At a Glance
- Tasks: Lead CRM strategy and drive customer engagement across multiple brands.
- Company: Fast-growing bar group in vibrant Central London.
- Benefits: Competitive salary, hybrid working, and a chance to shape your role.
- Other info: Exciting opportunity in the hospitality sector with great career potential.
- Why this job: Make a real impact on customer loyalty and revenue through data-driven campaigns.
- Qualifications: Experience in CRM management and strong analytical skills required.
The predicted salary is between 50000 - 50000 £ per year.
We're partnering with a fantastic and fast-growing bar group in London to find an experienced CRM Manager to join their digital team. This is a brilliant opportunity to take full ownership of CRM in a standalone role, working across a multi-brand portfolio and driving customer engagement, loyalty, and revenue through data-led campaigns. Based in a Central London office (hybrid working), you’ll be responsible for shaping and delivering the CRM strategy across multiple brands and venues. You’ll manage the full lifecycle of campaigns, using customer data and insights to create targeted, high-impact communications.
Key Responsibilities
- Own and develop the CRM strategy across a multi-brand portfolio
- Plan and execute email and CRM campaigns end-to-end
- Analyse customer data to drive segmentation and targeting
- Build automated customer journeys and retention campaigns
- Collaborate with marketing and digital teams across different brands
About You
- Proven experience in a CRM Manager or similar role
- Strong background in email marketing, campaigns, and customer data
- Experience managing CRM across multiple brands or business units
- Comfortable working in a standalone CRM position
- Data-driven mindset with strong analytical skills
- Experience within hospitality, bars, restaurants, or food retail is highly desirable
If you are keen to discuss the details further, please apply today or send your CV to Kate B or call 790.
CRM Manager : Multi:Brand Hospitality Group : A GBP 50,000 in City of Westminster employer: TipTopJob
Contact Detail:
TipTopJob Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager : Multi:Brand Hospitality Group : A GBP 50,000 in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality industry, especially those who work with CRM. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers, whether at events or interviews, bring examples of your past CRM campaigns. Data-driven results speak volumes and can set you apart from the crowd.
✨Tip Number 3
Tailor your approach! Each brand has its own vibe, so make sure you understand their unique customer base. When chatting with hiring managers, mention how you’d adapt your CRM strategies to fit their specific needs.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications!
We think you need these skills to ace CRM Manager : Multi:Brand Hospitality Group : A GBP 50,000 in City of Westminster
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the CRM Manager role. Highlight your background in email marketing and data analysis, as these are key for us in this position.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for our multi-brand hospitality group. Share specific examples of how you've driven customer engagement and loyalty in previous roles.
Showcase Your Data Skills: Since we're looking for someone with a data-driven mindset, be sure to mention any tools or methodologies you’ve used to analyse customer data and drive targeted campaigns. We love numbers!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team.
How to prepare for a job interview at TipTopJob
✨Know Your CRM Inside Out
Make sure you’re well-versed in the latest CRM tools and strategies. Brush up on your knowledge of customer data analysis, segmentation, and campaign management. Being able to discuss specific examples from your past experience will show that you’re ready to take ownership of the CRM strategy.
✨Showcase Your Data Skills
Since this role is heavily data-driven, prepare to discuss how you've used data to inform your campaigns. Bring examples of how you’ve analysed customer insights to drive engagement and loyalty. This will demonstrate your analytical mindset and ability to create targeted communications.
✨Understand the Multi-Brand Landscape
Familiarise yourself with the bar group’s brands and their unique customer bases. Think about how you can tailor CRM strategies for each brand while maintaining a cohesive approach. Showing that you understand the nuances of multi-brand management will set you apart.
✨Prepare for Collaboration Questions
As collaboration is key in this role, be ready to discuss how you’ve worked with marketing and digital teams in the past. Think of specific instances where your teamwork led to successful campaigns. This will highlight your ability to work effectively across different brands and departments.