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- Tasks: Drive demand generation strategies and optimise marketing operations for a cutting-edge AI company.
- Company: Fast-scaling AI-native infrastructure firm with a winning Formula 1 heritage.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Fast-paced environment with high autonomy and exciting career development prospects.
- Why this job: Join a dynamic team and shape the future of data platforms in engineering.
- Qualifications: Experience in demand generation or marketing operations, preferably in B2B SaaS.
The predicted salary is between 60000 - 80000 £ per year.
This Demand Generation Manager role sits at the centre of a fast-scaling AI-native infrastructure company that enables hardware engineers to build advanced data platforms. Founded by the team behind a championship-winning Formula 1 data platform, the business partners with leading engineering organisations across sectors such as energy, machinery and aerospace. As the company enters its next phase of growth, this role is responsible for building and optimising the operational engine that converts marketing activity into predictable, measurable pipeline.
You will own the systems and processes that underpin all demand generation activity, including CRM and marketing automation infrastructure, ensuring seamless lead flow, strong data hygiene and accurate attribution across channels. A significant part of the role involves building and maintaining reporting frameworks and dashboards that provide clear visibility on channel performance, pipeline contribution and ROI.
You will also lead end-to-end campaign execution across paid, organic, outbound and partner channels, as well as managing events strategy and delivery, including budgeting, vendors and performance tracking. Alongside this, you will continuously identify and run experiments to improve conversion rates and pipeline efficiency, working closely with sales and leadership to ensure full alignment on revenue outcomes.
The successful candidate will bring proven experience in demand generation or marketing operations, ideally within a B2B SaaS or technical product environment, with a strong focus on pipeline rather than vanity metrics. You will be highly comfortable working with marketing systems and analytics tools, and confident operating in fast-moving, high-autonomy environments where priorities can shift quickly. A strong analytical mindset, combined with curiosity around AI-driven tools and a willingness to adapt based on data, is essential.
Demand Generation Manager in London employer: tml Partners
Contact Detail:
tml Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Demand Generation Manager role.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your past successes in demand generation. We want to see how you've optimised campaigns and improved pipeline efficiency – make it easy for potential employers to see your impact!
✨Tip Number 3
Prepare for interviews by understanding the company’s products and their market. We recommend doing some research on their current marketing strategies and thinking about how you can contribute to their growth. Be ready to discuss your ideas!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect directly with us. Don’t miss out on the chance to stand out!
We think you need these skills to ace Demand Generation Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Demand Generation Manager role. Highlight your experience with CRM and marketing automation, and don’t forget to showcase any relevant achievements in demand generation or marketing operations.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about AI-driven tools and how your analytical mindset can contribute to our growth. Keep it engaging and relevant to the job description.
Showcase Your Data Skills: Since this role involves a lot of data analysis, make sure to mention any experience you have with reporting frameworks and analytics tools. We want to see how you’ve used data to drive decisions and improve pipeline efficiency.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at tml Partners
✨Know Your Demand Generation Inside Out
Make sure you brush up on the latest trends and best practices in demand generation. Be ready to discuss your previous experiences and how they relate to building and optimising operational engines for lead flow and pipeline efficiency.
✨Familiarise Yourself with Marketing Tools
Since this role involves working with CRM and marketing automation infrastructure, it’s crucial to be well-versed in these tools. Prepare to talk about specific systems you've used and how you've leveraged them to improve data hygiene and attribution.
✨Showcase Your Analytical Skills
Be prepared to demonstrate your analytical mindset. Bring examples of how you've built reporting frameworks or dashboards in the past, and how those insights led to improved campaign performance and ROI.
✨Emphasise Collaboration and Adaptability
This role requires close collaboration with sales and leadership. Share examples of how you've worked cross-functionally in fast-paced environments, and highlight your ability to adapt strategies based on data-driven insights.