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- Tasks: Lead marketing strategies to engage customers and boost brand presence in the R+D Tax Credit sector.
- Company: Dynamic company driving innovation and success in the R+D Tax Credit space.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Join a thriving team and make a real impact in the innovation industry.
- Qualifications: Degree in Marketing or Business, with 5+ years in a marketing leadership role.
- Other info: Exciting opportunity to shape the future of a leading company in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Our client is a specialised company enabling innovation businesses to successfully access the R+D Tax Credit system. It is a highly successful and entrepreneurial business that has thrived on business agility and sales drive. The company has an enviable track record of successful claims and has developed a deep understanding of how innovation businesses can work most effectively with the R+D Tax Credit system.
The Marketing Manager (MM) will be responsible for developing and implementing effective strategies to build market engagement and communicate the service value to target customer and partner market segments. He/she will handle market research on current developments in delivery of R+D Tax Credits, on vertical and geographic segments and on competitor strategies. The MM will identify segment opportunities and develop communication strategies to engage and position the company as a natural partner to target customers and to professional service firms able to refer the company to their client base.
The MM will develop the reputation, market presence and positioning of the company as a natural leader in the industry and as a recognized ‘go-to’ authority that is able to command premium service rates. The MM will work with the management team to develop branding and lead generation strategies that support a growing direct sales team. Pipeline building is a key responsibility and the MM will need to utilise the full range of digital services available, as well as more conventional services such as telephone, direct mail, key events, etc.
A key aspect of success in this market is the ability to focus communications effectively by selecting targets carefully ensuring that all channels are working to achieve specific goals. The MM will identify opportunities to tap into high potential trending vertical industry changes, establish plans, budgets and timescales for expansion into new segments and sales geographies (e.g. science parks), develop messaging, materials and activities to guide sales teams, providing sales collateral and positioning for partner development (Accountants, IP Attorneys, Industry Associations, VCs, etc), and take part in presentations and events.
The Candidate: An undergraduate degree is essential, and a second degree is desirable. Marketing or Business studies would be the most beneficial, but not essential. Relevant experience will include a minimum five years-experience in a related marketing supervisory or leadership role, preferably in a financial services B2B environment. Previous roles may include marketing professional financial or technical services to senior decision makers in innovation SMEs. The successful candidate must have strong experience with digital research and digital marketing for all stages of the customer journey.
Marketing Manager in Romford employer: TMP & Associates Ltd
Contact Detail:
TMP & Associates Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Romford
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing achievements and strategies. This is your chance to demonstrate how you can drive engagement and build market presence, just like the role requires.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies and competitors. Be ready to discuss how you can enhance their market engagement and position them as a leader in the R+D Tax Credit space. Tailor your answers to show you understand their needs!
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you stand out. Plus, applying directly shows your enthusiasm and commitment to joining our team. Let’s get you that Marketing Manager role!
We think you need these skills to ace Marketing Manager in Romford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Marketing Manager role. Highlight your experience in developing marketing strategies and working with B2B clients, especially in financial services. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the R+D Tax Credit system and how your skills align with our goals. Let us know how you can help us engage with our target markets effectively.
Showcase Your Digital Skills: Since digital marketing is key for this role, make sure to highlight your experience with digital research and marketing tools. Share specific examples of how you've used these skills to drive engagement and build pipelines in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at TMP & Associates Ltd
✨Know Your R&D Tax Credits
Make sure you understand the R&D Tax Credit system inside out. Research how it works, recent changes, and its impact on innovation businesses. This knowledge will not only impress your interviewers but also show that you're genuinely interested in the role.
✨Showcase Your Marketing Strategies
Prepare to discuss specific marketing strategies you've implemented in previous roles. Highlight your experience with digital marketing and how you've successfully engaged target markets. Use examples that demonstrate your ability to build brand presence and generate leads.
✨Understand the Competition
Familiarise yourself with the company's competitors and their marketing approaches. Be ready to discuss what sets this company apart and how you can contribute to enhancing its market position. This shows that you’re proactive and strategic in your thinking.
✨Prepare Questions for Them
Have a list of insightful questions ready to ask your interviewers. Inquire about their current marketing challenges or future goals. This not only demonstrates your interest in the role but also gives you a chance to assess if the company aligns with your career aspirations.
