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For Companies At a Glance
- Tasks: Manage and optimise ad campaigns across various platforms while troubleshooting technical issues.
- Company: Join IMG, a leading global sports marketing agency with exciting projects.
- Benefits: Enjoy a competitive salary, flexible working conditions, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that drives innovation in the sports marketing industry.
- Qualifications: Experience in ad operations and strong analytical skills are essential.
- Other info: Work in a vibrant environment with a passion for sports and technology.
The predicted salary is between 36000 - 60000 £ per year.
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams.
The Senior Account Manager, Ad Operations will facilitate and complete tasks involved with ad campaign management; includes setup & trafficking, Q&A & troubleshooting, monitoring performance & delivery, reporting & analytics, optimisation, billing & budgeting, strategic planning, etc.
- Implement, monitor, and optimise ad campaigns across display, video, and app.
- Own the setup and management of on-site video, display, and custom ad campaigns across all platforms.
- Provide end-to-end support for trafficking and QA creative testing.
- Lead DSP/SSP technical onboarding, including pre-launch testing, documentation, and ongoing troubleshooting for publisher integrations and 3rd-party tag implementation.
- Forecast inventory availability and flag potential delivery risks early to ensure smooth execution.
- Troubleshoot technical issues and provide actionable solutions.
- Work collaboratively to ensure campaigns are launched effectively and perform against KPIs.
- Proactively identify delivery risks or underperformance, provide solutions and resolve concerns.
- Provide internal and external technical support for campaign related issues, site projects, platforms, etc.
- Conduct regular discrepancy checks & troubleshoot any technical issues.
- Deliver campaign reports, associated insights and day-to-day metric-based reporting to clients.
- Work closely with the Senior Account Manager and Account Manager on current campaigns and share data for future campaigns setup.
- Support billing reconciliation and tracking discrepancies where required.
- Understand, help evolve and document internal operational processes and recommend improvements.
- Contribute to the selection and implementation of future ad technology and workflow tools.
- Remain flexible and available to support ad operations across all regions.
Experience And Skills
- Strong understanding of ad operations workflows and technologies.
- Significant experience in ad operations technical role, including trafficking, site tagging, audience management and MCM management.
- Meticulous and analytical nature; metric driven behaviour with a high degree of organization.
- Hands-on experience in ad operations (video & display), with a strong understanding of campaign workflows, ad trafficking, and execution across multiple channels.
- Demonstrated experience with Google Ad Manager 360 (GAM), IAS, SSPs, and DSPs (e.g., The Trade Desk, DV360).
- Experience working with various ad technologies such as DMP, ad verification, OMS, programmatic partners.
- Ability to identify opportunities to optimize existing activations, managing creative trafficking, integrating cross platform reporting, and suggesting test and learns for your specified markets.
- Strong grasp of ad specifications, tagging, and the execution of both direct and programmatic delivery.
- Working knowledge of SQL, basic HTML, CSS, JavaScript, and GAM custom templates.
- Familiarity with GAM first-party and third-party targeting.
- Solid knowledge of advertising industry standards such as VAST/VPAID, RTB, GDPR, Invalid Traffic (IVT), and Brand Safety.
- Excellent troubleshooting skills and a sharp attention to detail.
- Familiarity with debugging techniques and the ability to use web development tools to network trace errors.
- Proficient in Excel, Google Sheets, Google Analytics and various reporting tools.
- Excellent communication skills, both written and verbal. Ability to follow a style-guide when producing PowerPoint documents.
- Organized, proactive and able to meet fixed deadlines while managing multiple client demands.
- The ability to effectively communicate and provide quick and accurate feedback and solutions to stakeholders at all levels.
- A customer or client-focused approach.
- Strong initiative with a willingness to be flexible in their approach to achieve desired outcomes.
- An interest in sport.
Working Conditions
This is a full-time permanent contract. This role is based out of IMG Offices, Chiswick Park London.
Senior Account Manager, Ad Operations employer: TKO
Contact Detail:
TKO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Manager, Ad Operations
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with people on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its recent projects. Show them you’re not just another candidate; you’re genuinely interested in what they do and how you can contribute to their success.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience and how it aligns with the Senior Account Manager role. Keep it concise but impactful – you want to leave a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Senior Account Manager, Ad Operations
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Account Manager role. Highlight your experience in ad operations and any relevant technologies you've worked with, like Google Ad Manager 360. We want to see how your skills align with what we're looking for!
Show Off Your Analytical Skills: Since this role is all about optimising ad campaigns, don’t shy away from showcasing your analytical prowess. Include examples of how you've used data to drive decisions or improve campaign performance. We love a metric-driven mindset!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity and organisation, especially when it comes to complex topics like ad operations.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at TKO
✨Know Your Ad Operations Inside Out
Make sure you brush up on your understanding of ad operations workflows and technologies. Familiarise yourself with tools like Google Ad Manager 360, DSPs, and SSPs. Being able to discuss your hands-on experience with these platforms will show that you're ready to hit the ground running.
✨Prepare for Technical Questions
Expect to face technical questions related to troubleshooting and campaign management. Be ready to share specific examples of how you've resolved issues in the past or optimised campaigns. This will demonstrate your analytical skills and meticulous nature, which are crucial for this role.
✨Showcase Your Communication Skills
As a Senior Account Manager, you'll need to communicate effectively with clients and internal teams. Prepare to discuss how you've successfully managed client relationships and provided clear, actionable feedback in previous roles. Highlighting your customer-focused approach will set you apart.
✨Demonstrate Your Passion for Sports
Since IMG is deeply rooted in sports marketing, showing your enthusiasm for sports can make a big difference. Share any relevant experiences or insights about the industry, and express why you're excited about the opportunity to work with such iconic properties. This personal touch can resonate well with interviewers.
