At a Glance
- Tasks: Lead and shape the marketing strategy for a fast-growing QSR brand.
- Company: Ambitious, founder-led QSR brand with a strong customer-first mindset.
- Benefits: Competitive salary up to £60,000 and the chance to influence brand growth.
- Why this job: Make a real impact and drive exciting marketing initiatives in a dynamic environment.
- Qualifications: Proven marketing leader with experience in digital and commercial strategies.
- Other info: Join a high-energy team and develop your career in a thriving industry.
The predicted salary is between 43200 - 60000 £ per year.
We are partnering with an ambitious, founder-led QSR brand that is entering an exciting phase of growth and expansion. With a strong customer-first mindset and bold commercial vision, the business is looking for a Head of Marketing to lead and shape the next stage of its brand journey. This is a senior leadership opportunity offering genuine influence, strategic ownership, and the chance to build and develop a high-performing marketing function.
The Role
- Take full ownership of the marketing strategy, brand positioning, and performance delivery across all channels.
- Drive initiatives that directly support sales growth, customer engagement, and long-term brand development.
Key Responsibilities
- Develop and deliver the overall marketing and brand strategy.
- Lead brand positioning and customer perception initiatives.
- Drive commercially focused, performance-led marketing campaigns.
- Oversee marketing budgets, planning, and market research activity.
- Utilise digital platforms and the customer app to enhance engagement and retention.
- Lead forward-thinking campaign planning with a 6+ month strategic outlook.
- Manage and develop the marketing team, ensuring strong performance and alignment.
About You
- Experienced and confident marketing leader with strong strategic capability.
- Proven track record of managing and developing specialist marketing teams.
- Strong understanding of digital marketing, paid media, creative, and social channels.
- Commercially minded with a proactive, brand-focused approach.
- Comfortable operating across both digital and wider marketing functions.
- QSR or hospitality experience is highly desirable.
This is a fantastic opportunity to join a growing, high-energy brand where you can make a real impact and shape the future direction of the business.
Head of Marketing in Leicester employer: TipTopJob
Contact Detail:
TipTopJob Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Leicester
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend marketing events. We all know that sometimes it’s not just what you know, but who you know that can land you that Head of Marketing role.
✨Tip Number 2
Show off your skills in interviews! Prepare to discuss your past successes in driving marketing strategies and campaigns. We want to hear about how you’ve made an impact in previous roles, especially in QSR or hospitality.
✨Tip Number 3
Be ready to think on your feet! During interviews, you might be asked to brainstorm marketing ideas on the spot. We suggest practising some quick-thinking exercises to showcase your creativity and strategic mindset.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. We’re excited to see how you can contribute to our ambitious brand and help shape its future!
We think you need these skills to ace Head of Marketing in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Marketing role. Highlight your strategic capabilities and any relevant QSR or hospitality experience to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for marketing and how you can contribute to our ambitious brand vision. Be bold and let your personality come through!
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to drive sales growth and customer engagement. Numbers speak volumes, so don’t shy away from sharing metrics!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape our brand's future!
How to prepare for a job interview at TipTopJob
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and current marketing strategies. Understand their customer-first mindset and think about how you can enhance it. This will show your genuine interest and help you align your vision with theirs.
✨Prepare Your Success Stories
Have a few solid examples ready that showcase your experience in leading marketing strategies and managing teams. Focus on results you've achieved, especially in QSR or hospitality settings, as this will resonate well with the interviewers.
✨Showcase Your Digital Savvy
Since digital marketing is key for this role, be prepared to discuss your experience with various digital platforms and how you've used them to drive engagement and retention. Bring specific examples of campaigns you've led that had a measurable impact.
✨Ask Insightful Questions
Prepare thoughtful questions that demonstrate your strategic thinking. Inquire about their future marketing initiatives, challenges they face, and how they envision the Head of Marketing contributing to their growth. This shows you're not just interested in the role but also in the company's future.