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- Tasks: Drive demand generation strategies and optimise marketing operations for a cutting-edge AI company.
- Company: Fast-scaling AI-native infrastructure firm with a winning Formula 1 heritage.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Fast-paced environment with high autonomy and a focus on impactful results.
- Why this job: Join a dynamic team and shape the future of data platforms in engineering.
- Qualifications: Experience in demand generation or marketing operations, ideally in B2B SaaS.
The predicted salary is between 60000 - 80000 £ per year.
This Demand Generation Manager role sits at the centre of a fast-scaling AI-native infrastructure company that enables hardware engineers to build advanced data platforms. Founded by the team behind a championship-winning Formula 1 data platform, the business partners with leading engineering organisations across sectors such as energy, machinery and aerospace. As the company enters its next phase of growth, this role is responsible for building and optimising the operational engine that converts marketing activity into predictable, measurable pipeline.
You will own the systems and processes that underpin all demand generation activity, including CRM and marketing automation infrastructure, ensuring seamless lead flow, strong data hygiene and accurate attribution across channels. A significant part of the role involves building and maintaining reporting frameworks and dashboards that provide clear visibility on channel performance, pipeline contribution and ROI.
You will also lead end-to-end campaign execution across paid, organic, outbound and partner channels, as well as managing events strategy and delivery, including budgeting, vendors and performance tracking. Alongside this, you will continuously identify and run experiments to improve conversion rates and pipeline efficiency, working closely with sales and leadership to ensure full alignment on revenue outcomes.
The successful candidate will bring proven experience in demand generation or marketing operations, ideally within a B2B SaaS or technical product environment, with a strong focus on pipeline rather than vanity metrics. You will be highly comfortable working with marketing systems and analytics tools, and confident operating in fast-moving, high-autonomy environments where priorities can shift quickly. A strong analytical mindset, combined with curiosity around AI-driven tools and a willingness to adapt based on data, is essential.
Demand Generation Manager employer: tml Partners
Contact Detail:
tml Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your demand generation successes. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how your experience aligns with their needs, especially around pipeline management and marketing automation.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Demand Generation Manager
Some tips for your application 🫡
Show Your Passion for Demand Generation: When writing your application, let us see your enthusiasm for demand generation! Share specific examples of how you've successfully driven campaigns in the past and what excites you about this role at StudySmarter.
Be Data-Driven: We love numbers! Highlight your experience with analytics tools and how you've used data to optimise marketing strategies. Make sure to mention any reporting frameworks or dashboards you've built that helped track performance.
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect the skills and experiences that align with our job description. Show us why you're the perfect fit for our fast-scaling AI-native company!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at tml Partners
✨Know Your Demand Generation Inside Out
Make sure you brush up on your demand generation knowledge. Understand the key metrics that matter, like pipeline contribution and ROI, and be ready to discuss how you've optimised these in past roles. This will show that you're not just familiar with the concepts but can apply them effectively.
✨Familiarise Yourself with Their Tools
Since this role involves working with CRM and marketing automation systems, do a bit of research on the tools they use. If you have experience with similar platforms, be prepared to share specific examples of how you've leveraged them to drive results. This will demonstrate your readiness to hit the ground running.
✨Prepare for Data-Driven Discussions
Given the emphasis on analytics and reporting, come prepared with examples of how you've used data to inform your strategies. Think about times when you've run experiments to improve conversion rates or pipeline efficiency, and be ready to discuss the outcomes and learnings from those experiences.
✨Show Your Adaptability
In fast-paced environments, priorities can shift quickly. Be ready to share examples of how you've successfully navigated changes in strategy or focus in previous roles. Highlight your ability to stay agile and maintain alignment with sales and leadership, as this will resonate well with their need for a collaborative approach.