At a Glance
- Tasks: Lead the sales strategy for a unique online wine wholesaler in London.
- Company: Innovative wine business backed by a global drinks group.
- Benefits: Competitive salary, performance bonuses, and clear progression opportunities.
- Other info: Enjoy autonomy and collaborate with cross-functional teams for scalable growth.
- Why this job: Make a significant impact in a high-level leadership role within the wine industry.
- Qualifications: Proven sales leader with a strong network in the on-trade sector.
The predicted salary is between 70000 - 70000 £ per year.
My client is a unique business within the wine sector and is seeking a commercially driven Sales Manager to grow the company’s presence in London. Backed by a broader global drinks group focused on operational excellence, technology and a different way of buying, the business is beginning its journey into the on-trade area and wants someone to come in and establish this for them. This is a high-impact leadership role focused on driving the new arm of this business, securing listings and partnerships, strengthening customer relationships and building a footprint in the city. If you have a large on-trade network, are known to open doors and have a strong understanding of wine, then this is the role for you.
What the Role Offers
- Competitive salary performance-based bonus structure
- Opportunity to lead London on-trade sales strategy
- High level of ownership and autonomy
- Exposure to a premium and internationally sourced product portfolio
- Clear progression opportunities
Key Responsibilities
- Develop and execute the UK on-trade sales strategy across all avenues.
- Identify and secure new commercial partnerships and growth opportunities.
- Build and maintain strong relationships with national and regional buyers.
- Drive revenue growth, profitability, and market share performance.
- Lead commercial negotiations and manage key customer accounts.
- Use sales data, forecasting tools, and CRM systems to improve commercial performance and pipeline management.
- Collaborate cross-functionally with operations, procurement, and marketing teams to support scalable growth and customer delivery.
Ideal Candidate Profile
- Proven sales leader within FMCG and/or beers, wines and spirits.
- Strong track record of winning, managing and growing major accounts across on-trade channels.
- Existing network of contacts in the desired places.
- Commercially astute with strong negotiation and relationship-building skills.
- Experienced in route-to-market strategy, pricing and promotions.
- Confident using CRM systems, sales analytics and commercial reporting tools.
- Experience scaling business into new areas.
London Sales Manager employer: TipTopJob
As a leading online wine wholesaler, our company offers an exceptional work environment for the London Sales Manager role, characterised by a competitive salary and performance-based bonuses. We pride ourselves on fostering a culture of autonomy and innovation, providing clear pathways for career progression while working with a premium product portfolio. Join us to leverage your extensive network and sales expertise in a dynamic setting that values operational excellence and collaborative growth.
StudySmarter Expert Advice🤫
We think this is how you could land London Sales Manager
✨Network Like a Pro
Get out there and mingle! Attend industry events, wine tastings, or local meet-ups to connect with potential clients and partners. Remember, it’s all about who you know in the on-trade scene!
✨Show Off Your Expertise
When you get the chance to chat with decision-makers, don’t hold back! Share your knowledge about wine and the market. This will not only showcase your passion but also position you as a go-to expert in the field.
✨Leverage Social Media
Use platforms like LinkedIn to connect with industry professionals and share relevant content. Join groups related to wine sales and engage in discussions to increase your visibility and credibility.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our team.
We think you need these skills to ace London Sales Manager
Some tips for your application 🫡
Show Your Passion for Wine:When writing your application, let your love for wine shine through! Share any relevant experiences or knowledge you have about the industry. This will help us see that you're not just looking for a job, but that you're genuinely excited about being part of our unique business.
Highlight Your Network:Since this role is all about building relationships, make sure to mention your existing contacts in the on-trade sector. We want to know how you can leverage your network to secure listings and partnerships, so don’t hold back!
Be Data-Driven:We love numbers! In your application, include examples of how you've used sales data and CRM systems to drive growth in previous roles. This will show us that you’re not just a people person, but also someone who can analyse and improve commercial performance.
Tailor Your Application:Make sure your application speaks directly to the role. Use keywords from the job description and align your skills with what we’re looking for. This shows us that you’ve done your homework and are serious about joining our team. And remember, apply through our website for the best chance!
How to prepare for a job interview at TipTopJob
✨Know Your Wine
Make sure you brush up on your wine knowledge before the interview. Understand different types of wines, regions, and trends in the market. This will not only impress your interviewers but also show that you're genuinely passionate about the industry.
✨Leverage Your Network
Since this role requires a strong on-trade network, be prepared to discuss your existing contacts and how you can leverage them for the company's growth. Share specific examples of how you've opened doors in the past and secured partnerships.
✨Showcase Your Sales Strategy
Be ready to talk about your approach to developing and executing sales strategies. Bring examples of successful campaigns or initiatives you've led, especially those that resulted in significant revenue growth or market share expansion.
✨Demonstrate Cross-Functional Collaboration
Highlight your experience working with different teams like operations, procurement, and marketing. Discuss how collaboration has helped you achieve sales goals and improved customer delivery, as this role will require you to work closely with various departments.
