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- Tasks: Drive institutional sales in the fast-paced digital assets liquidity market.
- Company: Join a leading firm in the crypto CFD liquidity space.
- Benefits: Competitive salary, uncapped commission, and global flexibility.
- Other info: Enjoy autonomy and work with top-tier institutional clients worldwide.
- Why this job: Make a direct impact in a rapidly growing industry with significant earning potential.
- Qualifications: 5+ years in institutional sales with a strong network in digital assets.
The predicted salary is between 85000 - 110000 £ per year.
Location: Dubai / London / Cyprus (flexible for the right candidate)
Compensation: $110,000 base salary + uncapped commission (10% of net revenue generated)
We are looking for a high-performing institutional sales professional to help scale a fast-growing Digital Assets Liquidity business focused on crypto CFD liquidity distribution. This is a pure revenue-generating role for a proven hunter - someone who knows how to originate opportunities, win institutional clients, and drive meaningful trading volume.
If you already have strong relationships across brokers, proprietary trading firms, hedge funds, and institutional market participants - and you thrive in high-performance, entrepreneurial environments - this is an opportunity to build a highly lucrative franchise with significant upside.
What You’ll Be Doing
- Originate and close new institutional business within the digital assets liquidity space.
- Sell crypto CFD liquidity solutions to brokers, proprietary trading firms, hedge funds, and professional trading groups.
- Build and manage a high-quality sales pipeline through networking, direct outreach, referrals, and industry events.
- Present liquidity, execution, connectivity, and commercial solutions with confidence and credibility.
- Negotiate commercial terms and drive deals through to onboarding and live trading.
- Partner closely with dealing, onboarding, and technology teams to ensure successful client launches.
- Represent the business at key industry conferences, meetings, and market events globally.
- Maintain disciplined pipeline management, forecasting, and revenue reporting.
What We’re Looking For
- 5+ years’ experience in institutional sales or business development within digital assets, liquidity distribution, leveraged trading, prime services, or electronic trading environments.
- Demonstrated track record of winning and growing institutional relationships.
- Strong understanding of crypto liquidity, execution, spreads, margining, and institutional trading infrastructure.
- Existing network across brokers, trading firms, hedge funds, and institutional counterparties.
- Commercially driven with the ability to engage senior decision-makers including Heads of Trading and Dealing teams.
- Entrepreneurial mindset with a strong sense of ownership and accountability.
- Proven experience selling to institutional and professional trading clients.
- Additional languages are advantageous but not essential.
What Success Looks Like
- Building a strong self-generated pipeline quickly.
- Converting relationships into active, revenue-producing accounts.
- Spending the majority of your time in front of clients and generating business.
Why Join?
- Highly competitive compensation structure with uncapped earning potential.
- Direct impact on a rapidly growing digital assets business.
- Significant autonomy and revenue ownership.
- International platform with flexibility across key financial hubs.
- Opportunity to work with sophisticated institutional market participants globally.
If you are a driven institutional salesperson with deep digital assets experience and a proven ability to generate revenue, we want to hear from you.
VP, Institutional Sales – Digital Assets Liquidity in London employer: tlg talent
Contact Detail:
tlg talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP, Institutional Sales – Digital Assets Liquidity in London
✨Network Like a Pro
Get out there and connect with industry folks! Attend conferences, meet-ups, and events related to digital assets. The more people you know, the better your chances of landing that VP role.
✨Show Off Your Expertise
When you get the chance to chat with potential employers, don’t hold back! Share your insights on crypto liquidity and trading strategies. This will show them you’re not just another candidate, but a valuable asset.
✨Leverage Your Existing Relationships
If you've got connections in brokers or hedge funds, use them! Reach out and let them know you're on the lookout for new opportunities. A warm introduction can go a long way in this competitive market.
✨Apply Through Our Website
Don’t forget to check out our website for openings! Applying directly through us not only shows your interest but also gives you a better shot at getting noticed by the hiring team.
We think you need these skills to ace VP, Institutional Sales – Digital Assets Liquidity in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role. Highlight your experience in institutional sales and digital assets, showcasing your track record of winning clients and generating revenue. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your successes in the industry and how your entrepreneurial mindset aligns with our goals at StudySmarter.
Showcase Your Network: Don’t forget to mention your existing relationships with brokers, trading firms, and hedge funds. We’re looking for someone who can hit the ground running, so let us know how your connections can help drive our business forward!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at tlg talent
✨Know Your Market Inside Out
Before the interview, make sure you’re up to speed with the latest trends in digital assets and liquidity. Familiarise yourself with key players in the market, recent developments, and how they impact institutional trading. This knowledge will help you speak confidently about your insights and demonstrate your expertise.
✨Showcase Your Network
Since this role relies heavily on relationships, be prepared to discuss your existing network. Highlight specific connections you've made with brokers, trading firms, and hedge funds. Share examples of how these relationships have led to successful deals or opportunities in the past.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to close deals. Prepare scenarios where you successfully originated business or navigated challenges in sales. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly and effectively.
✨Demonstrate Your Entrepreneurial Spirit
This role requires a proactive approach, so be ready to share examples of how you've taken ownership in previous positions. Discuss times when you identified opportunities, developed strategies, and drove results independently. Show them you’re not just a salesperson but a business builder.