At a Glance
- Tasks: Lead marketing strategies and generate leads for a fast-growing people advisory firm.
- Company: Dynamic people advisory firm focused on hiring and developing top talent.
- Benefits: Hybrid work flexibility, competitive salary, and opportunities for personal growth.
- Other info: Thriving culture that values collaboration, trust, and continuous improvement.
- Why this job: Join a vibrant team and make a real impact in a rapidly evolving industry.
- Qualifications: Experience in marketing strategy and hands-on delivery, preferably in professional services.
The predicted salary is between 45000 - 55000 £ per year.
Overview
This Marketing Manager role sits at the centre of a fast-scaling people advisory firm that specialises in assessment, development, interim, and search services reporting directly into SLT. Operating as a trusted partner to its clients, the business focuses on hiring and developing brilliant people. As the company enters its next phase of growth, this role is responsible for developing and executing a sector-specific marketing strategy and delivering a focused lead generation plan aligned with core business objectives.
Responsibilities
- You will own the systems and processes that underpin all marketing and business development campaigns, ensuring continuous improvement across content, website, email, social, and events to drive lead generation, engagement, and commercial impact.
- A significant part of the role involves building and maintaining reporting frameworks that track, analyse, and report on campaign and event performance, directly linking marketing activity to commercial outcomes and tracking metadata.
- You will also lead the planning, management, and end-to-end delivery of high-profile marketing and business development events —such as client events, roundtables, and webinars— ensuring they are developed cross-functionally from concept through to post-event follow-up.
- Alongside this, you will continuously identify and run experiments to optimise marketing spend based on results and market insights, working closely with consultants to generate compelling, high-quality content—including blogs, case studies, and insights—while maintaining a consistent brand message across all channels.
Qualifications
The successful candidate will bring proven experience in a marketing role with responsibility for both strategy and hands-on delivery, ideally within an SME or professional services environment. You will be highly comfortable working with marketing systems and automation infrastructure, ideally with experience planning and delivering integrated campaigns using Salesforce, Marketo, and content management systems like WordPress. Confident operating in fast-moving, high-autonomy environments, you will thrive in a culture that offers hybrid flexibility and prioritises trust, collaboration, and personal progression. A strong analytical mindset, combined with an eye for design, sharp copywriting skills for diverse audiences, and a firm grasp of commercial realities, is essential. Above all, you will value a customer-focused, team-player mindset and be comfortable adapting, experimenting, and pivoting your strategy when market insights suggest a better path forward.
Hybrid Marketing Manager - Growth & Lead Gen in London employer: tml Partners
Join a dynamic and rapidly growing people advisory firm that champions innovation and collaboration. With a strong emphasis on employee development, this role offers hybrid working flexibility, a supportive culture, and opportunities for personal growth in a fast-paced environment. As part of a team that values trust and creativity, you'll play a pivotal role in shaping marketing strategies that directly impact the business's success.
StudySmarter Expert Advice🤫
We think this is how you could land Hybrid Marketing Manager - Growth & Lead Gen in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, and meetups to meet potential employers and showcase your skills. Remember, it’s all about who you know!
✨Tip Number 2
Show off your expertise! Create a portfolio or a personal website that highlights your marketing projects and successes. This is your chance to demonstrate your hands-on experience and creativity—make it shine!
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, even if they’re not hiring. A well-timed email can open doors and show your enthusiasm for their work.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're serious about joining our team and helps us get to know you better right from the start.
We think you need these skills to ace Hybrid Marketing Manager - Growth & Lead Gen in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Hybrid Marketing Manager. Highlight your experience in developing marketing strategies and lead generation plans, as well as any relevant tools you've used like Salesforce or Marketo.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how your skills align with our mission at StudySmarter. Don’t forget to mention specific achievements that demonstrate your ability to drive results.
Showcase Your Analytical Skills:Since this role involves tracking and analysing campaign performance, be sure to include examples of how you've used data to inform your marketing decisions. We love candidates who can connect the dots between marketing activities and commercial outcomes!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at tml Partners
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and how they relate to lead generation. Be ready to discuss how you've tracked and analysed campaign performance in the past, as this role heavily relies on data-driven decisions.
✨Showcase Your Campaign Experience
Prepare specific examples of successful marketing campaigns you've managed. Highlight your hands-on experience with tools like Salesforce and Marketo, and be ready to explain how you integrated these systems into your strategies.
✨Demonstrate Your Analytical Skills
Since a strong analytical mindset is crucial for this role, come prepared with examples of how you've used data to optimise marketing spend or improve campaign outcomes. This will show that you can link marketing activities to commercial results.
✨Emphasise Collaboration and Flexibility
This company values teamwork and adaptability, so be ready to discuss how you've worked cross-functionally in previous roles. Share instances where you've pivoted your strategy based on market insights or team feedback to achieve better results.
