At a Glance
- Tasks: Join our team to create engaging marketing campaigns and stunning visual content.
- Company: Esska, an independent women's footwear brand with a creative in-house studio.
- Benefits: Competitive salary, hands-on training, and a vibrant work environment.
- Other info: Exciting opportunity for career growth in a dynamic and supportive team.
- Why this job: Be part of a fast-growing brand and unleash your creativity in marketing.
- Qualifications: Strong graphic design and video editing skills, plus a passion for social media.
The predicted salary is between 30000 - 40000 £ per year.
Location: West London (Office and Studio Based)
Salary: Competitive, dependent on experience
About Esska
Esska is an independent women's footwear brand designing stylish, comfortable shoes sold worldwide through our Shopify website and selected retail partners. We are a creative, fast-growing business with an in-house studio where we produce photography, video content and marketing campaigns. We are looking for a talented and highly organised Marketing and Creative Executive to join our team. This is a hands-on role combining graphic design, content creation, video production, email marketing, social media management and campaign planning. This is a rare opportunity to join a well-established role with a comprehensive handover from the current post-holder, ensuring a smooth transition and excellent training across all aspects of the position.
Key Responsibilities
- Marketing Planning and Campaign Management
- Maintain and manage the Esska marketing calendar
- Plan seasonal campaigns, launches, promotions and content activity
- Coordinate delivery across email, social media, paid advertising and website content
- Monitor performance and adapt activity as required
- Work closely with the wider business to ensure campaigns are delivered on time and to a high standard
- Email Marketing (Klaviyo)
- Create and manage regular email campaigns (typically two per week)
- Plan, segment, design, build and schedule campaigns within Klaviyo
- Analyse performance and identify opportunities for improvement
- Support the optimisation of customer journeys and automated flows
- Paid Social Creative
- Work closely with our paid media specialist to create high-performing advertising assets
- Design static and video creatives for Meta campaigns
- Upload and manage creative assets across Meta platforms
- Manage Dynamic Product Ads (DPA) and support product feed activity
- Utilise feed management tools to deliver campaign messaging and creative variations
- Social Media, Content and Video Creation
- Manage and grow Esska's Instagram presence, maintaining a cohesive and engaging feed
- Create, film, edit and publish content across Instagram, Facebook, TikTok and paid advertising channels
- Produce reels, stories, product videos, behind-the-scenes content and campaign assets
- Repurpose content across multiple channels and formats
- Monitor trends and identify new content opportunities
- Collaborate with influencers and content creators to develop engaging branded and user-generated content
- Website Content and Merchandising
- Update homepage banners, promotional graphics and seasonal content
- Refresh website content to support campaigns, launches and promotions
- Support website merchandising and visual presentation within Shopify
- Ensure brand consistency across all website touchpoints
- Photoshoots and Creative Production
- Support the planning and delivery of seasonal lifestyle shoots
- Source and coordinate models, photographers, stylists and locations
- Create photography, video and behind-the-scenes content for marketing channels
- Ensure all creative assets are delivered on time and aligned with campaign objectives
Essential Skills and Experience
- Advanced Adobe Photoshop skills including retouching, colour correction and image manipulation
- Strong graphic design skills with a portfolio demonstrating commercial work
- Strong video editing skills using Adobe Premiere Pro, CapCut or similar software
- Experience creating short-form video content for social media and paid advertising
- Experience using Klaviyo or a similar email marketing platform
- Strong understanding of Instagram and social media best practices
- Ability to shoot and edit content using both professional cameras and smartphones
- Excellent organisational and project management skills
- Strong written and visual communication skills
Desirable
- Good working knowledge
Marketing and Creative Executive employer: TipTopJob
Esska is an exceptional employer that fosters a vibrant and creative work culture in the heart of West London. With a focus on employee growth, we offer comprehensive training and hands-on experience in a dynamic environment where your creativity can flourish. Join us to be part of a fast-growing independent brand that values innovation and collaboration, providing you with unique opportunities to make a meaningful impact in the world of women's footwear.
