At a Glance
- Tasks: Join us to create impactful digital marketing campaigns and engage with our community.
- Company: Rotherham Hospice, a charity dedicated to providing palliative care since 1996.
- Benefits: Earn while you learn with a competitive salary and gain valuable experience.
- Other info: Enjoy a supportive environment with mentorship and career progression opportunities.
- Why this job: Make a difference in people's lives while developing your marketing skills.
- Qualifications: Passion for marketing and good written communication skills required.
The predicted salary is between 15642 - 15642 £ per year.
Location: Rotherham
Salary: A GBP 15,642.84 per annum for your first 12 months, salary then rises depending on your age.
Vacancy Type: Apprenticeship (18 months)
Level: Level 3 Multi-Channel Marketer: Equivalent to A-Level
Closing date: 31 July 2026
Rotherham Hospice is a charity dedicated to the people of Rotherham, offering specialist palliative and end of life care to our community since 1996.
About The Role
This is a hands-on apprenticeship for someone who is passionate about digital marketing and wants to make a difference while they learn. You will work alongside our Marketing Communications Manager to help plan, create and deliver campaigns across our social media channels, email platform and website, helping us raise awareness, grow our supporter base and generate vital fundraising income.
You Could Be Working On Anything From:
- Promoting a charity walk to hundreds of participants
- Writing copy for a fundraising email that lands in thousands of inboxes
- Creating content for Facebook, Instagram, LinkedIn, TikTok and X that could tell the story of our hospice or just what new items are on our café menu
- Helping us grow our online presence through SEO and paid social
- Analysing campaign data and translating it into clear, useful insight
- Supporting the launch of events, appeals and community fundraising challenges
- Producing marketing materials that work across digital and printed formats
This is a development role, offering the opportunity to gain practical experience within a busy and varied marketing and communications function while working towards a recognised apprenticeship qualification. The role will support learning and progression, with guidance and mentoring provided throughout.
Key Responsibilities
Content and Campaigns
- Support the planning and delivery of multi-channel marketing campaigns across social media, email, web and print
- Create and schedule content across Facebook, Instagram, LinkedIn, TikTok and X, adapting tone and format for each platform
- Write compelling copy for fundraising campaigns, events and appeals across digital and printed channels
- Help build and send email campaigns using our email marketing platform
- Assist in the production of printed materials such as flyers, posters and event collateral, working with suppliers or design tools as required
- Contribute creative ideas and see them through to execution
Data and Analytics
- Monitor and report on campaign performance across channels, including social media, email and website traffic
- Analyse campaign results and identify what’s working and what could be improved
- Build and maintain basic dashboards using digital analytics tools
- Provide regular reporting and insight to inform decision-making and future planning
- Develop an understanding of customer insight and how it shapes campaign approach
Digital Presence
- Support the management and development of our website, keeping content accurate and up to date
- Apply basic SEO principles to improve search visibility
- Assist with paid social and Pay-Per-Click (PPC) activity
- Help maintain and grow our digital audience across all platforms
Brand and Communications
- Help ensure all marketing output across every channel is consistent with our brand voice, visual identity and values
- Support the development of communications that speak to different audiences, including donors, volunteers, patients, families and the wider community
- Respond to enquiries and comments across social media platforms, representing the hospice warmly and professionally
- Support stewardship communications to donors, volunteers and event participants
Personal Specification
- A genuine interest in marketing, communications or digital media.
- Good written communication skills with attention to detail.
- Confidence using digital tools and platforms, including social media.
Digital Marketing Apprentice employer: TipTopJob
At TipTopJob, we pride ourselves on being an exceptional employer, offering a supportive work culture that values collaboration and professional growth. Located in the serene surroundings of Thatcham, Berkshire, our mental health hospital provides extensive benefits, including a competitive salary and opportunities for continuous development, making it an ideal place for dedicated professionals to thrive in their careers while making a meaningful impact on patients' lives.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice
✨Get Involved in Marketing Communities
Dive into online marketing forums or local meetups to connect with professionals who are already in the game. Places like MarketingUK or even social media groups can give you insight into what companies like TipTopJob are looking for in young talent.
✨Show Off Your Projects
If you've done any marketing projects, even if they were for school, create a portfolio showcasing your creativity and skills. It can really help us see your potential, especially when applying to an apprenticeship like Digital Marketing Apprentice at TipTopJob.
✨Join Apprenticeship Schemes
Keep an eye on apprenticeship schemes targeted at marketing roles. Many companies, including TipTopJob, participate in these programmes. They’re often advertised through universities or local employment agencies, so don’t forget to check there!
✨Utilise Social Media for Visibility
Show your passion for marketing on platforms like LinkedIn or Instagram. Share articles, write posts, or even create short videos about marketing trends. Being active online can increase your visibility and get the attention of recruiters at TipTopJob looking for apprentices.
We think you need these skills to ace Digital Marketing Apprentice
Some tips for your application 🫡
Show Off Your Creativity:In the world of marketing and communications, creativity is key! Share any projects you've worked on, whether it's a social media campaign for a friend or a blog you've written. Don't just tell us you’re creative – show us what you've done!
Tailor Your CV for Marketing:Make sure your CV highlights any relevant experience, even if it's from school projects or part-time jobs. It’s a good idea to include skills like content creation, social media management, and any digital marketing tools you’ve worked with, such as Canva or Google Analytics!
Craft a Compelling Cover Letter:Your cover letter is your chance to express genuine interest in the apprenticeship with TipTopJob. Let us know why marketing excites you and what you're eager to learn. Be enthusiastic – we love a bit of passion!
Portfolio Perks:A portfolio can really set you apart! Even if it’s just a collection of school projects or personal initiatives, include examples of your work that reflect your style and approach to marketing. Think of it as your visual resume that shows what you can do!
How to prepare for a job interview at TipTopJob
✨Show Off Your Creative Side
In the marketing-communications field, showcasing your creativity is key. Bring examples of past projects or campaigns you're proud of – even ones from school or personal passion projects. We all love a good story, so make sure to explain your thought process behind each piece!
✨Be Ready for Some Real Talk
Expect to encounter practical scenarios or case studies during the interview. The team at TipTopJob might ask you how you’d handle a specific marketing challenge or solicit your ideas for a current campaign. Don't shy away from showing how you think on your feet – it’s all about demonstrating your problem-solving skills!
✨Highlight Your Willingness to Learn
As an apprentice, it's all about potential and learning. Be prepared to discuss what you're hoping to gain from the apprenticeship at TipTopJob and how you plan to apply the skills you learn. We want them to see your enthusiasm for growth and curiosity in the field!
✨Research Current Trends
Stay on top of the latest trends in marketing-communications, particularly any recent campaigns or tactics by other brands. Bring up these insights in your interview – it shows that you’re proactive and passionate about the industry. Plus, it’ll give you plenty to talk about when discussing potential strategies for TipTopJob.
