especially in sales and relationship-building within the AgTech or farming sector.
Tailor Your CV: Customise your CV to highlight relevant experience in sales, customer success, or any roles that demonstrate your ability to build relationships. Emphasise your understanding of rural life and any exposure to livestock, as this will resonate with the company's mission.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for agriculture technology and your approach to sales as a trusted advisor. Mention specific examples of how you've successfully built relationships in previous roles and how you can bring that expertise to this position.
Highlight Your Skills: In your application, make sure to mention your familiarity with modern tools like HubSpot and Shopify, as well as your ability to thrive in a remote working environment. This will demonstrate that you are well-prepared for the role's requirements.
How to prepare for a job interview at TMS Technology
✨Understand the Product
Make sure you have a solid grasp of the technology and how it benefits farmers. Be prepared to discuss how this innovation can transform traditional farming practices.
✨Showcase Relationship-Building Skills
Emphasise your ability to build trust and rapport with clients. Share examples from your past experiences where you've successfully nurtured relationships, especially in sales or customer success roles.
✨Demonstrate Empathy for Rural Life
Highlight any personal experiences or understanding of rural life and livestock management. This will show that you can relate to the farmers and understand their challenges.
✨Be Prepared for Scenario Questions
Expect questions that assess your problem-solving skills and approach to sales. Prepare scenarios where you had to listen more than pitch, and how you followed up with leads effectively.
