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For Companies At a Glance
- Tasks: Lead global brand strategy and oversee high-impact brand initiatives.
- Company: Join a multi-billion-dollar professional services organization driving digital-first solutions.
- Benefits: Enjoy a full-time role with opportunities for strategic influence and leadership.
- Why this job: Shape the future of a brand during a pivotal transformation in a complex global environment.
- Qualifications: Proven experience in global brand strategy and working with C-suite stakeholders is essential.
- Other info: This is a rare chance to lead a significant brand evolution at a historic moment.
The predicted salary is between 43200 - 72000 £ per year.
Senior Director of Brand Marketing – Global Leadership Role
One of the world’s leading professional services organisations, this company is at the core of providing multi-sector, digital-first solutions. Having grown into a multi-billion-dollar revenue organisation through a combination of strategic acquisitions and organic expansion, it is now entering the next phase of global growth. As part of this transformation, the company is launching a new brand to ensure it remains future-fit for the decades ahead.
Reporting directly to the CMO, the company is looking for a Global Senior Director of Brand Marketing to drive this critical brand evolution. This is a high-impact leadership role for a strategic brand expert who thrives in complex, global environments. Sitting at the heart of an ambitious transformation, this role is about more than just brand management—it’s about shaping a brand that will define the organisation’s future.
The focus of this role is to own and evolve the brand strategy, ensuring alignment across all markets and business units. The Senior Director of Brand Marketing will be responsible for embedding a cohesive brand identity, leading high-profile brand initiatives, and overseeing global brand governance. Working closely with the CMO, CEO, and CPO, this individual will ensure the brand is fully integrated across all customer and employee touchpoints. Additionally, they will drive Employee Value Proposition (EVP) development, lead brand integration efforts following acquisitions, and oversee the execution of high-impact brand experiences. With a strong digital-first approach, they will play a key role in modernising the brand for a rapidly evolving marketplace.
The successful candidate will have a proven track record in leading global brand strategy within large B2B complex matrix organisations. They will be highly skilled at working with C-suite stakeholders, operating with autonomy, and influencing at board level. Experience in onboarding companies, managing brand transformations, and embedding EVP strategies is essential. Strong international experience is required, alongside a deep understanding of multi-market brand positioning. They will be an expert in brand governance, digital transformation, and the operational execution of brand strategy across all touchpoints.
This is a rare opportunity to lead a global brand transformation at a pivotal moment in the company’s history. If you are a strategic brand leader ready to shape the future of an industry-defining organisation, we would love to hear from you.
Seniority level
- Director
Employment type
- Full-time
Job function
- Marketing and Strategy/Planning
- Industries: Professional Services, Data Infrastructure and Analytics, and Business Consulting and Services
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Senior Director of Brand Development employer: tml Partners
Contact Detail:
tml Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Director of Brand Development
✨Tip Number 1
Make sure to showcase your experience in leading global brand strategies, especially within large B2B organizations. Highlight specific examples where you've successfully influenced C-suite stakeholders and managed complex brand transformations.
✨Tip Number 2
Demonstrate your understanding of digital-first approaches in brand marketing. Share insights on how you've modernized brand strategies to adapt to rapidly evolving marketplaces, as this is crucial for the role.
✨Tip Number 3
Emphasize your experience with Employee Value Proposition (EVP) development and integration efforts post-acquisition. This will show that you can align brand identity across various markets and business units effectively.
✨Tip Number 4
Network with professionals in the industry and seek out connections who have experience in brand governance and operational execution of brand strategies. Building these relationships can provide valuable insights and potentially lead to referrals.
We think you need these skills to ace Senior Director of Brand Development
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and expectations of the Senior Director of Brand Marketing position. Highlight your experience in leading global brand strategies and working with C-suite stakeholders.
Tailor Your CV: Customize your CV to reflect your relevant experience in brand governance, digital transformation, and managing brand transformations. Use specific metrics and examples to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for brand development and your vision for the company's future. Make sure to connect your past experiences with the company's goals.
Showcase Leadership Skills: In your application, emphasize your leadership skills and ability to influence at board level. Provide examples of how you've successfully led high-profile brand initiatives and integrated brands post-acquisition.
How to prepare for a job interview at tml Partners
✨Showcase Your Strategic Vision
In this leadership role, it's crucial to demonstrate your ability to think strategically about brand development. Prepare to discuss your vision for the brand and how you would align it with the company's goals, especially in a complex global environment.
✨Highlight Your Experience with C-Suite Stakeholders
Since this position involves working closely with the CMO, CEO, and CPO, be ready to share specific examples of how you've successfully influenced and collaborated with C-suite executives in previous roles. This will showcase your ability to operate at a high level.
✨Discuss Brand Governance and Digital Transformation
Given the emphasis on brand governance and a digital-first approach, prepare to talk about your experience in these areas. Share insights on how you've managed brand transformations and integrated digital strategies across various touchpoints.
✨Prepare for Questions on Multi-Market Brand Positioning
With a focus on international experience, be ready to discuss how you've navigated multi-market brand positioning. Provide examples of how you've adapted brand strategies to fit different markets while maintaining a cohesive identity.
