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For Companies At a Glance
- Tasks: Lead marketing strategies for a global payments platform and drive enterprise growth.
- Company: Join a high-growth fintech with a strong international presence.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional development.
- Why this job: Shape the narrative of a leading payments platform and make a real impact.
- Qualifications: Proven experience in product marketing within fintech or financial services.
- Other info: Dynamic role with a focus on customer insights and collaboration across teams.
The predicted salary is between 36000 - 60000 £ per year.
tml Partners has been exclusively retained by a leading payments platform to appoint a Head of Marketing to drive its positioning, messaging, and go-to-market strategy. The organisation is a scaled, high-growth fintech operating internationally and provides critical infrastructure to businesses. With a rapidly expanding global footprint, the company is entering its next phase of growth and is seeking a customer-centric marketing leader to help shape its enterprise narrative. This is a high impact role turning deep customer insight into compelling commercial stories. Sitting at the intersection of product, customer insight, and revenue, you will play a pivotal role in accelerating enterprise adoption of the platform. Reporting into senior international leadership, you will partner with teams across the business and define how the platform is positioned in market and how its value is articulated across the enterprise buying journey.
Who We’re Looking For
We are seeking a seasoned product or go-to-market marketing leader with deep expertise in Payments, Financial Services, or complex B2B fintech environments. You will bring a strong track record of driving measurable growth in enterprise contexts and the ability to balance strategic thinking with hands-on execution. You will be highly customer-centric, product minded, and comfortable operating in fast-paced, international organisations. Crucially, you will be able to build credibility with senior stakeholders and bring them on the journey of your marketing strategy. If you are a proven marketing leader ready to shape the narrative of a global payments platform and drive the next phase of enterprise growth, we’d love to hear from you.
Key Responsibilities
- Design and execute end-to-end go-to-market strategies for product launches, feature releases, and market expansion initiatives, ensuring consistency across all customer touchpoints.
- Develop clear, differentiated positioning and messaging, translating complex topics, and technical capabilities into tangible business outcomes for enterprise customers.
- Partner closely with sales and business development teams to create high-impact enablement materials that clearly communicate value and support pipeline growth.
- Define success metrics and KPIs for marketing initiatives, tracking performance and using data-driven insights to continuously optimise execution and report impact to senior stakeholders.
Head of Marketing employer: tml Partners
Contact Detail:
tml Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the fintech space and let them know you're on the hunt for a Head of Marketing role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is polished and showcases your expertise in payments and B2B marketing. Share insights, articles, or even your thoughts on industry trends to position yourself as a thought leader.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s products and market positioning. Be ready to discuss how you would drive their go-to-market strategy and what metrics you’d use to measure success. Show them you’re not just a fit, but the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Marketing. Highlight your experience in payments and fintech, and don’t forget to showcase your achievements in driving measurable growth.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story. Use it to explain why you’re passionate about this role and how your skills align with the company’s goals. Be sure to mention your customer-centric approach!
Showcase Your Strategic Thinking: In your application, demonstrate your ability to think strategically while also being hands-on. Share examples of how you've successfully executed go-to-market strategies in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at tml Partners
✨Know Your Audience
Before the interview, research the company and its positioning in the fintech space. Understand their products and how they differentiate themselves in the market. This will help you tailor your responses to show how your experience aligns with their needs.
✨Showcase Your Success Stories
Prepare specific examples of how you've driven measurable growth in previous roles, especially in B2B environments. Highlight your strategic thinking and hands-on execution, as this is crucial for a high-impact role like Head of Marketing.
✨Emphasise Customer-Centricity
Be ready to discuss how you’ve turned customer insights into compelling marketing narratives. Share examples of how you’ve partnered with sales teams to create impactful enablement materials that resonate with enterprise customers.
✨Metrics Matter
Demonstrate your ability to define success metrics and KPIs for marketing initiatives. Be prepared to talk about how you've used data-driven insights to optimise campaigns and report on their impact to senior stakeholders.
